Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360
Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from technology and service suppliers and brands under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
Episodes
Mentioned books
Jun 18, 2021 • 20min
Loyalty360 Loyalty Live - Rachel Bicking, Tenerity
Send us a textLoyalty360's Mark Johnson interviews Rachel Bicking, Tenerity to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.
Jun 15, 2021 • 18min
Loyalty360 Loyalty Live - Bindu Gupta, Comarch
Send us a textLoyalty360's Mark Johnson interviews Bindu Gupta, Comarch to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.
Jun 14, 2021 • 26min
Overstock Listens to Way Customer Speaks to Spur Growth
Send us a textJimmy Budnik is Vice President of CRM for Overstock, which took home two awards at the 2020 Loyalty360 awards. They received a Gold in the Employee Engagement and Impact category and a Silver in the Technology and Trends category.Loyalty360 CEO Mark Johnson spoke with Budnik about winning the awards and what the future holds for customer engagement at Overstock.
Jun 8, 2021 • 14min
Loyalty360 Loyalty Live - Hye-Joo Kim, Evolving Systems
Send us a textLoyalty360's Mark Johnson interviews Hye-Joo Kim, Evolving Systems to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.
Jun 7, 2021 • 32min
Casey’s Delivering ‘Summer of Freedom’ for Loyalty Members
Send us a textKatie Petru is the Director of Communications and Community, and Mike Templeton is the Director of Loyalty and Digital Marketing at Casey’s, which has more than 2,300 convenience stores in the Midwestern and Southern United States.Loyalty360 CEO Mark Johnson spoke with Petru and Templeton about the Casey’s Rewards program and about several special events they have coming up, including a concert by country singer Lee Brice.
Jun 4, 2021 • 32min
Loyalty Live with David Andreadakis, CIO, Kobie
Send us a textLoyalty360's Mark Johnson interviews Dave Andreadakis, Chief Innovation Officer at Kobie Marketing to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.
Jun 2, 2021 • 41min
Red Lobster Loyalty Program Uses Roadmap to Build Members and Trust
Send us a textLillian Murphy is the Vice President of Customer Experience and Loyalty at Red Lobster, the world's largest seafood restaurant company with over 700 locations.Loyalty360 CEO Mark Johnson spoke with Murphy about the Red Lobster Rewards program, and the brand’s new push for personalization as it works to grow it’s engagement program.
Jun 1, 2021 • 17min
Loyalty360 Loyalty Live - with Ned Moore, Clutch
Send us a textLoyalty360's Mark Johnson interviews Ned Moore, Clutch to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.Loyalty Live hosts speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, best practices, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.
Jun 1, 2021 • 35min
Chicken Salad Chick’s “Female First” Loyalty Approach Grows Brand
Send us a textLoyalty360's Mark Johnson interviews Tom Car, Chief Marketing Officer of Chicken Salad Chick.Tom Carr says there are still some business associates who are surprised that a restaurant chain can focus only on the concept of chicken salad, let alone be successful at it.“It surprises people,” says Carr, Chief Marketing Officer for Chicken Salad Chick, which has grown to more than 185 restaurants in 17 states and debuted on the Inc. 5000 list of America’s Fastest-Growing Private Companies at #37 in 2016. Read the feature here: https://loyalty360.org/Content-Galler...
May 26, 2021 • 29min
For Jersey Mike’s Subs, Technology Keeps Rewards Running
Send us a textRich Hope is the Chief Marketing Officer for Jersey Mike’s Franchise Systems, Inc., one of the nation’s leading sub sandwich franchises with more than 2,500 locations open and in development.Loyalty360 CEO Mark Johnson and Hope recently discussed Jersey Mike’s customer engagement strategies, its rewards and loyalty program, and what the road ahead looks like for the fan-favorite brand.
