The Edward Show

Edward Sturm
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Dec 13, 2023 • 9min

Hitting It From Different Angles

E161: People don't realize you can hit a subject from a million different angles to find the ones that stick. Once you find those sticky angles - they can be insanely lucrative. In this episode, I share stories about this and give an example of just how lucrative a quick shift in perspective about angles can be. #gotomarket #growthhacking #buildinpublic #marketing
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Dec 12, 2023 • 11min

How Stripe Got Its First Customers (Part 2)

E159: How Stripe got its first users and customers - Part 2 of 2. Super motivating story - told by Ali Abouelatta in his First 1,000 Newsletter - https://www.first1000.co/ Part 2 has many creative guerilla marketing tactics Stripe used. Lots to learn from this one. #gotomarket #ycombinator #startups #buildinpublic
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Dec 11, 2023 • 15min

How Stripe Got Its First Customers (Part 1)

E159: How Stripe got its first users and customers - Part 1 of 2. Super motivating story - told by Ali Abouelatta in his First 1,000 Newsletter - https://www.first1000.co/ This story is so good I forwarded it to all my founder friends when it was first released. Part 2 tomorrow. #gotomarket #ycombinator #startups #buildinpublic
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Dec 10, 2023 • 11min

Marc Lou's First $1 Online

E158: Marc Lou shares his journey making $0 online to $1 online to $55,000/month online - and it's an entertaining journey. Lots of gems in this: Validating ideas before building. Building in public. Iterating and shipping fast. Marc's article in the podcast: https://marclou.beehiiv.com/p/my-first-dollar-online #buildinpublic #indiehackers #solopreneur #startups
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Dec 9, 2023 • 23min

Black Hat Instagram Secrets

E157: Black hat Instagram secrets.   How big accounts on Instagram are fooling the algorithm and juicing numbers.   This is working to such a great extent that fake influencers are getting brand deals from this.   Thank you to Sara Melotti - her article, which I read in the episode, is https://behindthequest.com/instagram-created-a-monster/   #blackhat #socialmediamarketing #growthhacking #MarketingStrategy
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Dec 8, 2023 • 10min

I’m Using Grok to Unearth Grey Hat Gems

E156: I'm using Grok: In Europe + how I access it. To unearth grey hat marketing gems. To get the most insightful recent tweets in any subject. My take on Grok's first 24 hours. What I believe it's best for. Why I'm excited. #GROKAI #startups #buildinpublic #marketing
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Dec 7, 2023 • 9min

Three Cent Email Signups, 15 Cent Users, 3X ROAS

E155: Day 2 of the TwitterX Ads Glitch working again. The pacing is different now vs. October/September. Results are still decent, however. Getting email signups for $.03. Users for $0.15. And 3X ROAS on one product. #performancemarketing #buildinpublic #growthhacks #indiehackers
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Dec 6, 2023 • 11min

Christmas for Marketers: The TwitterX Ads Glitch Is Back!

E154: The TwitterX Ads Glitch is back!   Here's what I'm seeing and one of the ads I'm running.   And a counter to those who say these results are too good to be true.   Don't miss out!   #gotomarket #startups #buildinpublic #growthhacking
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Dec 5, 2023 • 10min

Grok Will Be Christmas for Marketers Looking for the Most Creative and Potent Strats

E153: TwitterX's Grok will be insane for marketers and entrepreneurs looking for the most potent strategies. TwitterX's search functionality doesn't work. Google and ChatGPT only give basic strategies. Nothing blackhat, greyhat, or creative. TwitterX has an incredible database. I believe Grok will unearth previously buried gems and create a tremendous advantage of information for anybody using it. #grok #growthhacking #artificialintelligence #marketinghacks
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Dec 4, 2023 • 11min

Human Biases

E152: Human biases. How the consistency bias can be used to get people to like you. How wearing Baker-Miller Pink / Drunk Tank Pink can sway meetings in your favor. #humanbiases #robertcialdini #manipulation #MarketingStrategy

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