

Founders
David Senra
Learn from history's greatest entrepreneurs. Every week I read a biography of an entrepreneur and find ideas you can use in your work. This quote explains why: "There are thousands of years of history in which lots and lots of very smart people worked very hard and ran all types of experiments on how to create new businesses, invent new technology, new ways to manage etc. They ran these experiments throughout their entire lives. At some point, somebody put these lessons down in a book. For very little money and a few hours of time, you can learn from someone’s accumulated experience. There is so much more to learn from the past than we often realize. You could productively spend your time reading experiences of great people who have come before and you learn every time." —Marc Andreessen
Episodes
Mentioned books

28 snips
Mar 31, 2019 • 1h 10min
#65 Kirk Kerkorian: Penniless Dropout became the Greatest Deal Maker in Capitalist History
Discover the remarkable journey of a penniless dropout who became a titan of deal-making. Explore his fearless approach to risks that led him from a $2.60-a-day job to owning MGM and earning $260,000 daily. Learn about his mantra on gambling big and the invaluable lessons from financial setbacks. His philanthropic spirit contrasts with his pursuit of success, all while navigating the highs and lows of the business world. Kirk Kerkorian's life is a testament to resilience and boldness in the pursuit of dreams.

79 snips
Mar 24, 2019 • 58min
#64 Coco Chanel: Her Life and Secrets
Uncover the tumultuous life of Coco Chanel, from her challenging early years to becoming a fashion icon. Discover her relentless pursuit of independence and creative freedom. Explore how storytelling and differentiation revolutionized the fashion industry. Learn about her remarkable resilience in a male-dominated realm and her triumphant return after World War II. Dive into the powerful maxims that shaped her philosophy towards success and marketing, revealing the true essence behind her legendary empire.

58 snips
Mar 10, 2019 • 1h 24min
#63 The King of Oil: The Secret Lives of Marc Rich
Discover the fascinating life of Marc Rich, a key figure who transformed the oil industry by creating the spot market. Learn about his daring entrepreneurial ventures, his rise amidst geopolitical turmoil, and the controversial decisions that defined his legacy. Explore the duality of his ambition, personal sacrifices, and the dramatic financial missteps that ultimately led to a colossal loss of $172 million. This captivating tale weaves together innovation, ambition, and the complexities of a tumultuous life in business.

222 snips
Mar 4, 2019 • 1h 7min
#62 The Autobiography of Benjamin Franklin
What I learned from reading The Autobiography of Benjamin Franklin by Benjamin Franklin. ----[0:01] Why Ben Franklin wrote an autobiography[4:50] Ben Franklin's early education and first job [7:30] starting out in the printing business [11:00] Writing had been of great use to me in the course of my life, and was a principal means of my advancement [16:45] his humble arrival in Philadelphia [25:00] Ben Franklin's time in London [29:00] how the mind of Benjamin Franklin worked [34:30] the opportunity to start your his own business[41:15] industry is virtuous [46:20] Ben understood branding [48:15] Ben Franklin creates the first subscription library [54:30] Ben Franklin's 13 virtues
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

88 snips
Feb 25, 2019 • 1h 30min
#61 Malcom McLean: The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger
What I learned from reading The Box: How the Shipping Container Made the World Smaller and the World Economy Bigger.----Such was the beginning of a revolution [0:01]The economic benefits arise not from innovation itself, but from the entrepreneurs who eventually discover ways to put innovations to practical use. [15:30]the basic idea was around for decades [17:30]Malcom's early life and first business [23:00]McLean had an obsessive focus on cutting costs [33:00]the beginning of Malcom McLean's idea [37:00]McLean's definition of total commitment [41:00]McLean's fundamental insight [48:00]fixing the business by focusing on the customer's real problem [53:40]the surprising reason containers are standardized [1:00:00]Daniel K. Ludwig and Malcom McLean [1:07:00]Malcom McLean sells his business [1:13:00]Starting another business [1:21:00]
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

104 snips
Feb 18, 2019 • 1h 12min
#60 Yvon Chouinard: What We've Learned from Patagonia's First 40 Years
What I learned from reading The Responsible Company: What We've Learned From Patagonia's First 40 Years by Yvon Chouinard and Vincent Stanley.----When I die and go to hell, the devil is going to make me the marketing director for a cola company. I’ll be in charge of trying to sell a product that no one needs, is identical to its competition, and can’t be sold on its merits. (0:01)What Patagonia was meant to be (8:25)Everyone wants to feel useful (11:00)a short history of companies (14:30)the definition of meaningful work (26:00)more human, less corporate (40:30)Yvon's ancestors and their working conditions (46:00)the benefits of long term thinking (49:00)build something useful and don't bullshit (57:00)Don't do things that have no useful purpose / being bold can lead to new discoveries / we need more small businesses (1:04:00)
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

52 snips
Feb 11, 2019 • 1h 51min
#59 Howard Hughes: The Definitive Biography of the First American Billionaire
What I learned from reading Hughes: The Private Diaries, Memos and Letters; The Definitive Biography of the First American Billionaire.----He was a film director, a producer, a test pilot, inventor, investor, and entrepreneur [0:01]the start of Hughes Tool Company [13:00]during a gold rush sell pickaxe's / great idea about leasing drill bits [19:00]Howard Hughes Jr is on his own at 18 years old [26:00]starting out in the movie business [32:00]his first plane crash/divorce [38:00]Howard Hughes goes broke [48:00]Howard Hughes breaks the world record for the fastest flight around the world / Hitler was always an asshole [56:00]Henry Kaiser and the birth of The Hercules [1:05:00]his 4th plane crash and descent into madness [1:14:00]Howard Hughe's M.O. on corruption and bribes [1:26:00]I am not really interested in people. I am interested in science. –Howard Hughes [1:29:00]
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

100 snips
Feb 4, 2019 • 58min
#58 John Bogle: Enough: True Measures of Money, Business, and Life
What I learned from reading Enough: True Measures of Money, Business, and Life by John Bogle ----Gentlemen, cut your costs. [4:00]the benefits of being forced to work early on in life [7:00]I'll never forget the inspiration when I read this quote: The force of his mind overcame his every impediment. [9:30]the traits he needed to found Vanguard [12:00] what John thinks we should be doing better [13:30]create things that help other people/Charlie Munger [17:30]When a business fails people want to know their revenue. I want to know their costs [19:30]the past is not a prologue in the financial markets... please, please, please don't count on it. [23:00]Einstein well understood the limits of quantification / the way we act and the way we measure are in conflict [26:00]Show me the incentive and I will show you the outcome. –Charlie Munger / If you get the incentives right when you start the company you will grow. [35:00]A rule of life: Press On, Regardless [39:00]10 reasons why I bother to battle [44:00]
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

58 snips
Jan 28, 2019 • 1h 30min
#57 John Bogle: Stay the Course: The Story of Vanguard and the Index Revolution
What I learned from reading Stay the Course: The Story of Vanguard and the Index Revolution.----This is a story of a revolution [0:01]what Vanguard does and why? [7:00]the seed of the idea that eventually becomes Vanguard [10:00]switching from conservative investing to speculation / when humans are scared they copy the behavior of those around them [17:00]John gets fired. He decides to fight back. [31:00]if you know why you are doing what you are doing you are less likely to quit [41:00]staying the course gives you a massive advantage because most humans quit [53:00] We must never underrate the power of compounding investment returns, and always avoid the tyranny of compounding investment costs.– John Bogle [59:00]eliminating the 50-year tradition of sales commission [1:01:00]a failure caused by focusing on competition and not learning from the past [1:06:00]the Founders Mentality [1:07:30]personal reflections and a memoir of sorts [1:11:00]
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast

45 snips
Jan 22, 2019 • 1h 10min
#56 The Biography of Herb Kelleher
What I learned from reading Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success----Reality is chaotic; planning is ordered [0:01]Vince Lombardi is the Steve Jobs of coaches [3:48] how Southwest Airlines is different [11:31]the beginning of Southwest [16:00]fighting anticompetitive practice [24:30] finding a new market by doing the opposite of your competition [29:00] missionaries make the best products [31:00]being forced to innovate leads to questioning assumptions which leads to finding new markets [34:00]how Southwest became the largest liquor distributor in Texas [38:00] remember your fundamental reason for being and don't deviate from that [40:45]optimize for profits, not market share [42:30]know what you are competing with - not who [44:15] how having only one type of airplane gives Southwest an advantage [46:30] how keeping it simple saved Southwest $2 million [51:30]know what you do best - have the discipline to stick to it [53:00] if you are going to be small you have to be fast [1:01:19]the benefits of curiosity are unpredictable [1:03:45]
----Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. ----“I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — GarethBe like Gareth. Buy a book: All the books featured on Founders Podcast


