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Gen C

Latest episodes

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May 7, 2024 • 41min

Driving Innovation: Mercedes-Benz's Roadmap for Web3 and NFTs

In this episode, the Co-Founder of Mercedes' Web3 arm 0xNXT shares insights on their multi-year roadmap to reach both crypto natives and loyal customers.Max Orgeldinger, Co-Founder of Mercedes-Benz's Web3 initiative 0xNXT, joins the show to discuss the luxury automaker's approach to entering the NFT space. He shares insights into their multi-year plan for releasing NFT collections targeting different audiences, from crypto natives to their most loyal customers. We also discuss how Mercedes is exploring emerging technologies like AI and decentralized social platforms for their Web3 strategy.Links mentioned from the podcast: Instagram Creator UpdateTikTok Tells Advertisers: ‘We Are Not Backing Down’Mercedes NXT WebsiteMercedes NXT TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 29, 2024 • 28min

Building a Billion-Dollar Business for Creators With Kajabi’s Sean Kim

In this episode, learn the secrets to building a lucrative creator business from the ground up, straight from Sean Kim, President and CPO of the creator-first platform, Kajabi.Sean Kim, President and Chief Product Officer at Kajabi, discusses the challenges creators face in earning a sustainable income from their work. He explains how Kajabi's all-in-one platform has enabled over 63,000 creators and earned over $7 billion gross by providing them with the tools and resources to build and monetize their online businesses. Sean also shares his predictions for the future growth of the creator economy and Kajabi's roadmap for expanding opportunities for creators.Links mentioned from the podcast: AI Deep RealitiesWhat a TikTok ban in the US could mean for youSean’s TwitterKajabi WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 24, 2024 • 28min

Sponsored Episode: Revolutionizing Digital Ownership: How Safe’s Smart Accounts Empower Brands

In this bonus episode of ‘Gen C’, discover how Safe is revolutionizing digital asset management with programmable smart accounts.Lukas Schor, Co-Founder of Safe, joins Sam to explain how the platform enables users to create programmable smart accounts for securely managing their digital assets. He discusses how Safe's smart contracts provide more flexibility and security than traditional private key wallets, and how it is being utilized by companies like WorldCoin, Reddit, and Budweiser for managing digital assets and NFTs. Lukas also shares insights on building Web3 native brands and the future of crypto as a payment method.Watch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 22, 2024 • 40min

Dapper Labs' Playbook: Ridhima Kahn on NBA Top Shot and Virtual Influencers

Ridhima Kahn, VP at Dapper Labs, shares insights on virtual influencers, digital collectibles, and major brand partnerships.Ridhima Kahn, VP at Dapper Labs, joins Avery and Sam to discuss the company's journey, from CryptoKitties to NBA Top Shot and beyond. She dives into the world of virtual influencers, detailing the evolution of virtual personality Miquela and the role of synthetic personalities. Ridhima also explores Dapper's digital collectibles strategy, partnerships with brands like Disney, the NFL and the NBA and the future potential of this emerging space.Links mentioned from the podcast: AI-Generated Bond Movie TrailerHow Tech Giants Cut Corners to Harvest Data for A.I.Dapper Labs WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions. Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 16, 2024 • 42min

The Future is Mixed: Shaping Next-Gen Connectivity With Shachar Scott of Meta Reality Labs

From the Quest headset to the innovative Ray-Ban Stories smart glasses, Shachar joins the podcast to share Meta's strategy to integrate cutting-edge technologies into our everyday lives.In this episode, Shachar Scott, the VP of Marketing at Meta Reality Labs shares insights on how Meta is aiming to democratize access to mixed reality experiences through products like the Quest headset and Ray-Ban Smart Glasses. She discusses the potential for these technologies to enhance everything from fitness and entertainment to productivity and social interaction, as well as Meta's approach to building an open ecosystem of partnerships to drive innovation.Links mentioned from the podcast: Google unveils Vids, an AI-powered video creation app for workRay-Ban Meta Smart GlassesMeta Quest VR HeadsetsWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Safe (formerly Gnosis Safe) is the ownership layer of web3 with the most battle tested smart accounts. Trusted to secure over $100 billion, Safe offers unparalleled usability and security for individuals, DAOs, and institutions.  Experience true digital ownership with Safe's flagship web and mobile wallet and its leading account abstraction infrastructure. Get started today at safe.global.-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 8, 2024 • 46min

Navigating the Intersection of Creativity and Commercialization With Adam Levine, Director and CEO of the Toledo Museum of Art

In this episode of ‘Gen C’, Avery and Sam explore the rise of meme culture and are joined by guest Adam Levine, Director and CEO of the Toledo Museum of Art to discuss the financialization of art and his approach to collecting and exhibiting digital art. In this episode, hosts Sam and Avery discuss the over-financialization of culture and the impact on the art world, particularly in the realm of digital and crypto art. They are joined by this week’s guest Adam Levine, the director and CEO of the Toledo Museum of Art, who discusses the museum's criteria for evaluating quality in art, the importance of diversity and representation and the role of financialization in the art ecosystem. The conversation provides a thought-provoking perspective on the evolving landscape of the art industry.Links mentioned from the podcast: Biden and Trump-Themed Meme Coins Take Center Stage on SolanaGameScent Wants You to Smell the Gunfire While You Play Video GamesToledo Museum of Art WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 1, 2024 • 36min

Fans First: Exploring MITH’s Creator-Fan Vision With Natalie Bruss and Michelle Sanchez

Co-Founders of MITH, Natalie Bruss and Michelle Sanchez, discuss how they’re reimagining fan engagement in a hyperconnected era.Natalie Bruss and Michelle Sanchez, co-founders of MITH, join the podcast to discuss their new creator platform that aims to transform the relationship between creators and fans. With deep backgrounds in talent management, events, and venture capital, they share insights on empowering creators to build direct connections with their most engaged audiences, leveraging blockchain for verifiable digital experiences, and the role of AI in enhancing creative workflows and fan interactions.Links mentioned from the podcast: ‘air head’ by Sora VideoMith on TwitterMith.io WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Mar 25, 2024 • 55min

Future-Proofing Beauty Brands: Dina Fierro of Shiseido on Web3, AI and What's Next

From Digital Collectibles to AI influencers, Dina Fierro of Shiseido Americas discusses beauty's boundaries in virtual realms.Dina Fierro, SVP Web3/Metaverse at Shiseido Americas, shares her journey from fashion to PR and marketing, becoming an early participant of online communities and influencer marketing. She delves into brands' exploration of Web3, metaverse, AI and gaming platforms like Roblox, balancing innovation with brand safety and measurable business objectives. Dina also highlights successful campaigns she’s executed like the NARS Color Quest experience on Roblox and Shiseido's Future Reflections generative NFT project.Links mentioned from the podcast: Why Did Starbucks' Web3 Project Fail? | First Mover ClipsPepe, Dogwifhat Could Lead Next Round of Meme Coin Surge, Traders SayDina on TwitterWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Mar 18, 2024 • 40min

Authenticating Content in the Generative AI Era With Vivendi’s Fabien Aufrechter

In this episode of “Gen C”, VP of Vivendi, Fabien Aufrechter, discusses how a major media conglomerate is embracing Web3 and generative AI for content authentication, tokenization and more.Sam interviews Fabien Aufrechter, VP at Vivendi, about the company's initiatives around Web3 and generative AI. They discuss using NFTs and blockchain for content provenance and fighting misinformation, tokenizing media for decentralized CRMs and the opportunities and risks that generative AI presents for creative industries. Fabien also shares his unique perspective as the mayor of a French town, Verneuil-sur-Seine.Links mentioned from the podcast: Farcaster Loses 60% of Users In One Month As Interest In SocialFi WanesFabien on TwitterVivendi WebsiteWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-Want to get three years of access to Consensus with the Microcosms NFT? For just 1ETH, you will gain entry to the conference and be eligible to receive randomized rewards including gift cards to local Austin spots, a hotel stay and VIP access to supercharge your event experience! In addition to three years of access to Consensus, you will also be the holder of a unique generative artwork, the Microcosms NFT, created by artist Fahad Karim. Mint now until March 14th at coindesk.com/consensusnft.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Mar 11, 2024 • 42min

Pouring Passion Into Brands: Diageo's Julie Yufe on Marketing Iconic Spirits

SVP of Vodka and Rum at Diageo, Julie Yufie, joins the pod to share how she keeps iconic spirits brands culturally relevant in this episode of “Gen C.”Julie Yufe, SVP of Vodka and Rum at Diageo, joins “Gen C” to discuss how the beverage giant balances global brand strategy with localized activations. She shares her approach to tapping into cultural moments like the Super Bowl through innovation and creator partnerships. Julie also explains why brand purpose is essential and how she stays inspired by trends across industries.Links mentioned from the podcast: Binance made crypto perfume in a baffling attempt to woo womenPublic trust in AI is sinking across the boardWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-Consensus is where experts convene to talk about the ideas shaping our digital future. Join developers, investors, founders, brands, policymakers and more in Austin, Texas from May 29-31. The tenth annual Consensus is curated by CoinDesk to feature the industry’s most sought-after speakers, unparalleled networking opportunities and unforgettable experiences. Take 15% off registration with the code GENC15. Register now at consensus.coindesk.com.-Want to get three years of access to Consensus with the Microcosms NFT? For just 1ETH, you will gain entry to the conference and be eligible to receive randomized rewards including gift cards to local Austin spots, a hotel stay and VIP access to supercharge your event experience! In addition to three years of access to Consensus, you will also be the holder of a unique generative artwork, the Microcosms NFT, created by artist Fahad Karim. Mint now until March 14th at coindesk.com/consensusnft.-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by Jared Schwartz and produced by Uyen Truong, with additional production assistance from Eleanor Pahl. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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