
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Latest episodes

Sep 28, 2020 • 7min
Scarcity and Exclusivity
09/28 The Founder's Journal with Alex LiebermanToday I discuss the difference between scarcity and exclusivity, and how both can be used as strategies for your business.
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Sep 25, 2020 • 9min
Is It Worth It?
09/25 The Founder's Journal with Alex LiebermanToday I discuss trade-offs and opportunity cost. How do you determine whether something is worth your time?
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Sep 24, 2020 • 9min
Lessons From My Golf Lesson
09/24 The Founder's Journal with Alex LiebermanToday I talk about the lessons I learned about discipline and processes from my golf lesson.
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Sep 23, 2020 • 10min
Moving Fast and Breaking Things
09/23 The Founder's Journal with Alex LiebermanToday I discuss how to identify and deal with cracks that form in your business as you move fast.
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Sep 22, 2020 • 10min
90% Unsexy
09/22 The Founder's Journal with Alex LiebermanToday I talk about how unsexy my work today was an what the day-to-day of running a media organization is really like.
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Sep 18, 2020 • 10min
The Open-Mindedness Opinionated Matrix
09/18 The Founder's Journal with Alex LiebermanToday I discuss how you can be open-minded but also hold strong opinions (and how your level of each can affect you in your career)
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Sep 17, 2020 • 13min
The Perils of Podcasting
09/17 The Founder's Journal with Alex LiebermanToday I reflect on my conversation with Lewis Howes about podcasting (and how hard it is to grow a podcast).
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Sep 16, 2020 • 9min
Hiring is a Team Sport
09/16 The Founder's Journal with Alex LiebermanToday I talk about hiring and why you need all hands on deck to make effective hires.
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Sep 15, 2020 • 9min
Remote Work Technology
09/15 The Founder's Journal with Alex LiebermanToday I discuss remote work tools and their adoption in organizations.
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Sep 12, 2020 • 9min
Why Startups Are Allergic To Planning
09/12 The Founder's Journal with Alex LiebermanToday I discuss why most startups fail to plan, and as the saying goes "If you fail to plan, you can plan to fail."
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