The Dentalpreneur Podcast w/ Dr. Mark Costes

Dental Consulting
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Feb 14, 2025 • 1h 1min

2183: Kaptain: Sail Your Life

On today's episode, Dustin Kenyon, founder of Kaptain, takes the stage at the DSI event to share his unique journey from tech entrepreneur to executive coach. Dustin reflects on his pivotal life moments, mentors, and the power of a supportive spouse that fueled his drive to lean into risk and embrace opportunity. Drawing on his experience coaching high-performance leaders, Dustin breaks down four core areas we must manage for success—self, relationships, purpose, and balance. He also explains how staying centered allows leaders to make better decisions, foster meaningful relationships, and build a legacy grounded in purpose. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 13, 2025 • 34min

2182: Leading and Scaling in Dental Marketing Pt. 2

In Part 2 of Dr. Mark's interview with Joshua Scott, founder of Studio 8E8, they discuss the next phase of building a scalable business. Josh shares how his creative agency is evolving beyond its roots, blending high-level storytelling with cutting-edge performance marketing to create predictable growth for dental practices. He opens up about the challenges of restructuring his company, investing over $1.25 million in infrastructure, and recruiting top-tier talent to develop new service offerings. In this discussion, Dr. Mark and Josh also draw parallels between their entrepreneurial journeys, reflecting on how to build businesses that evolve with the market while staying true to their vision. EPISODE RESOURCES https://s8e8.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 12, 2025 • 33min

2181: Leading and Scaling in Dental Marketing Pt. 1

On today's episode, Dr. Mark Costes kicks off Part 1 of a thought-provoking two-part conversation with marketing expert and Studio 8E8 founder, Joshua Scott. Fresh off a powerful Mastermind event in Scottsdale, Dr. Mark reflects on the importance of self-assessment, recounting key lessons and highlights from 2024. Joshua shares insights on personal development, discussing the pitfalls of hustle culture and how self-awareness can shape routines and productivity. Together, they explore entrepreneurship, the evolution of Studio 8E8, and scaling a creative business through grassroots growth and market fit. EPISODE RESOURCES https://s8e8.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 11, 2025 • 26min

2180: Mastering Balance in Life and Dentistry Pt. 2

In part two of this empowering series, Jake Conway continues to explore strategies for managing what's under your control in your dental practice. Building on the foundation set in part one, Jake delves into leveraging team investments, optimizing your hygiene program, and fostering a culture that engages and retains top talent. Discover how clear communication of your vision and adaptability in a changing landscape can drive results for your practice. EPISODE RESOURCES https://custompracticeanalytics.com/contact https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 10, 2025 • 39min

2179: Mastering Balance in Life and Dentistry Pt. 1

On today's episode, Jake Conway dives into the first part of a transformative discussion on mastering the aspects of your dental practice that are within your control. From realistic goal-setting to recognizing and addressing financial stress, Jake explains how to build systems that align with your desired outcomes. He also shares strategies to identify root causes of common challenges, like high overhead and cash flow issues, and how to solve them effectively. EPISODE RESOURCES https://custompracticeanalytics.com/contact https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 7, 2025 • 29min

2178: Scaling Smarter with Membership and SaaS Pt. 2

On today's episode, we explore the transformative potential of dental membership plans, from simple discount-only models to creative offerings like whitening and Botox subscriptions. Our guest highlights the importance of tailoring plans to local demographics for increased patient adoption and shares a proven formula for pricing based on household income. We also discuss leveraging technology and systems like BoomCloud to scale membership programs, ensure recurring revenue, and boost practice valuation, offering a strategic edge for long-term success. Plus, discover how AI-driven tools are opening new doors to attract ideal patients and business partnerships.5 EPISODE RESOURCES BoomCloudapps.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 6, 2025 • 26min

2177: Scaling Smarter with Membership and SaaS Pt. 1

On today's episode, we dive into the concept of revenue quality per patient cohort, an often-overlooked metric that can transform your dental practice's profitability and growth potential. Our guest breaks down the financial and strategic differences between PPO, cash, and membership patients, highlighting why membership patients consistently yield the highest revenue and case acceptance rates. We also explore how to optimize patient acquisition costs and target ideal cohorts, like small business employees and retirees, to drive sustainable growth. With insights into both online and offline marketing strategies, this episode is packed with actionable advice for creating a more profitable and scalable practice. EPISODE RESOURCES BoomCloudapps.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 5, 2025 • 34min

2176: Building Team, Patient, & Personal Confidence in Your Associates Pt. 2

In Part 2, Dr. Summer Kassmel continues her discussion on developing confident, capable associates by focusing on mentorship and growth strategies. She outlines her methods for expanding an associate's philosophy of care, cultivating a "world-class MD mindset," and building trust within the team and with patients. From teaching associates how to prioritize treatment plans to managing the emotional aspects of patient care, Summer shares actionable tips for creating a positive, productive environment. She also discusses how to identify and address common pitfalls in associate development, from insecurity to over-reliance on insurance-based decisions. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 4, 2025 • 42min

2175: Building Team, Patient, & Personal Confidence in Your Associates Pt. 1

In Part 1 of this insightful two-part series, Dr. Summer Kassmel shares her expertise on building team, patient, and personal confidence in associates. A renowned mentor and coach, Summer emphasizes the importance of hiring the right fit and setting clear expectations before bringing an associate into your practice. Summer explains her framework for identifying an associate's goals, non-negotiables, and readiness for mentorship. She dives into the value of consistent communication during the hiring process, why clarity of expectations is critical, and how understanding an associate's "why" can make or break their success. EPISODE RESOURCES https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast
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Feb 3, 2025 • 53min

2174: Lessons on Building a $30M DSO Empire

On today's episode, Mark sits down with Matt, co-owner of Oak Dental Partners, who shares how he scaled a DSO from $7 million to $23 million in EBITDA in just three and a half years, with plans to hit $30 million in the next 18 months. Matt breaks down the strategies behind acquiring 70+ practices, the importance of holding sellers accountable through earn-outs, and buying practices at favorable multiples to maximize returns. He also discusses handling private equity partnerships, the impact of interest rates on valuations, and why doctor-led DSOs create better outcomes for sellers and teams. EPISODE RESOURCES www.dentalpitchbrokerage.com https://www.truedentalsuccess.com Dental Success Network Subscribe to The Dentalpreneur Podcast

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