The Audible-Ready Sales Podcast

Force Management
undefined
9 snips
Jul 1, 2025 • 21min

The Mindset You Need When You’re New to Sales

Jim Pouliopoulos, a Force Management facilitator and author of 'How to Be a Well Being,' shares insights for new sales reps. He emphasizes prioritizing processes over outcomes, advocating for a growth mindset to boost success. Jim discusses the importance of self-awareness and managing energy for improved performance. He highlights curiosity as a key driver for sales skills and viewing rejection as a learning opportunity, encouraging persistence. With relatable anecdotes, this conversation equips newcomers with the mindset needed to thrive in sales.
undefined
Jun 24, 2025 • 8min

Competing initiatives: Moving Your Deal Forward

Enjoy this replay of a great episode with John Kaplan. Sellers often hear from prospective customers that they have too much going on and thereby cannot take on a solution. When you’ve got numbers to hit, how do you get a prospect to prioritize your solution over the other initiatives they are considering? John Kaplan joins us to share how best to align your solution with the business issues that matter most to a customer.Here are some additional resources:https://www.forcemanagement.com/seller-blog/what-to-do-when-youre-competing-against-do-it-internallyCheck out this and other episodes of The Audible-Ready Podcast at Apple Podcasts, Spotify, or our website.
undefined
8 snips
Jun 17, 2025 • 15min

Questions to Ask About Your Deal

Antonella O’Day, a seasoned sales leader, shares her expertise on deal qualification and risk assessment. She discusses crucial questions sales reps should ask to assess their deals effectively. The conversation highlights understanding customer perspectives to gain a competitive edge, decoding their decision-making process, and overcoming roadblocks with the help of champions within organizations. Additionally, Antonella stresses the importance of identifying sales risks and proactively strategizing to tackle potential obstacles.
undefined
9 snips
Jun 10, 2025 • 16min

Differentiation

Join sales leader John Kaplan as he shares valuable insights on differentiating solutions that align with buyers' needs. Discover the critical role of unique, comparative, and holistic differentiation in securing customer commitment. Kaplan discusses effective customer discovery techniques, including 'trap-setting questions,' to uncover pain points. He also emphasizes the importance of strategic timing when communicating differentiation and how to navigate objections in sales conversations to focus on real value. This chat is a must-listen for anyone looking to boost their sales success.
undefined
6 snips
Jun 3, 2025 • 28min

Communicating Customer Needs Internally

Tim Caito, a sales strategist at Force Management, joins Rachel to share insights on effectively communicating customer needs internally. Their discussion revolves around the critical balance between external sales and internal alignment. Tim emphasizes the value of early engagement with internal teams to avoid complications and enhance negotiations. They explore the challenges of internal approval bottlenecks and highlight best practices for teamwork to ensure customer satisfaction. Understanding customers' underlying interests is key to fostering innovative solutions and achieving successful outcomes.
undefined
11 snips
May 27, 2025 • 16min

Driving Urgency in the Deal

John Kaplan, a seasoned sales leader and revenue-driving executive, shares his insights on generating urgency in stalled deals. He discusses how effective discovery can uncover a customer's core business challenges and forge emotional connections that drive decision-making. Kaplan stresses the importance of involving multiple stakeholders to create urgency and emphasizes differentiating your value proposition in a competitive landscape. He also highlights the critical role emotional engagement plays in motivating buyers to act.
undefined
9 snips
May 20, 2025 • 19min

Building Rapport in Your Sales Process

Brian Walsh, an expert at Force Management, delves into the art of building rapport in sales. He emphasizes the significance of credibility and likability in establishing genuine connections with clients. Active listening is highlighted as the key to gaining trust, while storytelling and case studies are discussed as effective tactics when the time is right. Walsh also shares strategies for navigating skepticism in sales conversations, stressing the importance of understanding personality types to engage with challenging clients effectively.
undefined
May 13, 2025 • 11min

Aligning with Corporate Initiatives

In this engaging discussion, sales effectiveness expert John Kaplan shares insights on aligning solutions with corporate initiatives. He emphasizes the importance of identifying economic buyers who control discretionary funds. John suggests probing deeper into problems that affect company-wide goals and using targeted questions to uncover corporate priorities. He also explains how to leverage internal advocates for better access to decision-makers, ensuring that sales efforts resonate with the entire organization, not just individual departments.
undefined
11 snips
May 6, 2025 • 32min

When AI Isn't Enough: Getting an Opportunity

John Kaplan, a seasoned sales leader and revenue-driving executive, shares crucial insights on pipeline generation. He emphasizes the importance of mastering foundational sales skills before leveraging AI tools. Kaplan explores how effective communication can enhance outreach, advocating for a deeper understanding of customers. He discusses the timing of referral requests post-sale and highlights selling experiences over mere products to build lasting client relationships. Kaplan's expertise illuminates how preparation and strategy refine the sales process.
undefined
6 snips
Apr 29, 2025 • 11min

Prepping Others for Your Sales Calls

Join sales leader John Kaplan as he dives into the essential art of preparing others for sales calls. He emphasizes that equipping team members with critical deal information can greatly reduce stress and enhance effectiveness. Kaplan shares strategies to set clear goals and roles, ensuring a collaborative approach that keeps conversations focused. Additionally, he advocates for thorough debriefing and consistent preparation to drive continuous improvement in sales interactions. Tune in for insights that can transform your sales approach!

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app