

Product Led Growth Leaders
Thomas Watkins
In a world where technology and business intersect, the 'Product Led Growth Leaders' podcast was born out of a desire to bridge the gap between innovation and leadership in the SaaS industry.
Our founder, Thomas Watkins, recognized a need for a platform where the brightest minds in business and technology could converge. This podcast is more than just a series of conversations; it's a beacon for CEOs and product owners who are shaping the future of SaaS products. It's a space where ideas are exchanged, challenges are shared, and strategies for success are uncovered.
Join us as we explore the journey of product-led growth and inspire a new wave of innovation in the software industry.
Think you'd be a great guest on the show? Apply at https://go.3leaf.consulting/podcast-guest-home-page.
Our founder, Thomas Watkins, recognized a need for a platform where the brightest minds in business and technology could converge. This podcast is more than just a series of conversations; it's a beacon for CEOs and product owners who are shaping the future of SaaS products. It's a space where ideas are exchanged, challenges are shared, and strategies for success are uncovered.
Join us as we explore the journey of product-led growth and inspire a new wave of innovation in the software industry.
Think you'd be a great guest on the show? Apply at https://go.3leaf.consulting/podcast-guest-home-page.
Episodes
Mentioned books

Dec 31, 2024 • 23min
70 - The Future of Venture Capital: Smaller Investments for Greater Impact in SaaS with Heartee Foods' Robert Imbeault
Your host, Thomas Watkins, talks with the Co-Founder and CPO of Heartee Foods, Robert Imbeault. Robert shares his extensive experience in the SaaS industry, emphasizing the importance of user experience (UX) in product development. He discusses the origin of Ascend, focusing on simplifying compliance processes for supply chains. The conversation also covers the balance between sales and product development, insights into the venture capital landscape, and advice for entrepreneurs. Robert underscores the value of building products that genuinely solve user problems.Learn more about Robert's work HERE.Connect with Robert on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Dec 24, 2024 • 27min
69 - Navigating the Future of Product Development: The Role of User Stories and AI Integration with Planorama Lab's Matt Genovese
Your host, Thomas Watkins, talks with the CEO of Planorama Lab, Matt Genovese. Matt shares his expertise in software engineering, product leadership, and technology, focusing on AI and IoT. Matt discusses the evolving landscape of SaaS applications, emphasizing the importance of clear requirements for development teams and addressing specific user problems. Matt highlights the potential of AI in automating requirements gathering and enhancing user experience. He introduces Planorama's tool, Sinfonia, which aids in capturing and managing product scope. .Learn more about Matt's work HERE.Connect with Matt on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Dec 17, 2024 • 23min
68 - The Art of Balancing Immediate Sales with Product Quality in Startups with enäks' David Pop
Your host, Thomas Watkins, talks with the Founder of enäks, David Pop. David emphasizes the need for a comprehensive approach that includes market research, consumer behavior analysis, and strategic marketing execution. He highlights the importance of balancing short-term wins with long-term goals and stresses the critical role of product quality. David also covers common challenges faced by startups, the value of collaboration, and future trends in marketing intelligence, particularly the impact of AI.Learn more about David's work HERE.Connect with David on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE

Dec 10, 2024 • 25min
67 - Embracing Change: How AI and Adaptability Shape the Future of Business with Dream Vacations' Nick Mornard
Your host, Thomas Watkins, talks with the Owner of Dream Vacations, Nick Mornard. Nick shares his insights on the critical role of mindset in leadership, emphasizing the importance of understanding one's "why" to overcome challenges. He discusses common pitfalls for entrepreneurs, such as prioritization struggles, and highlights the value of mentorship. The episode also explores the impact of AI on business and the diverse backgrounds of entrepreneurs entering the SaaS space. Nick's personal journey and professional experiences offer valuable guidance for aspiring leaders.Learn more about Nick's work HERE.Connect with Nick on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Dec 3, 2024 • 29min
66 - The Power of Diversity: Why Different Perspectives Fuel Innovation with Strawberry Innovation's Jules Strickland
Your host, Thomas Watkins, talks with the President of Strawberry Innovation, Jules Strickland. Julie, a mechanical engineer with experience at NASA and Northrop Grumman, shares her journey as a non-traditional student and discusses innovation and leadership in high-stakes industries like aerospace. She emphasizes the complexities of patents versus trade secrets, the importance of fostering a culture of innovation, and provides insights from her book, aimed at guiding innovators and leaders in navigating corporate landscapes effectively.Learn more about Jules's work HERE.Connect with Jules on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Nov 26, 2024 • 20min
65 - Understanding Customer Needs: The Key to Successful AI Integration and Product Development with Product Pursuits' Natasha Gorodetsky
Your host, Thomas Watkins, talks with the Founder and CEO of Product Pursuits, Natasha Gorodetsky. Natasha shares her extensive background in product management, including roles at SAP and her current focus on helping early-stage and venture-backed startups develop impactful products. She covers the challenges of integrating AI into product development, emphasizing the importance of understanding customer needs before adopting AI solutions. Natasha also highlights common pitfalls in AI integration, the critical role of effective onboarding processes, and her approach to consultancy, including community engagement and mentorship.Connect with Natasha on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Nov 19, 2024 • 23min
64 - Transforming Digital Communication: Insights on Future of Email Management with NewMail AI's Yohann Abittan
Your host, Thomas Watkins, talks with the Founder and CEO of NewMail AI, Yohann Abittan. Yohann shares insights into making AI safer and more trustworthy. He delves into the challenges of email overload and how NewMail AI aims to address this issue by using AI to prioritize and manage emails effectively. The host facilitates the discussion, exploring Yohann's professional background and NewMail AI's innovative solutions.Learn more about Yohann's work HERE.Connect with Yohann on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Nov 12, 2024 • 25min
63 - Building Trust in a Digital World: The Essential Guide to Internet Security for Professional Services with Simple Salt's Dylan Evans
Dylan Evans, Workstream Owner at Simple Salt, focuses on internet security for professional services. He clarifies the misconception that cyber threats only stem from hacking, emphasizing that many involve traditional crime tactics. Dylan highlights the critical role of trust in cybersecurity, often more important than high-tech defenses. He discusses tailored risk assessments and the value of clear communication for digital services, particularly in legal firms. Furthermore, he advocates for strategic outsourcing to enhance security for SaaS startups.

Nov 7, 2024 • 24min
62 - Transforming Content Creation: How to Align with User Intent in a Changing Digital World with Otterly's Klaus-M. Schremser
Your host, Thomas Watkins, talks with the Co-Founder of Otterly, Klaus-M. Schremser. Klaus shares his journey through the tech industry, highlighting his roles in startups like Wiki Docs and User Snap. Klaus delves into the effectiveness of TikTok as a B2B traction channel and the evolving landscape of SEO due to AI and large language models (LLMs). Klaus introduces Otterly, his current venture, which helps businesses adapt to these changes by understanding user intent and optimizing content strategies. Learn more about Klaus-M's work HERE.Connect with Klaus-M on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.

Nov 5, 2024 • 20min
61 - Demos That Dazzle: Transforming Product Presentations into Engaging Experiences with Navattic's Natalie Marcotullio
Your host, Thomas Watkins, talks with the Head of Growth and Operations at Navattic, Natalie Marcotullio. Natalie highlights the challenges founders face in showcasing their products effectively, particularly during the early stages. She emphasizes the importance of creating interactive demos to help potential customers understand the product better. Natalie introduces Nevada, a tool that allows users to create interactive demos without coding skills, and discusses the company's shift towards a self-serve model, enabling users to engage with the product independently.Learn more about Natalie's work HERE.Connect with Natalie on LinkedIn HERE. Think you'd be a great guest on the show? Apply HERE. Learn more about Thomas's work at 3Leaf HERE.


