In this episode, Erik Huberman talks with Aaron Cohen, the real-life John Wick.  Hosted on Acast. See acast.com/privacy for more information.

Growing up, he was always the youngest kid on the team, fighting for a place on the field. And now he has 18,000 hours under his belt working with the most elite athletes on the planet, helping them achieve their most ambitious goals.How did a farm boy from Alberta Canada become a consultant for clients like Real Madrid, PGA, NBA, and top leaders in entrepreneurship? In this episode of HawkeTalk, Erik catches up with Todd Herman, Co-Founder of upcoach.com and Author of The Alter Ego Effect, to talk about how he developed his career around helping elite performers become more resilient, creative, confident and courageous.They also talked about:- Why he wants more conflict in his life.- What it was like apprenticing for Harvey Dorfman.- Why he believes in changing identity over changing beliefs.- What he’s creating next.For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts, Spotify, or wherever you listen to podcasts!  Hosted on Acast. See acast.com/privacy for more information.

Beer is a working man's drink. Wine appeals to the posher classes, those gatherings of uptight people who (try to) speak French and show off their fancy footwear.At least, that's how things used to be, before Michael Houlihan and Bonnie Harvey.Michael and Bonnie started their wine business by making friends in low places, as they like to say. They talked to forklift operators, supermarket stockers, and truck drivers.And so the best selling wine brand in the U.S. was born — barefoot and wearing a deep blue collar.In this episode, Michael Houlihan talks about getting your nose out of the air and your (bare) feet on the ground.Listen in as Michael and Erik chat about... - Turning consulting gigs into a wine biz- Where the name Barefoot came from- Navigating a complex supply chain- The advent of worthy-cause marketingFor more interviews like this one, subscribe to HawkeTalk on Apple Podcasts, Spotify, or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.

You know those stories you hear about a band that writes a song, and it immediately skyrockets? Top of the charts, instant success, radio play, the whole nine yards. Sound familiar? Not for Clarence Greenwood. Clarence, better known as Citizen Cope, has carved out a spot on the singer-songwriter charts, and even if you’ve never heard of him, he’s spent years grinding, shopping demos, getting cut from record deals, and even cold-calling record executives, all in pursuit of his dreams. On this episode of Hawke Talk, Clarence and I talk all about: His relationship with his great Aunt and Uncle, and how it shaped his careerHow a teacher telling him his writing work was genius shifted the course of his lifeSigning his first demo with Capitol records, and then getting cut from the labelFinally landing a deal with DreamWorks records that resulted in a Gold record For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts, Spotify, or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.

If your toilet doesn't stink, thank Suzy Batiz. She's the woman behind Poo-Pourri, a fragrant oil spray that coats your commode's water.Suzy wasn't always a leading expert in bathroom odors, though. Nor was she always a multi-millionaire entrepreneur. Suzy grew up hard. By the time she turned 21, she had already declared bankruptcy once, lived through sexual abuse, and survived a suicide attempt.But a tough life gave Suzy one thing she needed to succeed in business — hope.In this episode, Suzy Batiz talks about her life from abused child to self-made entrepreneur.Listen in as Suzy and Erik chat about... Growing up in a dysfunctional familyPlunging into depression after a second bankruptcySuzy's spiritual journeyThe humble beginnings and growing pains of Poo-Pourri For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts, Spotify, or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.

What transformed a C-average student from the Bronx into America's most famous investor? Answer: His mom. An old van. A job at Red Lobster. And a passion for making music lovers feel special.The fundamentals of business are the fundamentals of business — whether you sell clothes to hip hop fans, wait tables, or run a commuter van service. As a leader, you invest in other people's dreams.Daymond John, founder, president, and CEO of FUBU and an investor on the ABC reality television series Shark Tank, talks about escaping the hood by doing something he loved.In this episode, Daymond and Erik chat about... - Dumpster diving for bike parts as a kid- Getting into hip hop- Turning normal bodyguards into walking billboards- Why Daymond isn't just a seller of oversized jeans to rap fans… and what he really is For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.

You quit the police force out of sheer frustration. But you’ve got this great side gig selling shirts at martial arts events. A few years later, by 2007, you’ve become the world’s largest distributor of MMA merchandise. How? By being relentless.Dan Caldwell, Co-Founder & President at TapouT, tells me his unbelievable story about accidentally sponsoring one of the greatest fights in history and getting thousands of orders an hour.What we talked about:DJing in junior highJoining and leaving the police forceThe crazy near misses and staggering wins with TapouTFans as micro influencers and choosers of logosBillionaire Collectibles, family, and podcastingHoward Carter and relentlessness For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts, Spotify, or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.

I’m speaking with Sophia Amoruso about her journey through life, particularly through her milestone achievements in fashion and now as the Founder of Business Class platform.This episode looks deeper into:Sophia’s childhood and diverse heritageWhen her entrepreneurial spirit first appearedSophia’s first few moves toward photography and her first few jobsHow eBay created a turning point for SophiaNavigating a business through a scale-up phase Hosted on Acast. See acast.com/privacy for more information.

McDonald's has made 38,000 millionaires. Spectacular Smith wants to create 38,000 + 1.Chairman and CEO of Adwizar Inc and founder of the record label Mula Music Group, Spectacular plans to elevate the best students from Spectacular Academy, his new venture, into a franchise.Pretty good for a guy whose mom got evicted when she couldn't pay her $28 rent.In this episode, Spectacular and Erik chat about... - How Spectacular's dad launched his musical and entrepreneurial careers- Becoming a multi-platinum artist and how things hit the fan- Building a business after getting kicked out of the house- How Spectacular put his competitors out of business Hosted on Acast. See acast.com/privacy for more information.

He wasn't the biggest kid on the ice. Nor was he the strongest. But he worked the hardest. Practicing 500 backhanded flick shots a day, every day, turned him into a powerhouse on the hockey rink. He carried that same disciplined approach into social media. At age 14, he jumped from 0 followers to 100,000 in a single summer.Josh Richards, Co-founder of TalentX Entertainment and Chief Strategy Officer at Triller, takes us on a journey from dancing on his sister's video to amassing 24 million followers on TikTok.In this episode, Josh and Erik chat about... - How social media became Josh's profession- Thoughts on dropping out of high school- The value of a great manager- Why passion alone isn't enough to make it big (and what is)For more interviews like this one, subscribe to HawkeTalk on Apple Podcasts or wherever you listen to podcasts! Hosted on Acast. See acast.com/privacy for more information.