Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Latest episodes

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Jul 15, 2014 • 42min

Dave Sjolin on sports website development and fan loyalty

On this week's podcast I preview SEAT Conference in Miami with Al Crombie on ABC Grandstand and chat with fellow sports geek and coder Dave Sjolin about his experiences developing websites and loyalty systems in pro sports. Full show notes - https://sportsgeekhq.com/podcast/dave-sjolin-fan-loyalty/
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Jul 15, 2014 • 53min

Shane Harmon on crowds, stadiums and #sportsbiz

On this week’s podcast we chat with Shane Harmon CEO of Westpac Stadium on crowds, stadiums & technology and #sportsbiz. Shane is a sports business lifer and is CEO of Westpac Stadium in Wellington, if you're not following @ShaneHarmon then you just aren't doing it properly.   Later in the podcast I chat with Al Crombie on ABC Grandstand about new sports digital collaboration called 120 sports. Full show notes - https://sportsgeekhq.com/podcast/shane-harmon-sportsbiz/
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Jul 6, 2014 • 46min

Troy Kirby on ticketing, #sportsbiz and @SportsTao podcast

Troy Kirby is a prodigious sports business podcaster and a sports business lifer working on the ticketing side of the business at UC Davis. Troy has released over 350 podcast interviews since launching the Tao of Sports podcast in 2012 and he was one of the reasons I started podcasting.  Troy stopped by the Sports Geek office on a recent trip to Melbourne for a great discussion around podcasting but also Troy's sports business career in ticket sales. Full show notes - https://sportsgeekhq.com/podcast/troy-kirby-sportstao-podcast/
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Jun 24, 2014 • 24min

Building a Digital Team

On this week's Sports Geek Podcast I chat with Harf on SENabout World Cup & Socceroos.  Lately I’ve been getting a few requests to help replace staff and reshape digital teams, so I discuss how to skill up and resource your sports digital team.  We preview some the the killer digital campaigns for SEAT presentation and a listener question – What is the value of a hashtag? Full show notes - https://sportsgeekhq.com/podcast/building-a-digital-team/
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Jun 15, 2014 • 58min

David Burtenshaw on Adelaide Crows fan engagement

Good discussion with David Burtenshaw from the Adelaide Crows on how the sports media landscape in his 9 years at the AFL club. Mike De Graw from Horizon Communications joins the podcast ahead of SEAT in Miami to chat about wi-fi in stadiums and for events. On HarfTime we preview what Facebook and Twitter have planned for the World Cup. Full show notes - https://sportsgeekhq.com/podcast/david-burtenshaw-adelaide-crows/
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Jun 11, 2014 • 50min

Christine Stoffel on #SEAT2014 and connecting fans at Kentucky Derby

SEAT 2014 is not far away now, in Miami July 20-22.  We catch up with Christine on progress of SEAT conference and what is planned for what will be the biggest SEAT conference yet.  We chat with Ryan Jordan from Churchill Downs on how their DAS rollout with Mobilitie allowed fans to connect and use their cell phones at the famous Kentucky Derby. Full show notes - https://sportsgeekhq.com/podcast/christine-stoffel-seat2014/
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Jun 2, 2014 • 57min

Michael Artis from 20.20

Michael Artis helps teams tell their brand story through design, I caught up with Michael when I was in London on #SportsGeekTrip. While I was in London I spoke with Dan McLaren from Digital Sport at his Digital Sport London event where we chat about sports digital in Australia, UK and USA. Stay tuned for a very special Sounds of the Game from a historic moment in the NBA. Full show notes - https://sportsgeekhq.com/podcast/michael-artis-2020/
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May 18, 2014 • 34min

Richard Clarke on developing content for @Arsenal fans

Recently in London on #SportsGeekTrip I caught up with Richard Clarke Managing Editor of Arsenal Media Group to discuss content, social media platforms and much more.  Also in this week I play a snippet from comedian's Wil Anderson's appearance on Beers, Blokes & Business on how he engages super fans and why it is important. Full show notes - https://sportsgeekhq.com/podcast/richard-clarke-arsenal/
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Apr 21, 2014 • 28min

A-League Finals with Brian Gibson & Peter Robert Casey tracking your fan story

Just before taking off on European Sports Geek Trip I was lucky enough to host a small sports business networking event thanks to Robert Squillacioti from FFA as Melbourne Victory faced Sydney FC in an elimination final at Etihad Stadium.  A great night was had by all in attendance and I caught up with Brian Gibson who drives social media for the FFA about their plans for #ALeagueFinals.  I also catch up with good friend & sports Twitter trailblazer Peter Robert Casey about his new projects to log your fan stadium journey. Full show notes - https://sportsgeekhq.com/podcast/brian-gibson-aleaguefinals/
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Apr 13, 2014 • 27min

A Look into @AFL Variable Pricing Strategy

Variable pricing, why are sports around the world doing it and why is it confusing fans? In a different Sports Geek Podcast I break down the AFL variable pricing for MCG and Etihad. Full show notes - https://sportsgeekhq.com/podcast/afl-variable-pricing/

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