

The Edward Show
Edward Sturm
Founder and go-to-market stories from the lens of a world-class marketer.
Episodes
Mentioned books

Apr 16, 2024 • 10min
Useful IG Reels Get 60x the Followers Than Feel-Good Reels
E286: There is a draught of bite-sized useful videos on IG Reels and a deluge of feel-good, mostly meaningless Reels. From looking through my Reels, I found that useful videos get 60 times the followers than the harder-to-make feel-goods. Everybody has useful things to share. #instagramtips #instagramhacks #marketing #socialmediamarketing The Edward Show. Your daily growth hacking and growth marketing podcast: https://edwardsturm.com/the-edward-show/

Apr 15, 2024 • 11min
How to Make a SaaS for Under $5,000 and Immediately Drive Customers to It
E285: How to make a SaaS for under $5,000 and immediately drive customers to it. In under 10 minutes: Market research. Wireframing. 99 Designs. Polish developer on Upwork. Free trial. Launch. BetaList. Iterate. Product Hunt. Organic mobile video. Syndication. Bottom-of-funnel SEO. Longer video from Steven Cravotta: https://youtu.be/T7B6iyYAqXQ?si=Vmbvk01Zn9vv9gio #solopreneur #startups #marketing #entrepreneurship The Edward Show. Your daily growth hacking and growth marketing podcast: https://edwardsturm.com/the-edward-show/

Apr 14, 2024 • 9min
Man on the Street Interviews Asking Technical SEO Questions
E284: The marketing I'm planning for my upcoming product, "Compact Keywords: SEO That Requires Less but Makes More." I'm going to run around Poland doing man-on-the-street interviews where I ask hot girls and fashionable guys nerdy technical SEO questions. #buildinpublic #startups #marketing #gotomarket The Edward Show. Your daily growth hacking and growth marketing podcast: https://edwardsturm.com/the-edward-show/

Apr 13, 2024 • 10min
From $760 to $14,348 in 1 Month With Simple SEO Changes
E283: From $760 to $14,348, a 1,785.96% revenue increase, in just 1 month with simple SEO changes. A gem from the Entrepreneurship subreddit: https://www.reddit.com/r/Entrepreneur/comments/1bvtltr/from_760_to_14348_a_178596_revenue_increase_in/ #seo #searchengineoptimization #digitalmarketing #buildinpublic The Edward Show. Your daily growth hacking and growth marketing podcast: https://edwardsturm.com/the-edward-show/

Apr 12, 2024 • 8min
What I Learned From Getting 5,000,000 Views for Microsoft
E282: What I learned from getting 5,000,000 views for Microsoft. Recognizeability - the base truth about hooks. Whether you're making a newsletter, X post, TikTok, IG Reel, YouTube video, LinkedIn post, whatever it is... If you want to draw people in, start with something recognizable. I'm going viral because of this. #contentmarketing #marketing #entrepreneurship #socialmediamarketing The Edward Show: https://edwardsturm.com/the-edward-show/

Apr 11, 2024 • 14min
How to Get Customers With Programmatic SEO
Explore programmatic SEO tactics for growing startups without a marketing budget. Learn about keyword selection, website structure, and utilizing data for web page ranking. Discover strategies for SEO improvement, Google indexing, and maximizing revenue through programmatic SEO.

Apr 10, 2024 • 11min
The Broker Dealer I Met at My Friend's Penthouse Party Told Me This
E280: The broker-dealer I met at my friend's Warsaw penthouse told me this yesterday, and it blew me away. I've been in monk mode for so long that I couldn't see this. I needed somebody else to tell me. Also, my digital marketing newsletter: https://edwardsturm.com/newsletter/ #marketing #buildinpublic #contentmarketing #socialmediamarketing The Edward Show: https://edwardsturm.com/the-edward-show/

Apr 9, 2024 • 5min
14% of Apps Are Increasing Prices by Over $15 per Month
E279: Three things are guaranteed in life: death, taxes, and subscription products increasing prices. 14% of apps are increasing prices by over $15 per month. Weekly and lifetime tiers are the most likely to experience price increases. So much more. These are learnings from studying the top 100 grossing apps. Original study from: https://read.first1000.co/p/pricing-experiments #saas #buildinpublic #solopreneur The Edward Show: https://edwardsturm.com/the-edward-show/

Apr 8, 2024 • 5min
Deep Insights on Building a Recognizable TikTok Brand
E278: 5 deep insights on building a recognizable TikTok brand. Even for me, this slapped. #brandbuilding #tiktok #branding #influencermarketing The Edward Show: https://edwardsturm.com/the-edward-show/

Apr 7, 2024 • 4min
Using the NYC Earthquake to Make a Car Dealership Viral
E277: Brilliant use of the NYC Earthquake to increase business. This car dealership in New Jersey made a video that's up to 1.35 million views, mostly from people in their geographic area. The video is hilarious and was released within an hour of the earthquake occurring. #nycearthquake #viralmarketing #tiktokmarketing #socialmediamarketing More Edward Show: https://edwardsturm.com/the-edward-show/


