Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Latest episodes
Nov 19, 2018 • 45min
How major events drive visitors to Victoria - Damien de Bohun
Sean Callanan chats with Visit Victoria‘s Damien de Bohun on bringing major sports and arts events to Victoria. Full show notes - https://sportsgeekhq.com/podcast/damien-de-bohun-visit-victoria/
Nov 12, 2018 • 44min
Sports Geek OPL story
Sean Callanan chats with Andrew Walton from MPower MSL about getting into the esports space with a new OPL team. Sean also answers the esports questions from Sports Geek friends and followers. Full show notes - https://sportsgeekhq.com/podcast/sports-geek-opl-story/
Nov 5, 2018 • 1h 3min
Developing fans in motorsport - Nick Ryan, Nissan Motorsport
Sean Callanan chats with Nick Ryan from Nissan Motorsport on his many years in the sport, connecting with motorsport fans and how esports is both a fan development and driver development avenue Full show notes - https://sportsgeekhq.com/podcast/nick-ryan-nissan-motorsport/
Oct 29, 2018 • 42min
Esports and the power of live events - Nick Vanzetti
Sean Callanan chats with ESL's Nick Vanzetti at PAX about his career in esports and especially building out events for esports fans live including IEM and Melbourne Esports Open. Full show notes - https://sportsgeekhq.com/podcast/nick-vanzetti-esl/
Oct 22, 2018 • 1h 3min
Podcasting is just the start...How to market yourself & your podcast
Sean Callanan shares his insights from over 5 years in podcasting as well as latest trends from podcasting conferences Podcast Movement and Oz Pod. Full show notes - https://sportsgeekhq.com/podcast/sean-callanan-podcasting-insights/
Oct 15, 2018 • 58min
Making success sustainable - Dave Donaghy - Melbourne Storm
Oct 8, 2018 • 1h 1min
Understanding the psychology of your digital fans - Andi Perelman - Pittsburgh Penguins
Andi Perelman is fascinated by fans, what they want, why they want it and what they do online. It helps drive the tone, content and engagement for Pittsburgh Penguins online. Full show notes - https://sportsgeekhq.com/podcast/andi-perelman-pittsburgh-penguins/
Oct 1, 2018 • 51min
Baden Stephenson on leading through change - Melbourne Rebels - Sports Geek CEO Series
Baden Stephenson CEO of Melbourne Rebels chats about his sports business career spanning coaching and administration as well as guiding the Melbourne Rebels through a period of uncertainty in 2017 to a bright future ahead embracing grass roots support. Full show notes - https://sportsgeekhq.com/podcast/baden-stephenson-melbourne-rebels/
Sep 24, 2018 • 57min
Craig Neeb on how technology & digital is deepening ties with NASCAR fans
Craig Neeb chat about his dual role in the International Speedway Corporation and NASCAR and how technology changed the motor racing sports landscape. Full show notes - https://sportsgeekhq.com/podcast/craig-neeb-nascar/
Sep 17, 2018 • 53min
Understanding the ticketing game - Steve DeLay
Steve DeLay from TheUltimateToolkit.com chats with Sean Callanan about his experience in sales & ticketing and how to fill every seat in the stadium. Full show notes - https://sportsgeekhq.com/podcast/steve-delay-the-ultimate-toolkit/
