WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups

David’s passion is to build useful things on the web. David is the founder of FatCatApps, where he makes WordPress plugins that run on more than 100,000 websites across the internet. He also runs a SaaS (Software as a Service) startup called LandingCube. http://davidhehenberger.com/ https://fatcatapps.com/ https://landingcube.com/ You also will find a full set of show notes here: https://www.wp-tonic.com/podcast/257-wp-tonic-show-interview-founder-fatcatapps-david-hehenberger/  

We discuss the latest WordPress and online news stories of the week. News & Discussion Stories For This Week Friday January 5th, 2018 1 - WPWeekly Episode 300 – Interview with Matt ‘Gutenbeard’ Mullenweg https://wptavern.com/wpweekly-episode-300-interview-with-matt-gutenbeard-mullenweg 2 -If I were talking about Gutenberg & WordPress… http://chrislema.com/talking-gutenberg-wordpress/ 3 - How To Choose The Right Professional For Your Website Project https://calderaforms.com/2017/12/choose-right-professional-website-project/ Here A link to Sallie Goetsch article link to story 3 https://www.wpfangirl.com/2017/what-you-need-to-know-before-you-can-hire-a-web-developer/      

We'll discuss Conversion Optimization and the importance of converting traffic into leads and customers. We can also discuss this in terms of Online Courses as Brian is about to launch the online version of his popular, live masterclass.

This week Adan Fout, Sallie Goetsch, Chris Badgett, Adam Preiser, and Morten Rand-Hendriksen joined host Jonathan Denwood to discuss Tips and Tricks for Creating Successful Information Products. The biggest key is to create quality content that provides value for your customer. The group mentioned sometimes you give your email to someone and find that the giveaway is fluff. One question arose on whether there are specific types of content that are better suited for information products and if a specific length is recommended. The clear answer was that different audiences may prefer different types and length of content, and that the situation for content may change this interest. Some people like to read content, and the current “long reads” trend gives people an easy way to consume written content in a distraction free environment. Many times when people want to learn something fast, they may be looking for a quick video. On a long run or car trip, an hour+ podcast or even audiobook may be preferred.

Our special guest this week is John James Jacoby the joint presenter of WordPress Weekly podcast and the lead developer of both BuddyPress and bbPress since 2010. John has worked at Automattic on a wide variety of projects ranging from WordCamp.org to WordPress.com VIP.

Main Topic How To Us Affiliate Marketing Successfully To Grow Your Business In this week show we discuss affiliate marketing and we have a special guest Brian Jackson Chief Marketing Officer at Kinsta Wordpress Hosting https://kinsta.com/. Brian https://brianjackson.io/ also runs two successful WordPress plugin businesses with this brother Perfmatters https://perfmatters.io/ and WP-Coupons https://wpcoupons.io/ Also Brian runs a highly successful WordPress and marketing information website that gets over 40 visitors per month Woorkup https://woorkup.com/deals/ We in the second half of the show discuss all things affiliate marketing from what are the best plugin platforms connected to WordPress and affiliate marketing to what works connected to building up affiliate network that really works. This Weeks WordPress News and Main Discussion Topics For This Week Friday 8th of December 2017 1 - Matt Mullenweg “State of the Word 2017” https://wordpress.tv/ 2 - Gutenberg and The Impacts It’ll Have on the WordPress Business Ecosystem By Tony Perez https://perezbox.com/2017/12/gutenberg-impacts-itll-wordpress-business-ecosystem/ 3 - You Shouldn’t Put All Your Eggs In The WordPress Basket – Interviewing CreativeMinds CEO, David Rashty

This week, host Jonathan Denwood and co-host Kim Shivler discussed learning management systems including fully-hosted third party platforms like Thinkific and Kajabi and WordPress Learning Management System (LMS) plugins like LearnDash and LifterLMS.   In other show episodes, Jonathan and Kim have interviewed Justin Ferriman of LearnDash and Chris Badgett from LifterLMS to discuss their products. This time they ventured beyond self-hosted platforms into fully configured and hosted options including Kajabi, Thinkific, Teachable, and Udemy. For many people, a self-hosted plan is a better option. It does provide the limitations of working in someone else’s platform and provides the freedom to create content without worrying about building and maintaining a platform.   KAJABI https://newkajabi.com/   Udemy https://www.udemy.com/   Thinkific https://thinkific.com   Teachable https://teachable.com   ——————————   WordPress Plugin Solution   LearnDash https://www.learndash.com/   LifterLMS https://lifterlms.com/   Sensei https://woocommerce.com/products/sensei/   WP Courseware http://support.wpcourseware.com/  

On today’s roundtable, Sallie Goetsch and John Locke joined the show’s co-host Kim Shivler to share tips for making your websites mobile friendly along with recent news stories. While mobile responsive design has been around for many years, and you would think everyone was designing this way by now, we find that many people still ignore it. From large background videos that don’t load well on phones to content that is designed for a print layout not online layout, we still see major issues trying to access websites from a mobile device. John Locke’s top tips included: Pay attention to the typography. He finds many sites with small fonts that are not legible on mobile. He recommends font sizes of at least 16 pixels. Tap targets, those buttons you must tap with your finger on a mobile device, need to be big enough to tap on.

We Interview With Joint Founder & CEO of LifterLMS Chris Badgett Chris Badgett went from managing a dog sled tour company in Alaska to the joint creator of LifterLMS; a software company that allows users to have complete control over the creation of their online courses. He’s also the host of the LMSCast podcast and is dedicated to empowering people to generate more impact, and income, with online education https://lifterlms.com/

Bill Conrad Founder of National Association of Podcasters We Interview founder of National Association of Podcasters Bill Conrad who also was my co-host of the WP-Tonic show for its first 90 episodes. Bill is now the founder of the National Association of Podcasters and has done a number of presentations at WordCamps on how to use podcasting to build your business and reputation online. Also bill offers a number of inexpensive courses connected to helping people get into podcasting. https://podcastershome.com/membership/ The National Association of Podcasters, NAOP.US is a trade association and is organized, founded and funded by new media businesses and members. We are in the process of creating bylaws, forming a board of advisors & directors and hiring an executive director. The NAOP.US participates in public relations activities, advertising, education, political donations, lobbying, and publishing.… https://naop.us/about/