Growth Think Tank

Have you thought about writing a book to position you in the marketplace? Would you trust a book marketer that doesn’t have a book? Yeah, me neither. But today’s guest is Tim Grahl, an expert in author and book marketing. He is also the author of “Your First 1000 copies”. Listen to Tim in part 2 of our interview where he explains about how he used his book to propel his business forward. Don’t forget the overall picture of this interview which is about niching. Get the show notes for 160 | The Power of Niching Your Business with Tim Grahl – Part 2 Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @timgrahl #BookMakerting #Niching #Expert #Episode160 #Podcasts Give Leaders in the Trenches a review on iTunes!

Have you thought about writing a book to position you in the marketplace? Would you trust a book marketer that doesn’t have a book? Yeah, me neither. But today’s guest is Tim Grahl, an expert in author and book marketing. He is also the author of “Your First 1000 copies”. Listen to Tim in part 2 of our interview where he explains about he used his book to propel his business forward. Don’t forget the overall picture of this interview which is about niching. Share the LOVE and TWEET about this episode. Target Audience: Tim helps authors build their platform, connect with fans and sell more books. [spp-tweet ""I asked myself if i could find a common denominator in the things I enjoyed" ~Tim Grahl"] As an entrepreneur you kind of flounder around looking for something that works. Before the glory days he is currently living, Tim was a freelancer working in a cubicle where he was programming code. He helped people build things like Wordpress in the days when no one knew how to build Wordpress. But, he couldn’t ever get ahead moneywise. He decided to hire a coach: Josh Kauffman. Josh guided Tim in identifying what kind of work did he really want to do in order to create a focus and a system that would produce result over and over again. This also finally allowed Tim to get really good at something rather than mediocre at everything. During this process, Tim discovered he really liked working with authors. [spp-tweet ""I didn't just look at money, I looked at lifestyle too" ~Tim Grahl"] As a beginner, it is perfectly fine to do many different things in order to figure out what you’re really good at. Once identified however, you want to hone in on a more narrowed array of skills and become the expert. Tim asked himself what the common denominator was in the things he enjoyed and focused. He not only considered the money aspect but more importantly what it meant for his lifestyle too. Although authors (his niche) can’t pay the most he knew he enjoyed the work and the lifestyle it provided him. So why did Tim need to hire a coach? Tim knew he was making mistakes because he knew it wasn’t supposed to be so hard. There were so many details and he couldn’t see all the blindspots. His coach helped him to see what was causing him so much trouble. Nothing trumps getting one person who knows what they’re talking about to give you advice. Asking for this kind of help is a strength and the fastest way to get over obstacles. [spp-tweet ""If I have to pick between time and freedom, I always choose freedom" ~Tim Grahl"] Tim worked for Remit Seti who put out this pdf (along with Charlie Hoen) which turned into a book: The Recession Proof Graduate. It lays out a simple way of getting clients and experience in an industry you may not have any. It shows entrepreneurs how to build up a client base from nothing without putting in too much work while reflecting your expertise. Tim decided to focus on finding the big name authors and do the work for free. This helped him to collect valuable testimonials. He then Worked for Dan Pink and just asked that he intended to keep working with him. 6 years later- they still work together. Whether you continue to work with any client, it’s still experience and an opportunity gather testimonials either way. [spp-tweet ""I knew i was making mistakes because I knew it wasn’t supposed to be this hard" ~Tim Grahl"] Develop SYSTEMS & stop trading time for money... A System allows you to do certain tasks over and over which yield the same results. You can either create checklist or you get a computer to do it for you. This simplifies things and frees you from hiring people. Tim eventually created an online course to teach people these things. He now sells his consulting business over and over again in such a way that helps more people and frees up his time. [spp-tweet ""I reached out to a coach because I was failing and needed help"~Tim Grahl"] More to come on Tim Grahl! Stay tuned for part 2! In this episode we’ll cover: Why Tim hired a coach and why you should too How to stop trading time for money The power of systems Why Tim chooses freedom over anything else Why working for free builds your reputation [spp-tweet ""Nothing trumps getting one person who knows what they’re talking about to give you advice" ~Tim Grahl"] Resources and Links   Your First 1,000 Copies By Tim Grahl The Recession Proof Graduate. Take your business to the next level with Gene! Join the Free Call on Mondays Join Mastery Ready to take the STAGE? Get more info here! Leave a review on itunes Share the LOVE and TWEET about this episode. [spp-tweet ""Doing free work reflects your expertise and that you can be trusted goes a long way" ~Tim Grahl"] Connect with me too on LinkedIn or Twitter @genehammett. Do you have questions about today’s episode!? Did you know that you can apply to chat with me by phone? This is a limited time offer to help anyone that is serious about refining their business as well as developing a clear & compelling strategy that will drive them forward. Complete the questions and our team will follow up with you to schedule time for your “Business Breakthrough Session”. These are limited to 30 minutes, completely free and oh, so valuable.  Apply Now! A QUICK FAVOR And lastly, please leave a rating and review for the Leaders in the Trenches on iTunes (or Stitcher) – it will help us in many ways, but it also inspires us to keep doing what we are doing here. Thank you in advance!

Entrepreneurship can be a lonely experience at times. For all of us entrepreneurs, this makes sense. We also know that what brought us to the experience entrepreneurship is our inner ‘crazy.’ Not everyone in our lives may understand the path that we are on because it truly is the road less traveled. John is here to tell us that that’s ok! This is just one of the many things we must surrender to as entrepreneurs. Because in our letting of this “stuff” we can clear the path for the BIGGER and the more AMAZING. Get the show notes for 158 | The Entrepreneurial Journey Brings Out The Crazy with John Robinson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @BackupCEO #Entrepreneurship #InnerCrazy #lonelyexperience #Episode158 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Taking your marketing to the next level will take your quality of clients to the next level. Today’s guest is Jon Loomer, who has taken his experience in social media from big brands like the NBA and American Cancer Society to create a powerful business serving those that want advanced marketing. Discover a unique approach to using remarketing that gave him an unbelievable opt-in rate. Jon shares with you what marketing looks like in 2015. Get the show notes for 157 | Using Advanced Marketing with Jon Loomer Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @jonloomer ‏#Marketing #SocialMedia #PowerfulBusiness #Episode157 #Podcasts Give Leaders in the Trenches a review on iTunes!  

The meaning of leadership today is shifting significantly and it’s for the better. Join us on this podcast with Kare Anderson who says that leaders who possess a “WE not ME” mentality have greater impact for the collective. By truly knowing ourselves on a deep level, we can choose others to collaborate with. Leaders often think they’ve got to create impact on their own but according to Kare, this is not so! Lean in to this inspiring episode! Get the show notes for 156 | Shifting from Me to We for Impactful Leadership with Kare Anderson Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @KareAnderson ‏ #Impact #MeaningofLeadership #ShiftingSignificantly #Episode156 #Podcasts Give Leaders in the Trenches a review on iTunes!

I’ve spent hundreds of thousands of dollars on my website. I’ve learned what to do and what not to do and my advice is this: Be Tactful. Before you jump into handing over your credit card to the next service promising you leads, I want you to take a step back and get to really know your ideal client. Nothing you do can be effective if you are not drawing in your ideal clients to your website. And you know what else? If you’re not a big fan of marketing, I’ve got good news for you. When you do it right and when you provide real VALUE to your ideal clients, it doesn’t feel like marketing. Lean in for all this and more... Get the show notes for 155 | Digital Marketing: What’s Working Now Episode 3 of 3 Gene Hammett Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #IdealClient #RealValue #Marketing #Episode155 #Podcasts Give Leaders in the Trenches a review on iTunes!

Are you guessing what and how things are converting on your website? A lot of people do it this way and if you’re one of those people, you really want to lean into this episode. Today’s podcast guest, Dustin Drees tells us why it’s so important to drop the guessing game and determine what the real numbers are for optimal success. Plus, with the technology we’ve got at hand, determining numbers has become an exact science. As always, if you’re not into the numbers and research game, you want to hire someone to do that for you since this is a crucial factor for your business. Get the show notes for 154 | Digital Marketing: What’s Working Now Episode 2 of 3 with Dustin Drees Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @dustindrees #Technology #ExactScience #CrucialFactor #Episode154 #Podcasts Give Leaders in the Trenches a review on iTunes!  

I know you’ve seen lots of entrepreneurs out there killing it online through social media. Are you wondering how you can do it too? Well our guest Andrew Medal today tells us how his company Agent Beta helps entrepreneurs do just that! Digital Marketing is a gigantic field and guess what? It’s growing at a super speed like never before. An entrepreneur, you’ve got tons of tasks you’re juggling, so what are you willing to let go of? Find out why it’s better to hand this off to experts in this field to grow your business without going insane! Get the show notes for 153 | Digital Marketing: What’s Working Now Episode 1 of 3 Andrew Medal Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @AndrewMedal #entrepreneurs #DigitalMarketing #Experts #Episode153 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Do you have all the leads you can handle?  Do you have high-quality leads for your business?  Well, usually the answer is - I can use more of those, thank you.  There are many ways to build leads for your business, but one powerful channel that many are not using is Facebook.  Today's guest is Valerie Shoopman, who is a Social Media Expert...but her main focus is Facebook ads.  Listen in to the interview as we discuss how you can focus on your ideal clients and get a steady stream of leads rolling in. Get the show notes for 152 | Lead Generation with Facebook Ads with Valerie Shoopman Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett #FacebookAds #Powerfulchannel #HighQualityLeads #Episode152 #Podcasts Give Leaders in the Trenches a review on iTunes!  

Have you heard of the power of vulnerability?  Being vulnerable is often considered to a sign of weakness.  Today's guest is Rohit Bhargava, who is a best selling author and an expert on the non-obvious path to success. We talk about perfection and imperfection.  Do you have the courage to show your imperfections? Listen to the show to find out how to use that courage. Get the show notes for 151 | Being Imperfect: A Non-Obvious Path to Success with Rohit Bhargava Click to Tweet: Listening to an amazing episode on Leaders in the Trenches with @GeneHammett @rohitbhargava #powerofvulnerability #Imperfections #Success #Episode151 #Podcasts Give Leaders in the Trenches a review on iTunes!