
WP-Tonic | WordPress | SaaS | Bootstrap SaaS | Startups
WP-Tonic is a podcast for WordPress professionals and Bootstrap SaaS startup entrepreneurs or anybody looking to build a business online.
We cover a large number of areas with our main show. We interview some creative WordPress and startup entrepreneurs plus online experts who, with their insights, can help you build your online business.
Jonathan Denwood and Kurt von Ahnen host and produce the WP-Tonic podcast, which is one of the longest-running WordPress podcasts. Each episode brings you valuable insights with one goal: to help you generate more income and impact through online businesses.
Latest episodes

Jun 12, 2025 • 55min
964 - WP-Tonic Show: Startups or Established Companies, Why Culture is Everything!
In this engaging discussion, Brad Englert, founder of Brad Englert Advisory and seasoned technologist, explores why culture is everything for businesses. He reveals how company culture directly influences success, whether in startups or established firms. Brad highlights the gap between a company’s public persona and internal culture, stressing the vital role of ethical leadership. He also addresses AI's impact on corporate culture, discussing the risks of job loss and the importance of communication. Personal anecdotes enhance lessons on managing expectations in professional settings.

4 snips
Jun 4, 2025 • 1h 12min
#963- WP-Tonic This Month in WordPress & Tech Round Table Show For May, 2025
In this insightful discussion, guests include Matt Medeiros, a full-time employee at Gravity Forms and a WordPress commentator, Heather Wild Renzi, the Unicorn Whisperer and CTO at The Difference, and Spencer Forman from WP Launch Firing, focused on AI and marketing automation. They explore the impact of AI site builders on freelancers, dissect Google's free AI tool for website creation, and debate the advantages of WordPress over proprietary CMS platforms. The conversation also touches on the nuanced challenges WordPress faces in the enterprise sector and the future of personal AI assistants.

May 27, 2025 • 57min
962 WP-Tonic Show: How Will AI Affect WordPress Freelancers and Agencies In The Next 18 Months
How Will AI Affect WordPress Freelancers and Agencies In The Next 18 Months
Explore the impact of AI on WordPress freelancers and agencies over the next 18 months. Learn how to adapt and thrive in a changing landscape.
In this insightful video, we delve into the transformative impact of artificial intelligence on WordPress freelancers and agencies over the next 18 months. Discover how AI tools reshape workflows, enhance client interactions, and redefine project management. Whether you’re a seasoned developer or a newcomer, understanding these changes is crucial for staying competitive.
----------------Sponsors------------------
Omnisend - https://bit.ly/3VskGBT
LfiterLMS - https://bit.ly/3VskGBT
Convesio - https://bit.ly/3VskGBT
----------------------------------- Follow & Connect With Us -----------------------------------
▬▬ LEARN FROM US ▬▬
► Our course is" Are You Looking To Build Your Membership Website Quickly And EASILY On WordPress?"
https://www.wp-tonic.com/course/
▬▬ LET'S CONNECT ▬▬
► FaceBook Free Group "The Membership Machine Show" Group Page
https://www.facebook.com/groups/membershipmachine
► Podcast "The Membership Machine Show"
https://f0k0.short.gy/oF9q9f
► X (Twitter)
https://x.com/wptonic_com
▬▬ SPECIAL DEALS ON THE TOOLS WE USE TO BUILD (ONLINE COURSES) ▬▬
https://www.wp-tonic.com/deals/
▬▬ ABOUT THIS CHANNEL ▬▬
We discuss everything connected to building a successful membership/community website in 2024, from the right technology to using up-to-date digital marketing techniques.
//CONTACT:
For business inquiries ONLY, please use this email: support@wptonic.com

May 21, 2025 • 55min
961 WP-Tonic Show:The Role of WordPress Professionals & Agencies Is Shifting In 2025
961 WP-Tonic Show:The Role of WordPress Professionals & Agencies Is Shifting In 2025
The Role of WordPress Professionals & Agencies Is Shifting In 2025
The role of WordPress professionals & agencies is shifting in 2025—learn the key trends shaping the future of web development.
In 2025, the landscape for WordPress professionals and agencies is evolving rapidly. This video delves into the emerging trends and challenges that are reshaping their roles, from the rise of AI-driven tools to the increasing demand for specialized services. Discover how these changes affect project management, client relationships, and overall business strategies. Don’t miss out on insights that could redefine your approach.
With Special Guest Kimberly Lipari CEO of Valet.io - https://valet.io/
----------------Sponsors------------------
Omnisend - https://bit.ly/3VskGBT
LfiterLMS - https://bit.ly/3VskGBT
Convesio - https://bit.ly/3VskGBT
----------------------------------- Follow & Connect With Us -----------------------------------
▬▬ LEARN FROM US ▬▬
► Our course is" Are You Looking To Build Your Membership Website Quickly And EASILY On WordPress?"
https://www.wp-tonic.com/course/
▬▬ LET'S CONNECT ▬▬
► FaceBook Free Group "The Membership Machine Show" Group Page
https://www.facebook.com/groups/membershipmachine
► Podcast "The Membership Machine Show"
https://f0k0.short.gy/oF9q9f
► X (Twitter)
https://x.com/wptonic_com
▬▬ SPECIAL DEALS ON THE TOOLS WE USE TO BUILD (ONLINE COURSES) ▬▬
https://www.wp-tonic.com/deals/
▬▬ ABOUT THIS CHANNEL ▬▬
We discuss everything connected to building a successful membership/community website in 2024, from the right technology to using up-to-date digital marketing techniques.
//CONTACT:
For business inquiries ONLY, please use this email: support@wptonic.com
-----------------------------------------Hosts of The Show -----------------------------------
Hosts of The Show
Jonathan Denwood & Kurt von Ahnen of MananaNoMas
https://www.linkedin.com/in/jonathandenwood/
https://www.linkedin.com/in/kurtvonahnen/
https://manananomas.com/
@MananaNoMas
------------------------------------------- Sponsors of The Show -----------------------------------

May 14, 2025 • 55min
960 WP-Tonic Show: Is Online Marketing Dead In The Age of Google AI?
With Special Guest Mike Stott of Automattic, the founder of the pro plugin "Social Gallery" , the plugin and theme shop "Epic Plugins", and Zero BS CRM, which was sold to Automattic in 2019.
Is online marketing dead in the age of Google AI? Discover how to adapt and thrive in this new digital landscape today.
In this insightful show, we delve into the question: Is online marketing dead in the era of Google AI snippets? With the rise of AI-driven search results transforming how users engage with content, we explore the implications for marketers and businesses. Join us as we analyze trends, expert opinions, and strategies to adapt in this evolving landscape.
----------------Sponsors------------------
Omnisend - https://bit.ly/3VskGBT
LfiterLMS - https://bit.ly/3VskGBT
Convesio - https://bit.ly/3VskGBT

Apr 29, 2025 • 1h 17min
#959- WP-Tonic This Month in WordPress & Tech Round Table Show
WordPress and tech stories. Get the insights you need now.
Discover the month's must-know WordPress and tech stories in our latest video! We explore key updates, fascinating innovations, and expert commentary that are vital for anyone involved in the digital realm. Our engaging discussion keeps you informed and inspired as you navigate your tech journey. Don’t wait—watch now to catch up on what matters most in WordPress and technology.
With Special Guest Robert DeVore
#1 - WP-Townhall Selling Websites to Low-Budget Clients - Kevin Geary vs Robert DeVore
https://www.youtube.com/watch?v=gNtjJdYH7OY
#2 - Google has illegal advertising monopoly, judge rules & Meta's Zuckerberg disputes US antitrust case in trial testimony
This is the second antitrust case Google has lost in a year, after it was ruled the company also had a monopoly on online search.
https://www.bbc.com/news/articles/c3674nl7g74o
CEO Mark Zuckerberg took the stand on Monday at a high-stakes trial in Washington over U.S. antitrust enforcers' claims that the company spent billions of dollars to acquire Instagram and WhatsApp to fend off Facebook competitors.
https://www.reuters.com/sustainability/boards-policy-regulation/facebook-owner-meta-faces-existential-threat-trial-over-instagram-whatsapp-2025-04-14/
#3 - The Boss Attempts to Unblock
https://x.com/photomatt/status/1914107987985080654
I tried to unblock all accounts today, but the X interface is broken. I'll figure out how to unblock everyone. I'm removing all my blocks; it may take a few days. Any block that remains is a bug, not a statement.
#4 - Why Does Everyone Hate Katy Perry So Much?.
https://www.thedailybeast.com/obsessed/why-does-everyone-hate-katy-perry-after-blue-origin-space-flight/
Jen & Peter BURY 'Oprah's Friend' Gayle King For JUSTIFYING Blue Origin's Publicity Stunt Flight
https://www.youtube.com/watch?v=SduJz7X03-k
https://nypost.com/2025/04/16/media/gayle-king-responds-to-backlash-over-all-female-blue-origin-flight/
King responded to the backlash in comments to Entertainment Tonight on Tuesday, where she compared the Blue Origin flight to the historic space flight taken by American astronaut Alan Shepard in 1961. “Have you been?” King scolded critics.5 days ago
https://www.youtube.com/watch?v=SduJz7X03-k
#5 - Why WordPress Maintenance Could Be Key for Your Freelance Business
https://thewpminute.com/why-wordpress-maintenance-could-be-key-for-your-freelance-business/
#6 - California cities are trying to figure out how fake voices mocking Musk and Zuckerberg were added to crosswalks
https://www.businessinsider.com/elon-musk-mark-zuckerberg-ai-voices-crosswalks-california-hack-2025-4

Apr 25, 2025 • 55min
958 WP-Tonic Show: We Discuss The Very Changing Face of SEO in 2025
We Discuss The Very Changing Face of SEO in 2025
Stay ahead of the game! Discover the crucial SEO trends for 2025 and learn how to adapt your strategy for success./Users/jonathandenwood/Desktop/Screenshot 1.png
With Special Guest Jono AldersonScreenshot 1.png/Users/jonathandenwood/Desktop/Screenshot 1.pngThis video delves into the rapidly evolving landscape of SEO as we approach 2025. Join us as we explore emerging trends, algorithm shifts, and the impact of AI on search engine optimization strategies. We'll provide insights from industry experts and practical tips to help you stay ahead in this dynamic field. Don't miss out on vital information—watch the video now to future-proof your SEO efforts.
Jono Alderson
https://www.jonoalderson.com
https://www.linkedin.com/in/jonoalderson/
@jonoalderson
----------------Sponsors------------------
Omnisend - https://bit.ly/3VskGBT
LfiterLMS - https://bit.ly/3VskGBT
Convesio - https://bit.ly/3VskGBT
----------------------------------- Follow & Connect With Us -----------------------------------
▬▬ LEARN FROM US ▬▬
► Our course is" Are You Looking To Build Your Membership Website Quickly And EASILY On WordPress?"
https://www.wp-tonic.com/course/
▬▬ LET'S CONNECT ▬▬
► FaceBook Free Group "The Membership Machine Show" Group Page
https://www.facebook.com/groups/membershipmachine
► Podcast "The Membership Machine Show"
https://f0k0.short.gy/oF9q9f
► X (Twitter)
https://x.com/wptonic_com
▬▬ SPECIAL DEALS ON THE TOOLS WE USE TO BUILD (ONLINE COURSES) ▬▬
https://www.wp-tonic.com/deals/
▬▬ ABOUT THIS CHANNEL ▬▬
We discuss everything connected to building a successful membership/community website in 2024, from the right technology to using up-to-date digital marketing techniques.
//CONTACT:
For business inquiries ONLY, please use this email: support@wptonic.com
-----------------------------------------Hosts of The Show -----------------------------------

Apr 15, 2025 • 57min
957 WP-Tonic Show: Will AI Destroy Freelancers and WordPress Agencies
Will AI Destroy Freelancers and WordPress Agencies
The rise of AI: Is it the end for WordPress freelancers and agencies? Uncover the truth behind the hype. Click to find out.
In this thought-provoking video, we explore the potential impact of artificial intelligence on freelancers and WordPress agencies. As AI technology advances, many wonder whether it will enhance or threaten their livelihoods. We delve into real-world examples, expert opinions, and future predictions to provide a comprehensive overview of the landscape. Don’t miss out on this essential discussion—watch the video now to understand what’s at stake.
With Special Guest Spencer Forman
Spencer Forman Founder of WPlaunchify
https://wplaunchify.com
-----------------------------------------Hosts of The Show -----------------------------------
Hosts of The Show
Jonathan Denwood & Kurt von Ahnen of MananaNoMas
https://www.linkedin.com/in/jonathandenwood/
https://www.linkedin.com/in/kurtvonahnen/
https://manananomas.com/
@MananaNoMas

Apr 9, 2025 • 57min
956 WP-Tonic Show: Online Marketing Tactics That Can Work For Plugins & SaaS In 2025
Online Marketing Tactics That Can Work For SaaS In 2025
With Special Guest Lars Lofgren
@LarsLofgren
https://larslofgren.com/
Discover the most effective online marketing tactics for SaaS in 2025. Learn how to boost your growth and stay ahead of the competition.
This insightful show explores the most effective online marketing tactics tailored specifically for Software as a Service (SaaS) businesses in 2025. Discover innovative strategies that leverage emerging technologies and consumer trends to enhance your marketing efforts. From personalized content to AI-driven analytics, we cover it all. Don’t miss out on the tactics that can elevate your SaaS business.
#1— Lars, can you give some more information about the beginning of your career working with SaaS companies like Kissmetris, Dropbox, and Evernote?
#2— In your recent interviews, you talked about how Google has recently totally decimated a lot of SEO strategies and how Reddit and similar properties seem to be the name of the game in the first quarter of 2025. I wonder if you have any additional thoughts on this.
#3— Google seems to be between a rock and a hard place regarding search. However, is the situation for them as bad as many online influencers have been saying? Rand Fishkin from SparkToro has been sharing some interesting insights. What do you think?
https://sparktoro.com/blog/new-research-google-search-grew-20-in-2024-receives-373x-more-searches-than-chatgpt/
https://sparktoro.com/blog/new-research-how-often-do-americans-search-google-which-search-verticals-do-they-use/
#4— What are your thoughts on (BoFu) Bottom of The Funnel SEO for 2025 compared to traditional keyword focus strategies?
https://www.youtube.com/watch?v=MQLGFjS_VZ4
#5— Are there any AI tools or services you have been using remotely or regularly that you would like to share with the WP-Tonic tribe?
#6—If you had your time machine (H. G. Wells) and could travel back to the beginning of your career, what advice would you give?
----------------Sponsors------------------
Omnisend - https://bit.ly/3VskGBT
LfiterLMS - https://bit.ly/3VskGBT
Convesio - https://bit.ly/3VskGBT
----------------------------------- Follow & Connect With Us -----------------------------------

Apr 1, 2025 • 1h 21min
#955 WP-Tonic This Month in WordPress & Tech Round Table Show
StreamYard - https://streamyard.com/iu6433gag5
#955- WP-Tonic This Month in WordPress & Tech Round Table Show
With Special Guest Kevin Geary
WordPress and tech stories. Get the insights you need now.
Discover the month's must-know WordPress and tech stories in our latest video! We explore key updates, fascinating innovations, and expert commentary that are vital for anyone involved in the digital realm. Our engaging discussion keeps you informed and inspired as you navigate your tech journey. Don’t wait—watch now to catch up on what matters most in WordPress and technology.
#1 - Core Committers Struggle to Keep WordPress Moving as Automattic Steps Back Again
https://www.therepository.email/core-committers-struggle-to-keep-wordpress-moving-as-automattic-steps-back-again
Chatham House Rule
#2 - Meta is trying to silence a former executive. In an interview, she tells BI why.
Sarah Wynn-Williams.
Sarah Wynn-Williams's memoir "Careless People."
#3 - Why ‘Boring’ Features Benefit WordPress Professionals
https://thewpminute.com/why-boring-features-benefit-wordpress-professionals/
#4 - Why brand-owned communities are the future of growth
https://martech.org/why-brand-owned-communities-are-the-future-of-growth/
#5 - WordPress Could See Just One Major Release Per Year Under New Proposal
https://www.therepository.email/wordpress-could-see-just-one-major-release-per-year-under-new-proposal
#6 - Klarna’s deal with DoorDash is a dystopian reminder that groceries are so expensive you need a loan to shop
https://www.fastcompany.com/91303835/klarnas-deal-with-doordash-is-a-dystopian-reminder-that-groceries-are-so-expensive-you-need-a-loan-to-shop