BOSSY

Morning Brew
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Jul 25, 2024 • 25min

A Guide: Using Social Media Ads to Grow Your Business

Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ In this episode:  Tara shares the strategies she uses for targeting Facebook ads that can help you get customers for your business Why you especially need to know your numbers for ads How calculate ROAS for your ad-spend Figuring out which ads to use 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 27, 2024 • 30min

Moving Beyond the Girlboss with Sophia Amoruso

In this episode of BOSSY:  -Tara interviews Sophia Amoruso, founder, entrepreneur, bestselling author, to debrief on Sophia's life post Nasty Gal - The importance of saying ‘no’ and knowing where to focus your energy  -The unintended consequences of ‘girlboss’ and why its current meaning doesn’t match the original intention Sophia set out…  -PLUS: Sophia talks about how she’s embracing her personal life by going on trips to Europe, dating new men, and playing poker with Benny Blanco Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 13, 2024 • 42min

Muse Cycles: Mapping Your Productivity to Your Health and Hormones

In this episode:  If you or a loved one has been diagnosed with ‘womanhood’ then this episode is for you (sadly we cannot offer you any compensation)  Cycle Syncing for Entrepreneurs: Tara shares the chart that helps her optimize her productivity to align with every phase of the menstrual cycle (believe it or not this has worked wonders for her business…) Learning to embrace your menstrual cycle, and the hormonal changes that come with it  Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ Link to Tara's coach: https://shararaqs.io/ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jun 6, 2024 • 33min

Pulling Yourself Out of the Spin Cycle and Handling Difficult Clients

In this episode:  Katie and Tara rant and reflect about their most annoying experiences dealing with clients and offer advice for each other for how to overcome those experiences  Drawing the line with your clients (and teaching your staff how to do so as well)  How to pull yourself out of the ‘Spin Cycle’ (aka stuck in your own thoughts) when negotiating with clients Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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May 23, 2024 • 43min

Capturing Attention with Gary Vee

In this episode: Serial entrepreneur, OG content creator, and best-selling author Gary Vaynerchuck hops on the pod to talk about his new book, Day Trading Attention How Gary is constantly creating content— and how it helps grows his businesses  Why you should focus on attention rather than content type  Gary shares his insights about a world without TikTok…and what app is coming next  PLUS Gary’s genius tips for hiring top talent Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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May 16, 2024 • 56min

What Working at Twitter under Elon Musk Taught Dr. Rumman Chowdhury About Leadership

In this episode:  Rumman Chowdhury, PhD, founder and CEO of Humane Intelligence, joins the pod to talk w/ Katie and Tara about the reality of running a nonprofit in tech  Rumman shares stories from working at Twitter before and after Elon Musk took over and what it taught her about ethics in tech and AI Why Rumman chose to build a tech nonprofit instead of a for-profit company  How to track KPIs, attract and retain top talent with a low budget Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ You can read more about Rumman's work here: https://www.rummanchowdhury.com/ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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May 9, 2024 • 48min

Reviewing Non-Traditional Business Models

Exploring non-traditional business models like co-ops and non-profits, comparing them to standard models. Real-life example of Defector Media challenging the norm. Discussion on earning more at a nonprofit. Audience question on mindset for 7 figures.
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May 2, 2024 • 53min

How to Stay Inspired When You're Not Feelin' It

In this episode:  How to find your ikigai–a Japanese concept that helps you unleash your inner purpose Unlock Tara’s 6 levels of Self-Actualization  Katie’s tips for avoiding decision fatigue and burnout  Why being an entrepreneur is about prioritizing the journey over the destination PLUS Katie and Tara answer an audience question about coping with imposter syndrome as an entrepreneur Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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Apr 25, 2024 • 42min

Confessions from a Forbes 30 Under 30 Alumna: Does Forbes 30 Under 30 Actually Help Your Career?

In this episode:  Katie gets the scoop from Tara, a Forbes 30 under 30 alum, on how to actually make the list Tara’s experience with applying (and no she didn’t pay to get in) Why making the list isn’t all that as an entrepreneur  How the 30 under 30 campaign is a money making machine for Forbes  How to use your ego to drive growth for business in legal ways (unlike Sam Bankman Fried) Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices
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Apr 18, 2024 • 53min

Business Debt 101: When to Use Debt, Equity Financing and SBA Loans to Scale Your Business

In this episode:  Business Debt 101: when to use debt to scale your business  Tara’s experience with debt and how Apple almost ruined her marketing strategy   Debt vs Equity Financing SBA Loans: How to tap into Uncle Sam’s foolproof-ish loan program  Invest, Acquire, Compete: Tara’s plan for taking on Elon Musk’s companies Help BOSSY get to know you better! Take this quick survey so we can keep building the best show we can for you: ⁠https://www.morningbrewbreakroom.com/c/r/Bossy-Survey?Platform=pod⁠ This video is brought to you by Walmart Business. Get all the things you need at low prices you love when you visit business.walmart.com 💌 Want to get all of Tara & Katie’s resources? Subscribe: https://www.morningbrew.com/bossy-show/subscribe  Get More BOSSY Watch BOSSY on YouTube: www.youtube.com/@BOSSY_Show  Follow BOSSY Instagram: https://www.instagram.com/bossy_show/   TikTok: https://www.tiktok.com/@bossy_show Twitter: https://twitter.com/BOSSY_Show Learn more about your ad choices. Visit megaphone.fm/adchoices

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