
The Self Publishing Show
Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Latest episodes

Aug 20, 2021 • 40min
SPS-292: The SPF Foundation and the Dartmoor Detective - with Mikey Campling
Mikey Campling loves writing whodunnits, but it’s no mystery as to which courses contributed to his success..

Aug 13, 2021 • 46min
SPS-291: Brain.fm: Helping You Focus on Your Writing - with Dan Clark
Plenty of us struggle to get in the flow as often as we'd like – Brain.fm might just be the answer.

Aug 6, 2021 • 1h 12min
SPS-290: The Author Behind Mark Wahlberg’s 'Infinite' - with Eric Maikranz
Eric Maikranz took an unusual approach to getting his book turned into a movie – little did he know Mark Wahlberg would take the starring role.

Jul 30, 2021 • 49min
SPS-289: Why a NYT Bestseller Switched From Trad to Indie - with Gail Carriger
She was a New York Times bestseller with successful trad deals. So why did Gail Carriger make to switch to full-indie?

Jul 23, 2021 • 45min
SPS-288: How to Write Engaging Dialogue - with Jeff Elkins
Suffering from a case of dry and stodgy characters? It's time to meet the Dialogue Doctor.

Jul 16, 2021 • 2h 3min
SPS-287: BookLab - with Machelle Hanleigh
BookLab is back! Three industry experts give Machelle Hanleigh advice on how to improve sales of her Paranormal Romance novel.

Jul 9, 2021 • 35min
SPS-286: How to Create a Book Trailer with Book Brush - with Corey Alderin
Book Brush is known for its easy-to-use artwork templates. Now authors can build their own book trailers, too.

Jul 2, 2021 • 46min
SPS-285: How Trad Pub Feels About the Indie Revolution - with Jane Friedman
With the industry in flux, Jane Freidman discusses what trad publishing is doing to keep up with the changes.

Jun 25, 2021 • 51min
SPS-284: Writing Interactive Books for Children - with James Russell
James Russell goes one step further than writing a children’s book series that flows into a middle-grade trilogy – he makes each book an interactive experience.

Jun 18, 2021 • 40min
SPS-283: BookBub: More Than Just Featured Deals - with Carlyn Robertson
Carlyn from BookBub explains how authors can utilise their ads platform, plus tips on how to snag one of their powerful and elusive promotions.