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UNBOXED

Latest episodes

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Mar 28, 2024 • 15min

67: How Sidemen Sold 100,000 Cereal Boxes in 14 Days

Hey, I'm Jordan, and I’m the manager of the Sidemen. Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth. In this episode, I'll be unboxing the Sidemen’s cereal brand BEST, and how (I think) it’s been able to succeed at scale early on. Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Mar 20, 2024 • 12min

66: TikTok ban: how to prepare

Hey, I'm Jordan, and I’m the manager of the Sidemen. Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth. In this episode, I'll be unboxing the story behind why TikTok may be banned and cover what that ban will mean for you as a creator. Timestamps: 0:00 - Why is TikTok going? 3:50 - Why you need to pivot  6:04 - Find your value proposition 8:00 - Create a LinkedIn Presence  8:50 - Get networking  9:30 - Own your data  Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Mar 13, 2024 • 12min

65: Amelia (Chicken Shop Date) Was The Real Oscar Winner...

Hey, I'm Jordan, and I’m the manager of the Sidemen. Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth. In this episode, we'll cover the following: How Amelia Dimoldenberg is taking over the world Lessons learned from Luke Littler  Why TikTok might be banned in the US 1:06 - Amelia takes the Oscars  3:01 - Luke Littler 5:12 - End of TikTok? 8:20 - Why is Amelia Dimz so successful? 9:13 - What the Oscars tells us about celebrity 10:18 - Why is TikTok really getting banned? 11:20 - I want to be a mainstream presenter, how do I do it? Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Mar 6, 2024 • 15min

64: Raye’s Middle Finger To The Music Industry

Hey, I'm Jordan, and I’m the manager of the Sidemen. Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth. In this episode, we'll cover the following: 1. Raye proves independence in music, showing labels aren't necessary. 2. Eddie Abbew emphasizes consistency as key to success. 3. The Sidemen's cereal launch offers insights into diversifying ventures. Time Stamps: 0:00 - Intro  1:00 - How Raye proves you don't need a label? 4:50 - How Eddie Abbew proves consistency wins?  6:55 - Sidemen Launch BEST Cereal - What I’ve learnt... 10:40 - Do artists need record labels? 11:30 - What does the next generation of creators look like? 13:00 - Is YouTube the future of TV? 14:00 - Should I become a full time content creator? Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Feb 28, 2024 • 16min

63: Kai Cenat SAVED his LIFE?!?

Hey, I'm Jordan, and I’m the manager of the Sidemen. Welcome to Unboxed. In this series, I'll become the manager you never had, aiming to help you navigate your career to build a personality brand that lasts. How? By unboxing the biggest stories from the world of talent to find lessons that will help your growth. In this episode, we'll cover the following: 1. How Kai Cenat proves the audience is more powerful than cash 2. How Shane Gillis is changing cancel culture 3. How you can build an audience on TikTok Time Stamps: 0:00 - Intro 0:30 - Kai Cenat saves Ms. Omah Lay's Boyfriend! 3:03 - What should the boyfriend do now? 5:22 - Danny Aarons Retires his dad? 7:30 - How Shane Gillis is changing comedy? 9:58 - Working with brands: biggest myths? 10:45 - Should I put my manager's email in my bio? 11:27 - Most controversial take about creators today? 12:20 - How to build an audience on TikTok? 14:50 - Who will be the next Sidemen? Got questions? Want to share your thoughts? Please drop a comment below. I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Feb 21, 2024 • 19min

62: SNEAKO IS EXILED! Sidemen’s Netflix #1 & Zuck’s awkward brand…

Hello, I'm Jordan Schwarzenberg, manager of the Sidemen and Co-Founder of Arcade Media. Welcome to Unboxed. In this series, I'll do my best to act as your manager, aiming to help you navigate your career and online journey. In this episode, we'll cover: 1. Why Sneako has been outcast by the streaming community 2. What it means for the Sidemen to reach number one on Netflix 3. How Mark Zuckerberg demonstrates that you can't buy a personal brand Time Stamps: 0:00 - Intro 0:55 - Sneako Exiled from the Twitch Community 6:01 - Sidemen Reach Number 1 on Netflix 9:09 - How Mark Zuckerberg Proves You Can't Buy a Personal Brand 12:00 - How to Handle Being Cancelled 13:43 - Quickest Way to Earn £100,000 as a Creator 14:50 - Difference Between a Good and Bad Manager 15:30 - How to Sell a Documentary to Netflix 16:52 - Is Radio Dead? Got questions? Want to share your thoughts? Drop a comment below! I'm 100% focused on making this channel for YOU, and I'll be answering your questions every week. Stay tuned, and let's keep the conversation going.
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Feb 14, 2024 • 17min

61: Was Usher Scammed?!?

This season, we're shaking things up. Our format is changing, and we’re looking to become your go to resource for everything you need as an aspiring personality brand. We're diving into topical stories, to unbox the biggest moments in the world of talent, all from my POV as a professional manager.  My aim is to share my expertise openly with you guys, and help as many people as I can to build careers with longevity. Time Stamps: 0:00 - Unboxed is back 0:30 - Usher at the Super Bowl 4:10 - Kai Cenat  5:50 - Sidemen Documentary  8:20 - New Segment 8:40 - What you should to get the best presenting gigs  11:19 - How to get more leads and fresh talent for my business 12:30 - How to protect your brand as a streamer  16:22 - Outro Got questions? Want to share your thoughts? Drop a comment below! I'm 100% focussed on making this channel for YOU, and I'll be answering your questions every week.  Stay tuned, and let's keep the conversation going.
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Jan 31, 2024 • 33min

60: Meet GK Barry's Momager (Hannah Holland)

This week on Unboxed, we are joined by the incredible Hannah Holland, founder of HLD Talent and manager of stars like Tennessee, GKBarry and many others. Don't miss this inside look at Hannah's innovative approach in the entertainment industry. In this episode, Hannah reveals: - What women creators should be doing to thrive in the industry - Why women often get paid more than men in the industry - The importance of management - What it's like working with GKBarry Time stamps: 0:00 - Intro 0:45 - Who is Hannah Holland & what is HLD Talent? 6:10 - Traits of a long term plan for women talent? 9:20 - The reality for presenters 10:17 - Role of management 13:45 - GKBarry 20:20 - Lessons from GKBarry 23:00 - Importance of audience demographics 24:10 - Saving Grace Podcast 26:10 - Importance of building a network 25:55 - Why women get paid more than men 30:00 - Value of a female based audience 31:50 - Advice to 21 year-olds 32:55 - Outro Sign up here for my weekly newsletter and get a dose of inspiration every Friday: https://www.jordanschwarz.com/one-last-thing Connect with Hannah on: IG Follow me on: IG Twitter LinkedIn TikTok Brought to you by Arcade Media, in collaboration with Listen.
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Jan 24, 2024 • 1h

59: Navigate the Film Industry with Ben Doyle (Rvbberduck): KSI Documentary at 21, NOTWOWAYS, and Launching a Production Company

This week on Unboxed, we welcome the exceptionally talented Ben Doyle, known as RVBBERDUCK. He's not only a creative film director but also the co-founder of AfterParty Studios. Remarkably, he made a feature film about KSI at the age of 21. In this episode, Ben reveals: - How he got courage to make a feature film for KSI at 21 - How he makes campaigns for the likes of Sky and NOTWOWAYS - How he founded AfterParty Studios with Callux - His atypical film education Time stamps: 0:00 - Intro 0:49 - How Ben got started? 6:25 - Meeting Callux 9:12 - Feature film at 21 18:40 - Disapointing KSI 24:10 - The reality of your film career 29:40 - Working with NOTWOWAYS 34:40 - Working with brands (Sky) 40:50 - What's the best film education? 47:20 - Ben's creative process 55:20 - How to get gigs? 59:30 - Outro Sign up here for my weekly newsletter and get a dose of inspiration every Friday: https://www.jordanschwarz.com/one-last-thing Connect with Ben on: IG Follow me on: IG Twitter LinkedIn TikTok Brought to you by Arcade Media, in collaboration with Listen.
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Jan 17, 2024 • 49min

58: Deepfakes Are Coming... MUST Know Info!

This week on Unboxed, we are joined by Henry Ajder, an expert deepfake and Gen AI advisor for some of the biggest companies in the world. In this episode, Henry reveals: Why deepfake technology is more dangerous than you think How to prepare for the future of AI Methods you can implement now to protect your future job from AI The tools you should be keeping an eye on Time stamps: 0:00 - Intro 0:55 - Goodbye interns. Hello AI 4:15 - Education vs AI models 7:00 - Are we forgetting to think? 14:40 - How can I prepare for the future of AI? 18:30 - What tools should I be using? 21:20 - Tools for content creators 27:20 - Why deepfakes are dangerous... 34:07 - Unboxing 1: What the new ChatGPT updates mean? 37:10 - Unboxing 2: How to secure your job in the world of AI? 40:39 - Unboxing 3: Why the Elon Musk x Rishi Sunak conference was weird? 44:15 - How entrepreneurs can navigate this space? 48:35 - Outro Sign up here for my weekly newsletter and get a dose of inspiration every Friday: Jordan Schwarz Newsletter Connect with Henry on: LinkedIn Follow me on: IG Twitter LinkedIn TikTok Brought to you by Arcade Media, in collaboration with Listen.

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