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Sales Transformation

Latest episodes

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Aug 4, 2023 • 16min

#681 - Calling Culture and the Future of Cold Calling, with Kevin Hopp

Colin Mitchell welcomes back Kevin Hopp to dig into the importance of calling culture in outbound sales. This is the episode that gets down and dirty around the misconception that cold calling is dead and the rise of AI in sales. Kevin shares his expertise in helping teams improve their phone conversations and connect rates. They also touch on the challenges of building a strong calling culture in a remote or hybrid team.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Kevin Hopp (Founder,  Hopp Consulting Group)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Aug 1, 2023 • 18min

#680 - Winning More Than Losing in Sales, with Andy Paul

Andy Paul and Collin Mitchell discuss the problem of low win rates in sales teams. The research that shows average win rates are only around 17%, and how this has become an accepted norm in many sales organizations. Andy argues that sales leaders need to care about improving win rates and focus on helping their sellers win more than they lose. He also emphasizes the importance of tracking win rates and conducting win loss analysis to understand why deals are won or lost.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Andy Paul (Author,  Sell Without Selling Out)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jul 27, 2023 • 10min

#679 - Use a Growth Mindset to Level Up Your Sales Career, with Mark Cox

In this episode, host Collin Mitchell welcomes Mark Cox on the show to discuss the importance of negotiating the value of an opportunity in sales. He emphasizes the need for collaboration and aligning on the value of the opportunity rather than revealing all cards. Mark also talks about the challenges sales leaders face and shares his experience of closing a significant deal with a top bank in the US. Mark is all about Growth Mindsets and shares his sales transformation journey and the importance of lifelong learning.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Mark Cox (Founder,  In the Funnel Sales Coaching)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jul 25, 2023 • 15min

#679 - From Cashier to Sales Coach, with Kevin Hopp

In this episode, host Colin Mitchell interviews Kevin Hopp, founder of Hopp Consulting Group and host of Hopp on Calls. They discuss Kevin's background in sales, from his first job as a cashier to becoming a successful account executive and now a prolific sales coach. Kevin also talks about the changing sales environment, the challenges of technology, and the importance of being good at your job in sales. This is a conversation that highlights so much about the experiences of an entrepreneur and the importance of resilience in the tech industry.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Kevin Hopp (Founder,  Hopp Consulting Group)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jul 21, 2023 • 15min

#678 - VAULT: The Never Ending Chase for Sales Quotas, with Elyse Archer

In this episode, Colin Mitchell discusses the journey of Elyse Archer, the Founder and CEO of She Sells, a coaching program for women in sales. Elyse shares her early entrepreneurial spirit and her college experience studying journalism. She talks about the pressure to constantly strive for success in sales and the unhealthy habits it can lead to. Elyse also discusses the creation of the She Sells brand and the importance of redefining success and finding self-worth within oneself.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Elyse Archer (Founder, She Sells)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jul 19, 2023 • 11min

#677 - Building Trust through Content Creation, with Mike Swigunski

In this episode, host Colin Mitchell introduces Mike Swigunski, a bestselling author and nomadic entrepreneur. Mike shares his experiences of working and traveling around the world for the past decade. He also discusses his expertise in online transactions and buying and selling deals worth over $120 million. The episode emphasizes the importance of creating content to build trust and establish credibility with potential clients. Mike shares his personal experience of starting with just a travel blog and how his expertise in the field helped him gain recognition and trust from his network.Follow the Host:Collin Mitchell (Partner, Leadium)Our Episode Guest:Mike Swygunski (Founder,  Global Career)Sponsored By:Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jul 13, 2023 • 13min

#676 - The Importance of the Buying Experience in Sales, with Andy Paul

In this episode, host Colin Mitchell welcomes Andy Paul to discuss the importance of the buying experience in sales. Andy highlights data that shows the buying experience is the most important factor in a buyer's decision-making process. He emphasizes the need for sales teams to focus on creating a positive buying experience to compete and win against other vendors. He also discusses the importance of disqualifying leads and making the right choices in sales. Follow the Host: Collin Mitchell (Partner, Leadium)Our Episode Guest: Andy Paul (Author,  Sell Without Selling Out)Sponsored By: Leadium | The leader in outbound sales appointment setting*If you'd like to be a guest on the show or have any questions, email us at guest@salestransformation.co - Just tell us why you're reaching out and we'll contact you as soon as we can!
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Jun 8, 2023 • 13min

#675 S2 Episode 544 - CUT OUT THE MIDDLEMAN: Creating Residual Income with David Carlin

MAKE MONEY IN YOUR PAYMENTS PROCESSING Payments industry expert David Carlin discusses how to cut out the middleman in the sales process and make residual income. Businesses can make money off every transaction made through their merchant account, and this income can continue for years to come. Learn more about David’s insights on making money from processing your own payments in this episode of Sales Transformation.Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter.Learn more about DavidResidual Payments | Instagram | TikTok Connect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok
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May 29, 2023 • 5min

#674 S2 Episode 543 - WHAT'S YOUR WHY: Putting Thought Into Your Future

YOU DON'T HAVE TO HAVE EVERYTHING SET UP AT FIRSTIt's definitely possible to make goals for yourself based on your 'why' even if it's not exactly present in your life yet. In today's episode, Collin has an insightful conversation with Kevin Bartlett, Regional Sales Manager at ExtraHop on how and why puts a lot of long-term thought into his every decision. There are a lot of nuggets of inspiration so tune in to this latest episode of Sales Transformation.Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter.TRANSFORMING MOMENTSKEVIN: SET THE FOUNDATION FOR YOUR WHY"To me my why was always my kids before I even had kids. And I still didn't understand that but that was what I would continue to come back to and I struggled for a long time. Part of it is leading that process and leading by example and this was the next knowing that that was going to be a part of my life at some point.Connect with KevinLinkedIn | WebsiteConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | Tik Tok
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May 28, 2023 • 6min

#673 S2 Episode 542 - CREATING STORY: Writing Books For Storytelling in Sales

MASTERFUL STORYTELLINGWriting books is not only about sharing information but also comes from a love of learning. In today's episode, we throwback to Collin's conversation with Jeremey Donovan, EVP of RevOps and Strategy at Insight Partners regarding the books he's written in the previous years. He shares golden nuggets not only on writing books but also on what inspired him to create the ones he's written. Catch all of this in the latest episode of Sales Transformation.Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter.TRANSFORMING MOMENTSJEREMEY: DON'T EXPECT TO CREATE THE NEXT HIT"I can't remember the exact statistics but basically, you should just go in expecting you're going to lose time and money. I believe the reason you should write, particularly business non-fiction books, is because you're trying to figure something out. You're trying to structure your thoughts and learn and understand. And if someone picks it up, great!"Connect with JeremeyLinkedIn | WebsiteConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | Tik Tok

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