
PodCraft | How to Podcast & Craft a Fantastic Show
Podcraft is your weekly, no-nonsense guide to honing the art of podcasting, hosted by veteran creators Colin and Matthew. With over 30 years of combined experience, they cover everything from choosing the right mic to growing your audience and making money from your show. Some episodes dive deep into one topic, like titling episodes or using live events to build your brand, while others feature real-life case studies from podcasters who've been there and done it. Whether you're just starting out or levelling up an existing show, Podcraft gives you the practical advice and honest insights you need to make it work.
Latest episodes

Feb 13, 2024 • 37min
What CAN'T We Learn From Successful Podcasters?
In this episode, Colin and Matthew engage in a friendly debate about the role of gear in podcasting. While gear and equipment are often seen as important aspects of podcasting success, the hosts question whether they truly make a significant difference. They explore the mindset of successful podcasters and how their focus lies more on content creation, strategy, and promotion rather than the tools they use. The conversation also delves into the dangers of getting too caught up in equipment and workflows, which can lead to wasted time and distractions. Ultimately, they emphasize the importance of finding the right balance and avoiding the pressure to conform to popular gear choices, but rather focusing on what works best for your individual podcast.
Thanks to Alitu's AI for writing these shownotes!
Also mentioned:
2024 Podcaster Gear Survey
Podcast Equipment Guide

Feb 7, 2024 • 48min
Podcasting in 2014 Vs 2024, With Izabela & Mike Russell of Music Radio Creative
As the RSS feed approaches its 25th birthday, so does the word "podcasting" its 20th. But 2024 also sees the tenth anniversary of UKPOD14. On this episode of Podcraft, we're joined by the organisers of this important event, Mike and Izabela. We wanted to catch up on the past decade, talking about what has changed in the medium (as well as what hasn't!). We also touch on what the future might hold, and why simpler is often better when it comes to your recording setup and workflow.

Dec 18, 2023 • 21min
14 Ways to Grow your Podcast with Collaborations
Here, I dive into 14 powerful, unique collaboration strategies designed to exponentially grow your podcast audience and increase revenue. Whether you're a budding podcaster or a seasoned pro, these tips can fuel your approach to collaborations. Get ready to discover unique methods for teaming up with fellow podcasters, creating compelling content, and even boosting your income through strategic partnerships.
Highlights:
Explore how episode swapping can bring new listeners to your podcast.
Uncover the potential of social media and newsletter collaborations.
Learn how to create engaging live stream events with fellow podcasters.
Discover how affiliate marketing can turn collaborations into revenue streams.
🔗 Resources mentioned:
Full Guide to Podcast Marketing & growth: https://www.thepodcasthost.com/stage/grow-monetise/
King Sumo: https://kingsumo.com/
How to prepare for your best podcast interview ever: https://www.thepodcasthost.com/podcast-interviews/how-to-prepare-for-a-podcast-interview/
How to create and earn from premium content: https://www.thepodcasthost.com/monetisation/how-premium-podcast-content/
Alitu, the Podcast Maker app: https://alitu.com

Oct 24, 2023 • 42min
Equipment & Software for Video & Live Broadcasting
Adding a video or live broadcasting element can work well for some podcasters. In this episode, we dig into the tools you'll need if you want to run a successful video series.
Resources Mentioned
Ultimate Video Podcasting Guide
Best Video Editing Software
How to turn live broadcasts into podcasts that don’t suck
Why Video can't and won't replace audio in podcasting
Alitu – The Podcast Maker
Rode Rodecaster II
Zoom PodTrak P4
Rode Wireless Pro

Oct 10, 2023 • 32min
Best Podcast Recording & Editing Software Options
In this episode we're looking at Audio production software, commonly know as 'Digital Audio Workstations' in the audio production industry. We'll look at the most common options out there to give you an idea of which one might suit you.
Of course, podcast recording and editing software is more than just DAWs these days. There are a lot of great call recorders and podcast making apps too. On this episode of Podcraft, we'll talk you through a range of options, as well as discuss our own personal favourites.
Resources Mentioned
Alitu: The Podcast Maker App
Audacity
Hindenburg Journalist
Adobe Audition
Reaper
The Complete Podcast Software Guide
Best Podcast Editing Software
Best Podcast Making Apps
The Minimum Effective Editing Approach
Best Tools for Recording a Podcast Online
Best Text-Based Editing Options
Editing Your Podcast With a Stream Deck
Editing Your Podcast With a Video Game Controller

Oct 3, 2023 • 36min
How to Set Up a Great-Sounding Home Podcast Studio
The term “home podcast studio” can mean different things to different people. For some, it means soundproofed walls, a large, sleek, padded table, and multiple mics running onto a mixer. For others, it means a USB mic sitting in a cat bed. The bottom line is that creating a pro-sounding home podcast studio is possible, no matter how small your budget or house space.
Key Resources
How to Create a Silent Podcast Studio
Why Record Your Podcast Outdoors
What is Reverb? (& How to Fix it!)

Sep 20, 2023 • 26min
Podcast Bits & Bobs: Cables, Stands, & Pop Filters
Cables, stands, jacks, plugs, pop filters – the less glamorous but still utterly essential part of the podcasting equipment pantheon.
It’s common for podcasters to spend three-figure sums on both their mic and their recording device, then link the two together with a cable they’ll spend $5 on.
On this episode, we look to better understand all these different ‘Bits & Bobs’ by running through what they are, what they look like, and what they do.
Types of Audio Cable & Connection
XLR Cables
XLR cables and inputs. XLR cables are commonly known as microphone cables.
They have a male end and a female end and are used to connect microphones to equipment or to create a link between two pieces of equipment (like a mixer to a recorder).
Quarter Inch (1/4”)
The 1/4″ (6.35mm) plug looks like a bigger version of the 3.5mm plug.
They’re commonly used to connect microphones and other gear to recording equipment such as mixers or preamps.
Most mixers and recorders will allow you to connect either an XLR cable or a 1/4″ jack to the same port. These are known as ‘Combo Ports’.
The Standard Headphone Jack
The 3.5mm plug/connection is most commonly found on headphones and earbuds. They’re also found on some smaller microphones too, like ‘lavalier' clip-on mics, and headsets.
TS, TRS, & TRRS Plugs
Audio plugs (like the 3.5mm plug) have markings on them to determine exactly how they work.
These markings come in the form of little black bands that run around the shaft of each plug.
These bands separate each different function of the plug in question.
A plug with one band is known as a tip sleeve or TS jack. That's because the single band separates the tip from the sleeve.
A plug with two bands is known as a tip ring sleeve, or TRS jack, because the bands have separated a ring in the middle, between the tip and the sleeve.
A plug with two bands is known as a tip ring ring sleeve, or TRRS jack, because that has two rings separated in the middle.
So what's the purpose of all these tips and rings, and how do they work differently?
TS plugs are traditionally known as mono plugs, because the tip is feeding all the audio to the source in one dose.
TRS plugs are traditionally known as stereo plugs because the tip is now being used to feed the left channel of your audio to the source, whilst the ring is feeding the right channel.
In recent years, a third option was added to this setup – the TRRS plug.
The extra ring was brought in to accommodate a microphone or video option. The most common use of TRRS plugs is talking through a headset on your PC, or making a hands free call on your phone.
RCA
RCA connectors are also known as phone cables or AV jacks.
Mixers have RCA ports on them, and these enable you to connect and play media through them.
RCA cables are usually Y shaped, with the white and red stereo audio plugs at one end, and a single plug on the other end, such as a 3.5mm or 1/4″ connection.
We also cover microphone stands and pop filters.
Resources Mentioned
The Best Boom Arm for Podcasting
Studio Cable Management for Podcasters
Finding the Best Audio Cables: The (Not So) Fascinating Truth
Best Podcast Microphones on the market
Alitu - Our Podcast Maker App

Sep 13, 2023 • 34min
Why & How to Monitor Your Audio
Podcast listening isn't exclusive to podcast listeners. Podcasters need to listen to their own audio, too - both whilst it's being recorded and whilst it's being edited. We call this type of creator listening "monitoring", and that's what we'll discuss in this episode of PodCraft. Key Considerations
Listen through headphones (even a cheap pair of earbuds) while recording audio to catch any real-time issues.
Use headphones or speakers with a flat frequency response. Don't use gear that'll add extra bass that doesn't exist in your source material, for example.
Use a headphone splitter to give guests their own headphones whilst recording.
When choosing headphones, consider things like comfort, isolation, sound leakage, as well as cable length and type.
Headphones are great for mixing voice, but switch to speakers to mix in your music if you have that option in your setup.
Gear Mentioned
Audio-Technica ATH-M20X Studio Headphones
Sony MDR-7506 Studio Headphones
Beyerdynamic DT770 PRO Studio Headphones
KRK Rokit 5 G3 Studio Monitors
M-Audio AV40 Studio Monitors
Mackie MR5 mk3 Studio Monitors
HosaTech YMM-261 Stereo Splitter

Sep 8, 2023 • 31min
Can Your Record & Edit Podcasts With Your Phone?
You most likely already carry an expensive recording device around with you everywhere you go. We're talking, of course, about your smartphone. In this episode of PodCraft, we take a look at the different gear and options available for turning your phone or tablet into a fully functioning podcast studio. Gear & Resources
Are built-in mics any good?
Rode AI Micro
Rode SmartLav + and SC6 Splitter
Shure MV88
Rode Wireless Go
Zoom iQ6
Recording apps for iOS
Recording apps for Android
Recording podcasts with Facebook Messenger
Launch Essentials Course

Aug 30, 2023 • 28min
Mixers and Audio Interfaces for Podcasting
Mixers and audio interfaces have much in common with the podcast recorders mentioned on our last episode. One crucial difference is that these are less likely to work as standalone devices, and will need other gear to make them work (typically, mics and a computer).
A mixer or audio interface is an excellent tool if you prefer to use podcast recording software.
Our favourite interfaces are the Focusrite Scarlett 2i2 and the PreSonus Audiobox USB 96. On the mixer front, Dev was highly impressed by the Boss Gigcaster 5 and 8 recently, too.
Also Mentioned in This Episode
How to set up a Mix-Minus (blast from the past!)
Podcast Growth Essentials Course