
The Self Publishing Show
Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Latest episodes

Nov 13, 2020 • 46min
SPS-252: How to Get Organic Traffic on Instagram - with Hanna Sandvig
How one author uses Instagram to great effect to help build her brand.

Nov 6, 2020 • 60min
SPS-251: From Rock Star to Writer: Kickstarting a Comic Book - with Vinnie Fiorello
Self-publishing can work for comic books too.

Oct 30, 2020 • 1h 2min
SPS-250: Book Ad Tips to Boost Your Author Business - with Nicholas Erik
Sci-fi author Nicholas Erik is here to share his crack tips on book ads with indies looking to deliver some oomph to their marketing mix

Oct 23, 2020 • 52min
SPS-249: An Expert in Her Field: Marketing to a Niche - with Carly Kade
Find out how indie author Carly Kade used the power of the self-publishing community to market her books to a niche audience.

Oct 16, 2020 • 1h 23min
SPS-248: Writing Books for Your Business - with Mandy Hickson & Mike Capuzzi
Find out how self-published books can play a key role in building your business and brand.

Oct 9, 2020 • 52min
SPS-247: Laughter and Love: Writing Romantic Comedies
Male author Rich Amooi on how to succeed in a field dominated by female writers.

Sep 25, 2020 • 52min
SPS-245: From Scripts to Snowdonia: Self-Published Success - with Simon McCleave
Find out how a former BBC script editor and teacher went on to hit the big time as a self-published crime author.

Sep 18, 2020 • 48min
SPS-244: Self Publishing in South Africa - with Dani René
Multi-genre bestselling indie author Dani René on her career and the state of self-publishing in the country where she resides - South Africa.

Sep 11, 2020 • 55min
SPS-243: Fight Like a Girl: Crafting Believable Fight Scenes - with Aiki Flinthart
Author Aiki Flinthart explains how to give your fight scenes an authentic punch.

Sep 4, 2020 • 1h 5min
SPS-242: Strength in Numbers: How to Write 2 Books a Month - with Steven Higgs
More books means more sales. Here's how to power up your author productivity.