The Business Method: Interviewing Billionaires, Billion Dollar Founders & the World’s Most Successful People 🎧🔥

Scott Carney ~ Author of Wedge ~ Current Series ~ 100 Interviews with 100 Major Influencers   Could you imagine climbing Mt. Kilimanjaro in record time with no training? How about spending 5 hours in an 180 degree sauna? Most people think these are nearly impossible feats but our guest today has done them both.    Today on the podcast we are welcoming back for the second time superhuman performance hacker, investigative journalist, and anthropologist Scott Carney. He is the author of numerous books including the New York Times Bestseller ‘What Doesn’t Kill Us” that talks about his experience studying with Wim Hof who holds 28 world records for various superhuman acts.   From this experience Scott learned how to hack his body, and train his mind to climb Mt. Kilimanjaro in record time with no training, and just wearing shorts. Scott also spent 5 hours in a sauna that would kill most humans. He has a new book out titled “The Wedge”. In Scott’s new book, he addresses how people can “Wedge” control over their automatic physiological responses, and control their bodies and minds to perform superhuman tasks.  Scott has worked in some of the most dangerous and unlikely corners of the world as an investigative journalist. He has writings that have appeared in Wired, Men's Journal, Playboy, and Fast Company. He has been the subject of many TV programs including NPR, and National Geographic TV. Scott won the Payne Award for Ethics for his story which tracked an international kidnapping-to-adoption ring, and he is with us on the podcast today.    Book Trailer: https://www.youtube.com/watch?v=v7mfneAq0s4        02:06: Who is Scott Carney?    08:32: Optimizing Your Living Space During Covid    19:07: Altering Your Consciousness    27:48: Trouble Sleeping? Try This    37:47: 5 Hours in 180 Degrees    55:42: Where To Find Scott     Contact Info:   Scott Carney Skype ID: sgcarney phone number: 401-489-4116 email address: sgcarney@gmail.com Website:  http://www.scottcarney.com/ Get Scott’s New Book The Wedge: https://www.scottcarney.com/the-wedge Instagram Facebook Twitter   Website: https://www.thebusinessmethod.com/scott-carney Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Greg McKeown ~ Author of Essentialism ~ Current Series ~ 100 Interviews with 100 Major Influencers Hey listeners, I want to welcome you all to a very special podcast that we are recording today!  Why is it special?  Because today we have one of my favorite thought leaders and author of a book that is without a doubt one of my top-10 reads of all time. You know when you find a book or a philosophy, or a quote that sings to your soul, and changes everything for you, this author’s book did that for me.    His name is Greg McKeown and he is the author of Essentialism. Essentialism is a NYTimes Bestseller. It has sold more than 1 million copies around the world, it has been translated in 25 different languages, and voted a Top 20 Book on Leadership by both Amazon and Goodreads. The philosophy of Essentialism has been taught by Facebook, Apple, Pixar, Google, Twitter, and I am sure thousands of other businesses around the world. The ideas and strategies in the book have been featured in Time Magazine, The New York Times, Fast Company, Politico, Inc Magazine, Harvard Business Review, NPR, NBC, Fox, & The Steve Harvey Show.    This book is one book that I couldn’t put down when I read it, I’ve easily recommended it to dozens of people... and also recommend it to all of you. I’ve read it twice now, applied the principles of Essentialism for years, and it will forever be on my bookshelf as a re-readable.    So, who can get value out of this podcast? I am going to answer that question by quoting a passage from Greg’s book. “Now let me ask you this: have you ever found yourself stretched too thin? Have you ever felt both overworked and underutilised? Have you ever found yourself majoring in minor activities? Do you ever feel busy but not productive? Like you're always in motion, but never getting anywhere?”    I think guys, that relates to pretty much everyone. We have all been there multiple times in our lives. So, if that relates to you, grab something to take notes and get ready because without further adieu the author of Essentialism, Greg McKeown.       02:45: Who is Greg McKeown?      06:29: Greg on Adapting During Covid      11:14: The Birth of Essentialism      15:58: Decision Fatigue      21:59: Priority Isn’t Plural      27:23: In Order to Have Focus, We Need to Escape to Focus &          Creating Boundaries      31:44: How Does Greg Play?      40:09: The Race To The South Pole      42:44: Choosing Between Two ‘Hell Yes’ Decisions   Contact Info:   https://gregmckeown.com/   Website: https://www.thebusinessmethod.com/natalie-sisson Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Ryan Begelman, co-founder of Summit Series and former CEO of BizNow Media, shares his journey from investment banking to building vibrant communities for thought leaders. He discusses the bold acquisition of a $40 million ski resort, highlighting the innovative financing methods and challenges involved. The importance of mental fitness and creating connections among influential figures is also explored. Additionally, he proposes a novel approach to hiring apprentices, emphasizing the significance of adapting to modern entrepreneurial landscapes.

Natalie Sisson ~ Creator The Suitcase Entrepreneur ~ Current Series ~ 100 Interviews with 100 Major Influencers     “I worked so hard to get all this freedom, and….it was paralyzing.” Natalie Sisson ​      Today listeners, we have the founder and CEO of The Suitcase Entrepreneur, Natalie Sisson on the show. The Suitcase Entrepreneur is one of the largest blogs in the digital nomad world. Natalie has been traveling the world almost non-stop for years while building The Suitcase Entrepreneur and helping thousands of people become location independent and redefine their lives. ​ ​ On this episode, we talk about a few of the strategies that Natalie uses to build her business and travel the world. We will talk about how she became a featured author for Forbes, and Business Insider. Also, how she landed a TedTalk. Lastly, Natalie and I talk about an interesting idea about how chasing freedom can actually entrap you. ​ ​ “Freedom to me was the ability to drop anything at any moment to be with the ones I love.” Natalie Sisson ​ ​​ 01:35: Natalie’s Story 08:20: How Natalie Became a Featured Author for Forbes 11:10: Pitching to Get on Large Platforms i.e. Business Insider and Forbes 13:05: Getting a Ted Talk 17:00: Is Chasing Freedom Limiting You? 24:40: Natalie’s Sabbatical ​ ​ “Chasing freedom, or always putting freedom first, had in many ways become debilitating.” Natalie Sisson speaking about her podcast with Conni Biesalski ​ ​ ​ ​ Honorable Mentions: 'Is Freedom Really Free?'- Podcast with Conni Biesalski and Natalie Sisson http://www.stitcher.com/podcast/the-suitcase-entrepreneur Tony Robbins https://www.tonyrobbins.com/ Natalie’s Ted Talk https://www.youtube.com/watch?v=lNNCMu1OjRQ ​ ​Contact Info: ​The Suitcase Entrepreneur http://suitcaseentrepreneur.com Personal Website https://www.nataliesisson.com/ Social Media https://www.instagram.com/nataliesisson/ https://www.facebook.com/suitcaseentrepreneur/ https://www.youtube.com/user/NatalieSisson/videos   Website:  https://www.thebusinessmethod.com/natalie-sisson Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po  

Ka Sundance ~ Creator Freedom as Family Challenge ~ Current Series ~ 100 Interviews with 100 Major Influencers     What are the pictures in your mind that come up when you think of traveling the world with children?  Most people think of the challenges, the fears, the lack of support and the money.  Of course, you would need to be very rich to make this happen, right?   Our guest today has been traveling the world almost non-stop with his wife for nearly 20 years and everywhere they go, their kids come along. And guess what? They don’t just have one or two kids. Not three or four...they have six!  Yes, six and they are one of the few truly nomadic/location independent entrepreneurs of the world that travel long term as a family and without a home base. On top of that, they are very successful in business, but they didn’t start out that way.     They started out as poor backpackers in their early years trying to get by while traveling the world, and they forged a life of their own when the world told them they were wrong. Now, people can’t wait to ask them how they did it! They are The Sundance Family and today the father, Ka Sundance, joins us from Slovakia to share about how he and his wife Katie made this dream a reality. “I felt like a lot of people, and I still feel a lot of people are living lies. Lies toward themselves, trying to live a life that is supposedly normal, but is making them unhappy.” Ka Sundance 01:38: The Sundance Family 05:26: The Sundance Family as Entrepreneurs 06:32: The Sundance Family’s Decision to Go Raw Food and Vegan to Save Their Son’s Life 14:22: Finding Out a Baby is On the Way in South America, and Deciding to Keep Traveling 20:21: Ka’s Family Reaction to World Travel with Small Children 22:52: Ka On Making the Leap to Travel with Kids 26:57: How Ka and Katie Define Security for Their Family 31:40: Maintaining Healthy Long-Term Intimate Relationships while Traveling 38:37: Ka’s Dream for His Children 45:55: Tips on Growing a 7-Figure Location Independent Business “True security comes from within!” Ka Sundance Honorable Mentions: The Sundance Family YouTube Channel Cultiva.org Days for Girls   Contact Info: http://www.thesundancefamily.com/   https://www.facebook.com/SundanceFamily/ Website:  https://www.thebusinessmethod.com/ka-sundance Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Matt Diggity~ Founder of Diggity Marketing ~ Current Series ~ 100 Interviews with 100 Major Influencers   “Just start tracking everything. Just gather all the data you can in whatever activity you do.” Matt Diggity Today Matt Diggity joins us to share how he built a 7-figure SEO Location Independent business in four years. Matt is the founder of Diggity Marketing a very well respected SEO company that gets their clients ranked ASAP to catapult their business. ​ On this episode, Matt and I chat about a few things that hit home for location-independent entrepreneurs. We talk about the home-based/travel life balance and Matt shares why he prefers a 60/40 split. Matt digs into the science of building and maintaining a 7-figure business with plenty of travel involved. Lastly, he shares about where SEO is headed and ways you can manage your SEO to get better results.   01:31: Why Matt Loves Chiang Mai? 02:50: Who is Matt Diggity? 06:15: What Diggity Marketing and Lead Spring Offer 09:19: Mastering Tracking and Testing 11:06: Tracking SEO 13:35: The Future of SEO vs. Google 15:39: Will Google Ever Fill Search Results with Only Advertisements? 16:09: What’s the 80/20 of SEO vs Google Ads? 18:07: Balance Work/Travel with a 7-Figure Location-Independent Business       Honorable Mentions: 'The 4-Hour Work Week' by Tim Ferriss Matt’s SEO Conference ​ Contact Info: http://diggitymarketing.com/ http://leadspring.org/ http://diggitymarketing.com/chiang-mai-seo-conference/     Website:  https://www.thebusinessmethod.com/matt-diggity Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po    

Bobby Edwards ~ Founder of Squatty Potty  ~ Current Series ~ 100 Interviews with 100 Major Influencers   On this episode, we are joined by the CEO and founder of the legendary and so incredibly viral poop stool Squatty Potty. His name is Bobby Edwards and back in 2012, Bobby’s mother was having some troubles pooping. So, Bobby did what any good-hearted son would do, he got creative and designed a stool that would help her poop, and it worked!  His Mom (Judy) deemed the magic stool to be called Squatty Potty and now they are running a corporation that had $30 million in sales in 2016.   Bobby is an incredibly warm-hearted guy and you will be able to tell from the show that he is humbled and flattered from the success. Squatty Potty has literally changed the way people poop. The family receives ‘thank you’ messages all the time, and Squatty Potty has been featured on Oprah, CNBC, Shark Tank, Forbes, Inc, Entrepreneur Magazine, Dr. Oz, Howard Stern, The View, and has a YouTube video that cleared over 150 million views complete with a unicorn pooping rainbow ice cream. ​ Today we will get behind this ingenious entrepreneurial mind and chat with Bobby about the growth of Squatty Potty. He shares some ups and downs, some essential elements to the business's growth, and some tips for fellow entrepreneurs out there about the difference between the 7-figure and 8-figure mentalities in business. ​ ​ “People responded to toilet posture….and that’s when we started getting a response.” Bobby Edwards ​ 03:55: How Squatty Potty Started 11:30: Getting Traffic in Year 1 14:33: Mistakes from Year 1 17:01: The Turning Point of Squatty Potty’s Messaging 20:14: Inspiring Stories About Squatty Potty 23:03: What’s Life Like for Bobby Edwards These Days? 23:30: A Team of 17 Running a Company that Produced $30 Million in Revenue Last Year 24:51: The Squatty Potty Video That Went Viral 27:12: Growth and Sales From a Viral Video 32:43: The Future of Squatty Potty 33:49: Bobby Edwards on The Difference Between the 7 & 8-Figure Mentalities   Contact Info: ​ https://www.squattypotty.com/     ​ Website:  https://www.thebusinessmethod.com/squatty-potty Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Joe Pulizzi ~ Author of Killing Marketing, Content Inc.  ~ Current Series ~ 100 Interviews with 100 Major Influencers   Today, we have the man who is known as the "Godfather of Content Marketing", Joe Pulizzi on our show!  Joe started Content Marketing Institute back in 2007 and later started Chief Content Officer Magazine and Content Marketing World. These have become the leading education and training organizations for content marketing as well as the largest in-person content marketing event in the world. There are few people in the content marketing field that haven’t heard about Joe and today we get to pick his mind for almost an hour. ​ Joe will share with us what it is like after selling his business that he built for nine years. We talk about why it might be a bad idea to fall in love with your products and services. Joe shares about how he would build a community in today's world, and some practical tips about being a major influencer. ​ 02:00: Joe’s Taking His First Vacation Completely Offline 02:41: Joe On Balancing His Life Never Taking Time Offline for 10 Years 06:47: How Joe Became the Godfather of Content Marketing 15:56: Should You Fall in Love With Your Products/Services? 20:54: Building a Community in Today’s World 23:58: The Future of Content Marketing 33:22: Changing From the Idea of an Office Space Business to a Location-Independent Business 35:53: 6-Figure Mentality vs. 7-Figure Mentality 38:06: Joe on Hitting Monetary Goals 41:40: Life After Selling a 9-Year Business ​ ​ Contact Info: http://www.joepulizzi.com/ Twitter: @joepulizzi   “Media companies have been doing this for 200 years. They focus on building one property on one content platform they do it really well. They build an audience, and then they diversify.” Joe Pulizzi   Website: https://www.thebusinessmethod.com/joe-pulizzi Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Roland Frasier ~ CEO of All Channels Media   ~ Current Series ~ 100 Interviews with 100 Major Influencers   Roland Frasier is a serial entrepreneur who built and/or sold 24 businesses with adjusted sales ranging from $3,000,000 to almost $4 Billion. He is a featured Forbes, Inc and Entrepreneur Magazine serial businessman. He is the cofounder or principal of five different Inc. Magazine fastest growing companies. He is currently the CEO of All Channels Media, and the principal in Scalable.Co, Digital Markerter.com, Traffic & Conversions Summit, Praxio.com, TruConversions.com, War Room Mastermind, Fully Accountable, Everbowl Restaurants, Big Block Realty, Scribe Publishing, & Real Estate Worldwide.   Roland’s work also includes infomercials with Guthy-Renker, publishing deals with Simon & Schuster & Random House, over 100 private and public offerings, running an international hedge fund, advising Pepsi, McDonalds, and also strategic partnerships with Microsoft, Southwest Airlines, Etihad Airlines, Harper-Collins Publishing, FedEx, & Uber.    His specialties or superpowers as we like to say today are acquiring or partnering with entrepreneurs to scale businesses through acquisitions, strategic relationships and marketing, negotiation, copywriting, marketing strategy, structuring and funding of mergers and acquisitions, and public exit strategies for businesses and entrepreneurs.  02:24: Who Is Roland Frasier? 04:53: Developing Core Values 13:12: Leading During A Pandemic 17:36: Building A Positive Mindset 48:10: Overcoming Mistakes 50:55: Focus On Your Superpower 59:54: Where To Find Roland Contact Info:   https://www.rolandfrasier.com/ https://www.digitalmarketer.com/ https://www.getepicchallenge.com/ Facebook: https://www.facebook.com/RolandFrasierPage Instagram: https://www.instagram.com/rolandfrasier/ Twitter: https://twitter.com/RolandFrasier YouTube: Roland Frasier   Website: https://www.thebusinessmethod.com/roland-frasier Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po

Stefan Georgi ~ Top Copywriter That's Grossed Over $1 Million  ~ Current Series ~ 100 Interviews with 100 Major Influencers   Stefan Georgi is a direct response copywriter who Individually wrote 50+ direct response marketing pieces that have grossed a combined total of nearly $700 million. Created a company that generated over $120 million in revenue for one single client in its first year. Built a health and wellness company that’s grossed over $23MM in a single year. Minority owner in a sports agency with players in the NFL and MLB.  He's the inventor of the RMBC method, which is a systematic approach to writing better and more consistent sales copy in less time. He's the Co-founder of Copy Accelerator, a high end copywriting mastermind whose 100+ members generate over a billion dollars in sales.    Stefan and his partner Justin did over $1MM in a single day from a 900 person email list & 1000 member FB Group using Emotional Response Marketing. That FB group is called Justin and Stefan Talk Copy and is involved in a lot of talk in the entrepreneurial world right now.                02:06: Who is Stefan Georgi?       14:40: How Masterminds Changed His Life       30:35: The RMBC Method       46:35: How Stefan Made $1 Million In A Day       58:21: VSLs vs. Text Sales Letters  01:05:22: Where To Find Stefan     Contact Info:   https://www.stefanpaulgeorgi.com/   Website: https://www.thebusinessmethod.com/stefan-georgi Apple Podcasts: https://podcasts.apple.com/us/podcast/the-business-method-podcast/id1069958541?mt=2 Google Podcasts: https://podcasts.google.com/?feed=aHR0cHM6Ly90aGVidXNpbmVzc21ldGhvZC5wb2RiZWFuLmNvbS9mZWVkLnhtbA%3D%3D Spotify: https://open.spotify.com/show/2q8Q9t78sCL6kNkWlnV1Po