
Keep It!
Wherever pop culture and politics collide, Ira Madison III and Louis Virtel are on hand to examine the gorgeous wreckage from their uniquely queer perspective. Each week, our “Princes of Pop Culture” are joined by the likes of Michelle Yeoh, Hunter Doohan, John Boyega, Connie Britton, Gabrielle Union, and Sheryl Lee Ralph to unpack the latest controversies, laude character actress appreciation, and all the shade that’s fit to throw. New episodes drop every Wednesday.
Latest episodes

Mar 19, 2025 • 1h 28min
Snow White & Sex Work Onscreen with Nathan Lane and Jeffery Self
Ira and Louis discuss Ira's tenure on The Floor, the drama surrounding Snow White, the chilling new series Adolescence and ticket prices for Othello on Broadway. Jeffery Self joins them to discuss the best portrayals of sex workers in film, his own history as a sex worker, and his new memoir Self-Sabotage: And Other Ways I've Spent My Time. Nathan Lane joins to discuss his new series Mid-Century Modern, favorite Guys & Dolls memories, and why he also enjoys dastardly roles.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Mar 12, 2025 • 1h 29min
Lady Gaga's Mayhem & Mickey 17 with Aja Naomi King
Ira and Louis discuss Lady Gaga’s new album Mayhem, Bong Joon-Ho’s Mickey 17, SXSW, The Traitors finale, Bruno Mars teaming up with Sexyy Red, and Meghan McCain’s tweets. Aja Naomi King joins to discuss her new series Grosse Pointe Garden Society, what she learned from Viola Davis and Kerry Washington, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Mar 5, 2025 • 1h 30min
The 97th Oscars with Brenda Song
This week, Ira and Louis discuss highlights from the 97th Academy Awards, including Conan O’ Brien, Anora’s sweep, Adrien Brody, Kieran Culkin, the James Bond tribute, the Quincy Jones tribute, the Wicked opener, and Mikey Madison’s shocking win. Then, Brenda Song joins to discuss her love story with Macaulay Culkin and her new Netflix series Running Point. Get your copy of Crooked Media Reads’ new release WOODWORKING: http://crooked.com/books

Feb 26, 2025 • 1h 44min
The SAG Awards & TV Moms with Melanie Lynskey & Emily St. James
Ira and Louis discuss the SAG Awards, Roberta Flack, The Hollywood Reporter’s Blake Lively and Justin Baldoni cover, the AI photo of Trump sucking Elon Musk’s toes, and their favorite TV moms with critic Emily St. James (author of the new novel Woodworking). Melanie Lynskey joins Louis to discuss the new season of Yellowjackets and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Feb 19, 2025 • 1h 36min
The White Lotus and SNL's 50th Anniversary with Sabrina Brier
Ira and Louis discuss SNL’s 50th anniversary, The White Lotus, RuPaul’s Drag Race, Variety’s 100 Best Performances, and America’s airplane crisis. Sabrina Brier joins to discuss her new audiobook That Friend, holding hands with Drew Barrymore, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Feb 17, 2025 • 1h 29min
Pure Innocent 2000s (Live from Boston!)
Ira and Louis return to the stage for a live show in the great home of our bro-iest actors, Boston. Louis grills Ira about writing Pure Innocent Fun, his first memoir-in-essays (on sale now!). Then Ira and Louis countdown the biggest moments of the 2000s, and they wrap it all up with a giant Keep It to Boston, and a few more Keep Its from the audience.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Feb 12, 2025 • 1h 18min
The Super Bowl & Valentine's Day Watchlist with Yura Borisov
Ira and Louis discuss Kendrick’s Super Bowl performance, movies that make us believe in straight love, Seal's Mountain Dew commercial, and unfortunately, Kanye’s latest antics. Yura Borisov joins to discuss Anora, why he loves Forrest Gump, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Feb 5, 2025 • 1h 29min
The Grammys & Karla Sofia Gascón with Edward Norton
Ira and Louis discuss the Grammys and Beyoncé’s long-awaited Album of the Year win, Karla Sofia Gascon’s wild tweets, the Buffy reboot, and more. Edward Norton joins to discuss portraying Pete Seeger in A Complete Unknown, what Spike Lee means to him, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Jan 29, 2025 • 1h 30min
Oscar Nominations with Christina Milian
Ira and Louis discuss the best and worst Oscar nominations, FKA Twigs’ Eusexua, Timothee Chalamet on SNL, Super Bowl ads, and Paul Reubens posthumous outing. Christina Milian joins to discuss her role in Dexter: Original Sin, meeting Patrick Dempsey after starring in 2003’s Can’t Buy Me Love remake, and more.Subscribe to Keep It on YouTube to catch full episodes, exclusive content, and other community events. Find us there at YouTube.com/@KeepItPodcast

Jan 22, 2025 • 1h 35min
David Lynch, TikTok, & Trump's Inauguration with Graham Norton
Graham Norton, a celebrated broadcaster and author, joins the discussion with insights about his new novel, 'Frankie.' He dives deep into the surreal filmmaking of David Lynch, highlighting the emotional depth in his works like 'Twin Peaks.' The conversation shifts to political absurdities surrounding Trump’s inauguration and the influence of TikTok in modern careers. Norton also shares amusing anecdotes about celebrity encounters, illustrating the fine balance between writing and hosting, and reflecting on the complexities of public personas.