SharkPreneur

626: My Life Suckers, Deva Dalporto, MyLifeSuckers.com My Life SuckersDeva Dalporto, MyLifeSuckers.com – The Sharkpreneur podcast with Seth Greene Episode 626 Deva DalportoDeva Dalporto is known for her funny viral videos about motherhood and her music parodies for which NBC dubbed her the “Weird Al of YouTube Moms.” Her videos have garnered more than 450 million views and have been featured on Good Morning America, The Today Show, ABC, NBC, CBS, FOX, CNN, People, HuffPost, Parents.com, Redbook, Good Housekeeping and many more. Deva has also collaborated with dozens of top brands including Clorox, General Mills, JC Penney, Unilever, Clinique, Twizzlers, Chef Boyardee and many others.Deva was one of the first women to create humorous viral videos about motherhood, and her work sparked an entire category of “mom video” creators and influencers, shaping the new real, raw, irreverent mom content prevalent today.  Listen to this illuminating Sharkpreneur episode with Deva Dalporto about creating viral videos about being a mom.Here are some of the beneficial topics covered on this week’s show:●    How it’s important to be consistent with your creative content on social media.●    Why mommy influencers came to be popular on social media.●    How social media influencers make the most money by securing brand deals.●    Why parody videos can now split ad revenue with the artists they parody.●    How there is room for everyone to be successful in this space. Connect with Deva:Guest Contact InfoTwitter @mylifesuckersInstagram @mylifesuckersFacebook facebook.com/MyLifeSuckersLinks Mentioned:  Learn more about your ad choices. Visit megaphone.fm/adchoices

625: Financial Flossing, Ross Brannon, RossBrannon.com  Financial FlossingRoss Brannon, RossBrannon.com – The Sharkpreneur podcast with Seth Greene Episode 625 Ross BrannonRoss Brannon is a trusted financial advisor who helps secure the future of dentists, orthodontists, endodontists, periodontists, prosthodontists, oral surgeons, and more. Through interviews with dental industry experts, CPAs, lawyers, and other professionals, he offers keen insight on how to achieve financial health and improve our life. Listen to this illuminating Sharkpreneur episode with Ross Brannon about his podcast, Financial Flossing.Here are some of the beneficial topics covered on this week’s show:●    How there are riches in niches in every industry.●    How small businesses have a lot of moving parts that owners need help with.●    Why it’s so important for those in the dental industry to have good liability insurance.●    How business owners need to make sure their assets are owned by the right legal structure.●    Why businesses need to have a CPA who looks into the future and outside the box. Connect with Ross:Guest Contact InfoFacebook facebook.com/RossBrannonFALinkedIn linkedin.com/in/rossbrannonLinks Mentioned: rossbrannon.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Crushing It on ClubhousePete Cohen, – The Sharkpreneur podcast with Seth Greene Episode 624 Pete CohenPete Cohen is a coach, speaker, author and podcaster. Pete believes in living a life by design. As a motivational speaker and business coach who specialize in human behavior, Pete has worked with world class athletes and peak performers including Sally Gunnell, Ellen MacArthur, Ronnie O’Sullivan and The Arsenal Football Team. Pete is author of 19 books including his latest book Inspirators - Leading the Way in Leadership. Pete is host of Mi365 podcast where he inspires others to live life by design. Listen to this illuminating Sharkpreneur episode with Pete Cohen about crushing it on Clubhouse.Here are some of the beneficial topics covered on this week’s show:●    Why putting too much pressure on yourself can be a big mistake.●    How people won’t change until their perspective changes.●    How Clubhouse is a great way to engage with people in real time.●    Why Clubhouse is something that the world really needed right now.●    How Clubhouse can provide access to hard to reach celebrities. Connect with Pete:Guest Contact InfoTwitter@petecohen_Instagram @petecohen_Facebook facebook.com/mi365.meLinkedIn linkedin.com/in/petecohenbusinessspeakerLinks Mentioned: mi365.me  Learn more about your ad choices. Visit megaphone.fm/adchoices

The Confident RetirementKris Flammang, LPF Advisors – The Sharkpreneur podcast with Seth Greene Episode 623 Kris FlammangKris Flammang fell into his life’s work after moving to Florida from his home state of Nebraska in the late 90s. He is the co-founder of LPF Advisors headquartered in Sarasota Florida.  LPF Advisors was founded on the ideal of offering conflict-free advice to people who desire a client experience they deserve. They treat clients as people instead of accounts, speak in plain English and give advice closely aligned with client’s values. LPF Advisors wants every person that works with them to know their well-being and best interest is of paramount importance.  He holds several designations that cover retirement, behavioral investment considerations and fiduciary advice standards. Kris has contributed to a book on personal finance and hosts a weekly show called “The Confident Retirement” podcast. He gives educational workshops on various financial topics and has been a guest panelist for several trade shows and conferences.  Listen to this illuminating Sharkpreneur episode with Kris Flammang about retiring confidently.Here are some of the beneficial topics covered on this week’s show:●    How people need help from financial advisors when it comes to retirement.●    How financial advisors help people understand how they are going to be okay and make decisions during uncertain times.●    Why it’s important for people to know their five guiding values to make retirement decisions.●    Why people need to have their personal economy in place, so they are safe during an economic downturn. Connect with Kris:Guest Contact InfoTwitter @kflammangLinkedIn linkedin.com/in/Kristopher-flammang-lpfadvLinks Mentioned: lpfadvisors.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

622: Going Viral on LinkedIn Shay Rowbottom, Shay Rowbottom Marketing Going Viral on LinkedInShay Rowbottom, Shay Rowbottom Marketing – The Sharkpreneur podcast with Seth Greene Episode 622 Shay RowbottomShay Rowbottom is a LinkedIn influencer and digital marketing entrepreneur, specializing in creating social media video content to attract attention and bring more eyeballs to your business. She founded a video marketing agency, specializing in helping business owners attract their target market and close more deals through the use of organic video content, specifically on the LinkedIn platform.  Listen to this illuminating Sharkpreneur episode with Shay Rowbottom about going viral on LinkedIn.Here are some of the beneficial topics covered on this week’s show:●    How people can generate revenue and grow their income organically using LinkedIn.●    How many marketers don’t understand that their videos are optimized for TV, not social media.●    Why business owners become more relatable when they are on video.●    How people do business with people, not with businesses.●    Why being personable and having emotions is actually good for business. Connect with Shay:Guest Contact InfoInstagram @shayrowbottomFacebook facebook.com/ShayRowbottomLinkedIn linkedin.com/company/shayrowbottommarketingLinks Mentioned: shayrowbottom.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

621: Get What You Want in Your IT Budget, Mike Stough, Zeriva Get What You Want in Your IT BudgetMike Stough, Zeriva – The Sharkpreneur podcast with Seth Greene Episode 621 Mike StoughMike Stough has a BS in Engineering from the University of Alabama and an MS in Technology Management from Southern Polytechnic State University and has been in the engineering and management of Technology, as well as Technology investing, for 30 years. His focus is on helping IT departments get what they want in their IT Budget by transforming themselves from a Cost Center to a Contribution Center. He also helps them better utilize their resources so that they have more money in their budget to give bonuses, raises, and hire more staff if needed. Listen to this illuminating Sharkpreneur episode with Mike Stough about getting what you want out of your IT budget.Here are some of the beneficial topics covered on this week’s show:●    How businesses can make and save money by getting their IT strategy right.●    Why people have to go out and discover success on their own.●    How businesses need technology not only to run on a daily basis but also to enable new customers and new revenue sources.●    Why the IT department is a business’s greatest untapped source for ideas.●    How the people who advance in their careers understand both the business side and the tech side. Connect with Mike:Guest Contact InfoTwitter @zeriva1Facebook facebook.com/zeriva1LinkedIn linkedin.com/in/michael-stough linkedin.com/company/zerivaLinks Mentioned: zeriva.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Crushing it with Facebook Mini GroupsCaleb O’Dowd, ROI Tips – The Sharkpreneur podcast with Seth Greene Episode 620 Caleb O’DowdCaleb O’Dowd go this start in marketing by living with the late advertising genius, Gary Halbert, in his home on Miami Beach for three years. In one issue of Gary’s famous newsletter, he referred to Caleb as, “one of the 10 best copy writers in the world.” Since his time with Gary, Caleb has gone onto generate over $140,000,000 in sales for the companies he has owned and operated. He’s earned a reputation in the marketing world for dominating marketing channels, taking over competitive niches, and obliterating previous results records. Listen to this illuminating Sharkpreneur episode with Caleb O’Dowd about crushing it with Facebook mini groups.Here are some of the beneficial topics covered on this week’s show:●    How people have to study their top competitors to stay on the cutting edge.●    Why people should consistently look at winning and effective advertising.●    How studying effective marketing helps people create successful marketing campaigns.●    Why it’s important to reverse engineer sales funnels created by smart marketers.●    How you will never be short of bright concepts if you constantly fill your mind with tremendous ideas Connect with Caleb:Guest Contact InfoFacebook facebook.com/RoiTipsPageLinkedIn linkedin.com/caleb-o-dowd-b2b98717bLinks Mentioned: roitips.com   Learn more about your ad choices. Visit megaphone.fm/adchoices

619: LIFEAIDE Aaron Hinde LIFEAIDEAaron Hinde, LIFEAIDE – The Sharkpreneur podcast with Seth Greene Episode 619 Aaron HindeIn 2011, Dr. Aaron Hinde left his lucrative sports chiropractic practice to push the chips “all in” with business partner and fellow Santa Cruz native Orion Melehan to enter an industry with a failure rate of 99%, the beverage industry. With zero beverage experience and high hopes of creating the next billion-dollar beverage brand, he moved his family off the grid. With two kids he downsized his life to live in a 400 sq. foot home with no power and no income.  Obsessed with producing high quality, efficacious, and niche functional lifestyle drinks to replace the high sugar, high caffeine and artificially laden energy and “sports” drinks, LIFEAID garnered tremendous traction with CrossFitters and Spartan Racers concerned about clean recovery with their FITAID sku. Today, the entire LIFEAID line of FITAID, FOCUSAID, PARTYAID, LIFEAID Turmeric, IMMUNITYAID, LIFEAID Hemp, GOLFERAID, and powder sticks continue to dominate niche markets as well as garnering significant traction in conventional channels such as Whole Foods, Sprouts, Safeway, Kroger, Walmart, CVS, HEB, Vitamin Shoppe and GNC among many others. LIFEAID products are currently sold in tens of thousands of accounts, have 550,000+ active engaged followers on social media, and was ranked in the Inc 500 fastest growing companies in the US three years in a row.  Aaron obtained his BA in Economics from Saint Vincent College with a minor in international business and his Doctor of Chiropractic from Palmer College of Chiropractic. He practiced in Santa Cruz, CA for 10 years. In 2008, Aaron was elected to serve as a trustee on the Santa Cruz County Board of Education. He was re-elected in 2010. He has since sold his practice and given up politics to focus on making LIFEAID a household name.  Listen to this illuminating Sharkpreneur episode with Aaron Hinde about LIFEAID.Here are some of the beneficial topics covered on this week’s show:●    How good positioning in your marketplace can lead to product distribution in conventional channels.●    Why it’s important to hire people who are the right cultural fit and will represent your brand well.●    How LIFEAID is a beverage that tastes good and keeps you hydrated.●    How LIFEAID has different beverages to help different needs of your body.●    Why challenges should be looked at as opportunities to become a better entrepreneur. Connect with Aaron:Guest Contact InfoTwitter @DrinkLIFEAIDInstagram @lifeaidFacebook facebook.com/DrinkLIFEAIDLinks Mentioned: lifeaidbevco.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Reinventing CRMRichard Brock, Sales Talk – The Sharkpreneur podcast with Seth Greene Episode 618 Richard BrockAs a tech-savvy entrepreneurial software CEO Richard Brock spent 30 years building successful companies focused on industry-changing CRM Solutions, Marketing Automation Solutions, and patent-pending Artificial Intelligence (AI) Applications. He is a Certified Public Accountant with an MBA from Louisiana State University and a Bachelor of Science from Spring Hill College.In 1993, Richard’s first company Brock Control Systems was the first CRM company to complete an IPO, and in 2002 they were recognized as the Best Performing Stock in the US by CBS Marketwatch.com.After this successful IPO they renamed the company Firstwave Technologies, becoming the leading provider (15% worldwide market share) of web-based Customer Relationship Management applications. Richard’s vision was achieved when Firstwave established an international presence and served over 20,000 users in over 20 countries.Richard took the best attributes of my earliest companies to my newest company, SalesTalk Technologies. He created SalesTalk to be a game-changing Sales Enablement Solution to increase sales performance through AI-Guided Relevancy. SalesTalk is a CRM plugin that creates AI Sales Call Blueprints to ensure sales reps are immediately and sustainably relevant to their prospects throughout the sales cycle. Listen to this illuminating Sharkpreneur episode with Richard Brock about reinventing CRM.Here are some of the beneficial topics covered on this week’s show:●    How sales and CRM software show the importance of perceived value.●    Why it’s important to be relevant while showing the value of your services.●    How businesses have to evolve to stay relevant in a saturated marketplace.●    Why making cold calls is a huge waste of time for salespeople.●    How CRM is a record system, not a system that provides revenue. Connect with Richard:Guest Contact InfoFacebook facebook.com/salestalktechLinkedIn linkedin.com/in/Richard-brock-30a84Links Mentioned: salesrelevance.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

Power and PleasureShana James – The Sharkpreneur podcast with Seth Greene Episode 617 Shana JamesShana James coaches men to have more successful, healthier and more passionate lives – from career, to love and sex to parenting and leaving a legacy they are proud of For 20 years she has helped thousands of men lead more effectively, find and reignite love and become inspired, specializing in the overlap between sales and sex. She is the host of the popular Man Alive podcast and her TEDx talk, What 1,000 Men's Tears Reveal About the Crisis Between Men and Women, has been viewed by thousands.  Listen to this illuminating Sharkpreneur episode with Shana James about power and pleasure.Here are some of the beneficial topics covered on this week’s show:●    How men need to stop thinking that everyone works like them when they are trying to communicate.●    Why men need to be curious and ask questions instead of thinking they know everything.●    How there are a lot of gendered ideas about how people should act masculinely in business.●    Why these gendered ideas lead to a lot of cultural conditioning and shame for people.●    How many men need to find their own clarity to see when they have been disempowered and act like a victim. Connect with Shana:Guest Contact InfoFacebook facebook.com/truesuccessformenLinkedIn linkedin.com/in/shana-james3004065Links Mentioned: shanajamescoaching.com/3ways  Learn more about your ad choices. Visit megaphone.fm/adchoices