The Self Publishing Show
Mark Dawson
Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Episodes
Mentioned books
Dec 13, 2018 • 59min
SPS-150: The Million Dollar Year - with Mark Dawson
In the week that the Self Publishing Formula Podcast gets rebranded as The Self Publishing Show, Mark reflects on a major achievement as an indie author in 2018.
Dec 7, 2018 • 53min
SPF-149: The Advanced Reader Powerhouse - with Craig Tuch
Getting advance reviews from a team of readers should be a key part of your book marketing strategy. Craig Tuch of Hidden Gems explains why and how ARC teams are great news for authors and readers.
Nov 30, 2018 • 57min
SPF-148: Hitting the Right Notes with Non-Fiction - with Joseph Alexander
Don’t think you can make a living writing non-fiction? Take a look at Joseph Alexander. He amassed a huge amount of tablature material whilst teaching his guitar students, and wanted a way to share it. Now, thanks to self-publishing, he’s running a seven-figure publishing house.
Nov 23, 2018 • 49min
SPF-147: The Million Dollar Indie Author - with Shayne Silvers
Within months of completing the Ads for Authors course, fantasy author Shayne Silvers realised a life-long dream of becoming a full-time author. Hear how it all came together for him and how the same approach could work for other indie authors.
Nov 16, 2018 • 46min
SPF-146: Masterclass: Amazon Ads - What’s Working Right Now - with Mark Dawson
In this special masterclass edition, Mark provides key advice and insight on the latest tips and tricks that are currently working in the Amazon ads space.
Nov 9, 2018 • 44min
SPF-145: Using Facebook Ads to Snare a Niche Audience - with Octavia Randolph
Indie author Octavia Randolph explains how the smart use of Facebook ads helped build readership (and sales) of her historical Norse fiction books.
Nov 2, 2018 • 56min
SPF-144: From Teacher to Student to Bestselling Indie Author - with Jean Grainger
Find out how teacher Jean Grainger turned student in order to become a bestselling indie author.
Oct 26, 2018 • 1h 2min
SPF-143: #BOOKSTAGRAMMERS: How To Reach Readers Through Instagram - with Bex Gorsuch
Instagram is the hottest multi-generational social media platform out there. Bex Gorsuch explains how writers can exploit it to boost their author business.
Oct 19, 2018 • 56min
SPF-142: The Three Million Book Woman - with L.J.Ross
Million selling author L.J. Ross sits down to talk about taking a leap out of her first career and into writing. Spoiler: it worked out pretty well for her.
Oct 12, 2018 • 1h 3min
SPF-141: Author TV: Building Readership with YouTube - with Garrett Robinson & Antoine Bandele
Video is another way authors can reach out to their audiences and build relationships with new readers. James chats with two authors who are doing just that via YouTube and live streaming service Twitch.
