Sales Strategy & Enablement by Revenue.io

Oscar Trimboli is the author of the new book, "Deep Listening: Impact Beyond Words." This is one of my favorite topics because Listening is the way you give value to the words of other people. On today's episode Oscar and I dig into the difference between hearing and listening. Multiple academic studies have shown that between 50% and 55% of your working day is spent listening. And it's harder now than ever to make yourself heard among all the noise, especially with your buyers. So we dive into the 5 levels of listening required to ensure you truly understand what your buyer is saying.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Minter Dial is author of the book, "You Lead: How Being Yourself Makes You a Better Leader." It's not going to surprise you that I liked Minter's book. I often talk on this show about how being yourself makes you a better seller and in today's conversation we talk about how in the wake of the pandemic people are rethinking and reconfiguring what’s important.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Hayes Davis is the CEO and founder of Gradient Works, where they are creating the CRO operating system. In today's conversation we talk about the concept of "revenue orchestration." We dig into why companies are quick to blame reps for unproductivity before examining whether they've orchestrated a system and process that enables reps to be effective. Hayes and I also dive into his method for evaluating account potential based on timing and fit. Plus, do the accounts you're selling to reside in what Hayes calls The Good Place? All that and much more on today's episode.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Jon Ferrara is the Founder and CEO of Nimble, the social sales and marketing CRM for individuals and teams. Look, I love talking with Jon. He is one of the fathers of the CRM system. The first exposure many of us had to any form of sales force automation was with Gold Mine, a product created by Jon. He understands at a level that most of us don't, the value you get from being connected. On today's episode Jon reminds us of the five Fs at the heart of connection: Family, friends, food, fun and fellowship. We also dig into the state of sales today. What's not working? What do we need to do to move the profession forward? And what are the core values that sellers need to possess to be effective and successful in their careers? All of this and much, much more.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Eric Siu is the CEO of ClickFlow and Single Grain and the author of a new book, "Leveling Up: How to Master the Game of Life." Eric has written an interesting book about applying the lessons he learned in becoming a top gamer, to his personal and professional development. As Eric writes in his book Even though most people think gaming is a waste of time, he found that it shaped his mindset and taught him how to think critically. We dive into why he believes it's important to think of yourself as a perpetual newbie in whatever you're doing. So you don't have preconceived biases or sense of entitlement, prevent you from taking the risks you need to take to reach your goals faster. And we dig into the various power ups, just like in games, that Eric believes can lift you to the next level.Sponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Brian Souza is the CEO and founder of Productivity Drivers Inc and author of the NYT bestselling book, "The Weekly Coaching Conversation." Today - not surprisingly - Brian and I have a wide ranging conversation about coaching! We get into research Brian has done which found that there is a direct correlation between the quantity and quality of coaching that an individual receives and their level of performance improvement. No surprise there. But it's probably also no surprise that 44% of employees report never having received any constructive coaching or developmental feedback, We dig into where the big disconnects are between expectations and reality when it comes to coaching. We also dive into Brian's Weekly coaching conversation framework. And how to prepare yourself to be a great coach.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Philip Squire is the CEO of Consalia, a multi-national sales consulting firm based out of London and author of the new book, "Selling Transformed: Develop the Sales Values which Deliver Competitive Advantage." On today's episode Phil suggests that a new paradigm for selling is required – one that is based on values and belief systems. He talks about the research that his firm conducted in countries around the world which found that customers continue to express low opinions of salespeople. And why values and character are not words that are used enough in sales.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Tiffany Heimpel is a Sales Manager for Marketing Solutions at LinkedIn. It's safe to say that the pandemic has been particularly hard for women in sales with school age and preschool age kids at home. They carry a disproportionate share of the load in managing work, remote learning, the family, relationships and so on. In our conversation today, Tiffany and I talk about the many roles that women have had to fill, and still fill, to keep work and family moving forward. We talk about some of the 16 roles that Tiffany described that she's been filling during this time. She shares some of the key lessons she's learned in terms of managing her time. her team. And making time to take care of herself in the midst of the demands on her. And we dive into how that has translated into how she manages her team. And helps them learn how to manage. And what that has affected the coaching conversations she's had with her team. Plus, we also talk about constraints. How Tiffany's learned to recognize the constraints she faces and to strictly prioritize her time.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Joe Caprio is the co-founder of Reprise, a no-code platform for product demo creation. On today's episode Joe fills us in on Reprise and the problem they're solving for SaaS companies by making it easier for buyers to actually experience your product. Joe and I always have fun talking about sales in general. And this conversation is no exception. We get into the whole topic of how to give sellers more autonomy and freedom in developing their own effective sales styles. Plus, we dive deep into values. What are the personal values that above average sellers hold? What are the negative values that hold sellers back? And how do you interview for values with new candidates?Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP

Ian Koniak is the Strategic Account Director at Salesforce. This is one of those conversations where I have prepared a ton of questions for my guest and we end up talking about none of them! In this case, we were going to explore Ian's battle with mental health and addiction issues. I promise Ian will be back on this show shortly to talk about this. However, in this conversation, we got sidetracked having fun talking about a ton of other sales topics. Like how to sell big deals to big accounts. Plus, we get into the IAN Method of Selling. You'll want to check that out.Follow Andy: LinkedIn | https://bit.ly/Andy-LinkedInSponsored by:ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andyExplore the ringDNA Podcast Universe:Sales Enablement Podcast | https://bit.ly/SEP-LP-EDSelling with Purpose Podcast | https://bit.ly/SWP-LPRevOps Podcast | https://bit.ly/RP-LP