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Making Data Simple

Latest episodes

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Jun 26, 2024 • 49min

5 Truths on GenAI with IBM's Roger Premo, General Manager, Corporate Strategy and Ventures.

Send us a textPart 1 : Let's talk IBM's view on IT Strategy with Roger Premo, General Manager, Corporate Strategy and Ventures.  This is Roger's 5 truths on GenAI.01:31 Roger Premo is BACK02:37 IBM's Ventures08:06 10 Truths of GenAI and Hybrid Cloud08:39 Let's Start with Facts13:37 The First Truth : Multi-model 18:41 Second Truth : GenAI will be Hybrid Multi-cloud23:36 Third Truth : Gov and Security are a Must27:42 Truth Four : Data is the Competitive Advantage33:00 Five : Scaling for ROI Remains Challenging39:12 How to Start with AI47:38 Roger's LearningLinkedin: https://www.linkedin.com/in/ropremo/Website: https://www.ibm.comWant to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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Jun 19, 2024 • 51min

Deep into Intelligent Systems and "Artificial General Intelligence" with Peter Voss, Founder and CEO of Aigo.ai.

Meet Peter Voss, Founder of Aigo.ai delving into intelligent systems & AGI. Discusses hyper-personalized Chatbot, AI reasoning, & AGI definition. Explores cognitive architectures for AI, applying intelligent systems in customer engagement, & personal passions like fast motorcycles. Learn about AGI's potential benefits and annual conference.
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Jun 12, 2024 • 29min

Marketing : The Power of Scarcity with Dr. Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing.

Send us a textThis is always a good interview; an interview from last year with Dr. Mindy Weinstein discussing how we try to reach humans through digital marketing, and the power of scarcity. I am reminded of this concept every time I look at the resell price of Taylor Swift tickets.Marketing : The Power of Scarcity with Mindy Weinstein, Founder and CEO of Market MindShift, Marketing instructor for Grand Canyon University, Columbia Business School, and Wharton. "Trying to reach humans" through digital marketing. Original episode season 7 Episode 5.01:41 Meet "Marketer" Mindy Weinstein04:42 Technology in Marketing07:50 One of the top women in digital marketing09:12 The power of scarcity19:16 Four types of scarcity20:41 Bourbon scarcity21:47 Businesses leveraging scarcityLinkedIn: linkedin.com/in/mindydweinsteinWebsite: https://www.persuasioninbusiness.com/book, https://www.marketmindshift.com/Summary of Dr. Weinstein's book:Drive revenue and grow your business by using the powerful concept of scarcityScarcity isn't just one of the key principles of influence, it's arguably the most powerful―invoking the kind of primal instincts that were essential to our ancestors' survival. It's also the explanation for why, in the mid-1990's, $29.99 Tickle-Me-Elmo dolls were being scalped for $7,000 apiece.And yet, for all its power, scarcity is a principle that's little understood, even as it's frequently employed in sales and marketing campaigns. Research on scarcity is published mainly in academic journals, not easily accessible to the mainstream public, and often written from an economic, rather than psychological, point of view.In The Power of Scarcity, Dr. Mindy Weinstein leverages her deep expertise in both marketing and psychology to reveal how this influence principle can be used to boost sales, win negotiations, spark action, develop community, build customer loyalty, and more. As a digital marketer and doctor of philosophy in psychology, she brings both practical and academic insights to explain the psychology behind scarcity, why it has such an immense impact on decision making, and how, used correctly and ethically, it can influence the people who buy your products or services.In these pages, you'll gain a deeper understanding of why and how scarcity works in business, and specifically how different types of scarcity messages―supply related, demand related, time related or limited edition―affect our brains. You'll see it in action from multiple perspectives, through case studies, research findings, and eye-opening interviews with current and former executives (from brands that include McDonald’s, Harry & David, and 1-800-Flowers), as well as real-life customers' firsthand experiences.For anyone involved in sales and marketing today, The Power of Scarcity is a rare find, combining the best research on the subject as well as hands-on, tactical ways to apply the psychology behind it to knowledgeably harness that power to bolster your business.Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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Jun 5, 2024 • 35min

Inside AI-Powered Risk Decisioning: Insights from EVP of Provenir North America, Kathy Stares.

Kathy Stares, EVP of North America for Provenir, discusses AI-powered risk decisioning software in financial services, automation benefits, data sources, and business problems. She touches on banking strategies, platform extent, Provenir differentiation, and future trends. The conversation also includes insights on Millennials, GenZs, and the impact of technology in the financial industry.
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May 29, 2024 • 29min

Emerging Tech, Ayal the Outlier, and no Fear! Part 2 with Ayal Steinberg, GM IBM Technical Community and Client Engineering

Send us a textPart 2: Ayal Steinberg, GM Technical Community and Client Engineering.  A life in Sales is discussed in terms of Tech, leadership insights, and calling your shots.  You're guaranteed to find at least one nugget to operationalize.  00:12 The State of AI03:45 Instruct Lab, Open & Closed Models08:49 Exciting Tech15:51 Ayal the Outlier16:58 Emerging Tech18:14 Fearful? Nope19:51 Leadership Style24:57 Provide Hope, Define RealityJan 29th, 2020 - https://podcasts.apple.com/sk/podcast/ayal-steinberg-discusses-ibmstrategy-moving-to-the/id605818735?i=1000486478375Jan 26th, 2022 - https://podcasts.apple.com/us/podcast/part-1-al-ayal-steinbergdiscuss-data-and-ai-market/id605818735?i=1000549047047LinkedIn: linkedin.com/in/ayalsteinbergWant to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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May 22, 2024 • 26min

Tech Talk with Ayal Steinberg, IBM GM Technical Community and Client Engineering: Part 1 - Navigating Sales, Leadership, and Calling the Shots. Unveiling Insights to Operationalize Your Success!

Send us a textPart 1: Ayal Steinberg, GM Technical Community and Client Engineering.  A life in Sales is discussed in terms of Tech, leadership insights, and calling your shots.  You're guaranteed to find at least one nugget to operationalize.  01:24 Tech Community and Client Engineering05:03 Client Sales versus Technical Sales07:27 5 to 10% More Productive via Reducing Friction10:32 Technical Sales Insights12:30 Defining the Technical Community 13:41 Advice to Sales? 15:36 Calling Your Shots17:30 The Biggest Sin 21:12 State of IBMJan 29th, 2020 - https://podcasts.apple.com/sk/podcast/ayal-steinberg-discusses-ibm-strategy moving-to-the/id605818735?i=1000486478375Jan 26th, 2022 - https://podcasts.apple.com/us/podcast/part-1-al-ayal-steinberg-discuss-dataand-ai-market/id605818735?i=1000549047047LinkedIn: linkedin.com/in/ayalsteinbergWant to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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May 15, 2024 • 28min

About AI and IBM: chat with Rob Thomas, Senior Vice President, Software and Chief Commercial Officer at IBM

Send us a textThis week we chat with Rob Thomas, Senior Vice President, Software and Chief Commercial Officer at IBM. Rob talks health and hobbies, the state of AI, and IBM's overall vision. 01:57 Maintaining Health 03:57 Where is IBM Today? 06:58 Modernizing the Data Center 08:08 Acknowledged Mistakes 10:41 The State of AI 13:48 IBM's Position on AI 17:14 The InstructLab Project 19:33 IBM's Vision and Outlook 20:43 What Must IBM Get Right? 21:40 Emerging Technologies 23:30 THINK Conference Announcements 24:25 Artificial General Intelligence 25:48 The Art of Influence 26:46 Hobbies LinkedIn: linkedin.com/in/robertdthomas Website: robdthomas.com/ Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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May 8, 2024 • 45min

Edge Delta Insights: Automating Observability with David Wynn. Unveiling Intelligent Solutions for Root-Cause Analysis and Beyond!

Send us a textDavid Wynn, Principal Solution Architect at Edge Delta, talks automatedobservability, ensuring systems are not only monitored but alsointelligently guided through root-cause analysis when issues arise02:07 Meeting David Wynn03:27 Sorry, David is from Duke04:41 Google Cloud08:02 Edge Delta11:51 Differentiation14:21 Reactive or Prevention?16:03 The Practice of Observability18:41 Data Exhaust22:30 Customer Personas24:28 Use Cases27:01 David's Take on AI31:58 Hype Cycle37:06 Jif versus Gif37:58 Naming and Monetization39:17 What Do You Read?41:00 Leadership Advice41:50 Designing Metrics is HARD43:12 For FunLinkedIn: linkedin.com/in/davidbwynn/Website: edgedelta.comWant to be featured as a guest on Making Data Simple? Reach out to us atalmartintalksdata@gmail.com and tell us why you should be next. TheMaking Data Simple Podcast is hosted by Al Martin, WW VP TechnicalSales, IBM, where we explore trending technologies, business innovation,and leadership ... while keeping it simple & fun.David Wynn NotesSaturday, May 4, 2024 4:43 PMMaking Data Simple Podcast is hosted by Al Martin, WW VP TechnicalSales, IBM, where we explore trending technologies, business innovation,and leadership ... while keeping it simple & fun.Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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May 1, 2024 • 34min

Next-Level AI Insights: Cody Schneider Part 2. Discover Cutting-Edge Content Creation Techniques with Swell AI & Drafthorse AI Co-founder.

Send us a textCody Schneider Part 2, co-founder of Swell AI and Drafthorse AI : two AI content creation platforms helping businesses scale content production.  Consider this an early stage founder discussion.  A ton of fun topics in this one.00:12 Short Nvidia?  06:39 THE Platform of Choice13:51 Brain Rot14:43 AI Guidance17:10 Swell AI's Value22:56 It's Ok to Take Kudos!25:47 Business Predictions28:07 Distribution > Product29:27 Finding Cody30:08 Getting OfflineLinkedIn: linkedin.com/in/codyxschneiderWebsite: https://www.swellai.com/, https://www.drafthorseai.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.
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Apr 24, 2024 • 32min

AI Innovations Unveiled: A Technical Deep Dive with Cody Schneider, Co-founder of Swell AI & Drafthorse AI. Decoding the Algorithms Behind AI Content Creation & Business Scalability. Episode 1: From Marketing Foundations to Advanced AI Applications.

Send us a textPart 1.  Getting to know Cody Schneider, co-founder of Swell AI and Drafthorse AI : two AI content creation platforms helping businesses scale content production.  Consider this an early stage founder discussion.   It starts with Marketing and builds to where AI is being used today.01:31 Meet Cody Schneider05:27 Differentiating a 2x406:52 Avid Skier10:41 Early Stage Startups?13:27 Swell AI15:00 Differentiation using AI18:35 Monetization Strategy21:42 The Billion $ Company of One24:22 Marking AI Tools26:30 Foundational Models27:26 AI Training AffordabilityLinkedIn: linkedin.com/in/codyxschneiderWebsite: https://www.swellai.com/, https://www.drafthorseai.com/Want to be featured as a guest on Making Data Simple?  Reach out to us at almartintalksdata@gmail.com and tell us why you should be next.  The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun. Want to be featured as a guest on Making Data Simple? Reach out to us at almartintalksdata@gmail.com and tell us why you should be next. The Making Data Simple Podcast is hosted by Al Martin, WW VP Technical Sales, IBM, where we explore trending technologies, business innovation, and leadership ... while keeping it simple & fun.

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