The podcast explores the importance of customer privacy and data security in the digital age. Marla Hay discusses the significance of authentication tools and user testing in building great relationships. She emphasizes treating customer data carefully to enhance consumer trust and business relationships. The episode also delves into the advancements in passwordless technology and the intersection of data privacy and innovation.

The podcast explores merging physical and digital identities, risks in fraud management, and the importance of secure products. Carlos Marques shares insights on telecom analytics and successful product launches worldwide. He discusses the challenges of testing, designing secure products, and advice for aspiring product managers in the industry.

John Gannon discusses empowering product teams, experimentation, MVPs, and AI innovations in creating successful products. The chapter on asking better questions and personal preferences adds a casual and insightful touch to the podcast.

In a world where meeting your customers face-to-face is no longer the norm, businesses are faced with a new challenge: how to build meaningful relationships with their customers in the digital age, without really knowing who they are?It is possible. Enter “Mistaken Identity," a podcast that helps you look at your customers’ modern digital identities in a whole new way so you can protect and delight them by creating amazing, secure customer experiences.Together with experienced product leaders, we’ll debunk myths, misperceptions and share actionable ways to leverage identity knowledge toward building better products and experiences.So whether you’re a product manager, digital marketer or entrepreneur, join us for “Mistaken Identity: Unexpected Lessons for Building Great Products Customers Love”.Brought to you by Okta, the World’s Identity Company.