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The Side Hustle Show

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Oct 10, 2019 • 42min

356: 11 Simple Ideas that Tripled My Business

Sometimes the simplest solutions are the most effective.This post (and podcast episode) are inspired by my presentation at FinCon last month. I broke my own rule of not seeking out any speaking gigs, and submitted for a breakout session.The idea was a bit of an homage to the conference: 10 FinCon Breakthroughs that Tripled My Business.The powers that be stripped the "FinCon" part from the title, but I was still able to highlight some of my favorite -- and most impactful -- takeaways from the annual conference.I've been every year since 2015, and have seen some great steady business growth since then. This chart tracks my yearly profit:While there are certainly other factors that went into that growth, there is absolutely a concrete, positive ROI from attending. And on top of that, it's super energizing to hang around a group of motivated, talented, and generous individuals.So here we go with the 11 simple ideas!Full Show Notes: 11 Simple Ideas that Tripled My Business
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4 snips
Oct 3, 2019 • 45min

355: The Dream 100: Stop Building Links and Start Building Friendships

Brendan Hufford, an SEO expert and entrepreneur, shares his innovative Dream 100 strategy for effective networking. He emphasizes that building genuine friendships, rather than merely collecting links, leads to meaningful SEO improvements. Brendan discusses the importance of prioritizing quality connections, personalized outreach, and maintaining persistence in follow-ups. He also touches on balancing side hustles with full-time work and offers stoic time management tips to nurture both personal aspirations and professional growth.
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Sep 26, 2019 • 42min

354: Turning a Service Business into a Passive Income Stream - Part 2

Sick of trading time for money?Looking for ways to turn a service or a skill you already have into a digital product?This is exactly what Matt Bochnak of HowtoMotorcycleRepair.com has done. He’s turned a "blue collar" service business--repairing motorcycles--into a lucrative business with multiple streams of time-leveraged income.This is a “Where are they now?” episode. I first caught up with Matt early in 2016 when he was a guest on episode 160 of the Side Hustle Show.Back then, Matt’s revenue split was about 50/50 between repairing bikes and selling the video guides of the repairs. Overall, his business was doing around $800-$1,000 a month.Fast forward almost 4 years later and Matt is earning $4,000-$5,000 a month, still on the side from his day job. What’s more impressive is that this boost in revenue is mostly from passive income streams, and he’s spending less time than ever in his garage.If this sounds like a side hustle you’d like to replicate with your own business, tune in to hear how Matt’s creating content without repairing customer's motorcycles, and the various passive income streams he’s built up over the past 4 years.Full Show Notes: Turning a Service Business into a Passive Income Stream - Part 2Related: Need a website for your service business? Here’s the fastest and cheapest way to get one online.
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Sep 19, 2019 • 43min

353: Small Blog, Big Income: Recurring Revenue from a Low-Traffic Site

A small blog doesn't have to mean a small income.By helping a specific group of people solve their problems, Carol Tice has attracted more than 1500 members -- at $25 a month -- to join her community.Carol went from working as a freelance writer, to coaching others how to become freelance writers, to building one of the largest online membership sites for freelance writers.(I found Carol while doing keyword research for terms like “get paid to write” and “make money writing” – and Carol OWNS this space.)The best part is that the paid membership model is an awesome way to build an online business, and it’s a model that can be applied to just about any niche.It didn’t come without sacrifice for Carol, who was working full-time and had two preschoolers when she started her blog. “I didn’t see a TV show, I didn’t go out to a movie, I didn’t go to dinner parties,” Carol explained.But with hard work, a laser-focused attitude towards her goals, and good communication with her audience, Carol has built something special for freelance writers.Tune in to hear how Carol built her membership site from the ground up. She explains how she uses funnels to constantly bring in new members, and how she keeps members engaged (any paying) for the long-haul.You’ll learn loads of actionable stuff, and how you can also apply the same tactics to develop a recurring revenue business of your own.Full Show Notes and PDF Highlight Reel: Small Blog, Big Income: Recurring Revenue from a Low-Traffic Site
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Sep 12, 2019 • 36min

352: 37 Things I Have Learned in My 37 Years

I wish I was half as smart now as I was at 16!But learning everything you don't know is part of the process.One thing I love about my work is I feel like I learn new things every day. Sometimes they're small little tweaks and hacks, and other times they're broader strategies or ideas.I originally drafted this list 7 years ago, after my 30th birthday, but decided it was due for an update.(I updated it at 35, too, but keep learning more!)For context, that was pre-Side Hustle Nation, pre-podcast, pre-kids, and pre-almost everything I'm working on now. I'd been a full-time entrepreneur for 4 years already at that point, but my business had seen lots of ups and downs.Turning 30 had hit me harder than I expected it to, and I'm guessing it was because I really wasn't where I wanted to be. I'd been battling with flaky developers, fighting with the state Assembly in Sacramento over affiliate marketing tax laws, and we were in the process of short-selling our home -- which had been a major source of stress.Seven years later, that stuff is thankfully in past, and I’m in a better place today.That's not to say I'm completely stress-free, but I'm incredibly fortunate to have a healthy family and to get to work on stuff I love every day. Each year that goes by makes me more and more aware of that fact.But the life I have today didn't happen overnight. It's the result of literally decades (well, at least 2) of entrepreneurial education, trial and error, hustle, and if I'm being totally honest, luck.In any case, here are 37 life lessons I've picked up in my 37 years on this planet.Enjoy!Full Show Notes: 37 Things I Have Learned in My 37 Years
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Sep 5, 2019 • 52min

351: Thrifting for Profit: How I Made $270k in Sales Reselling Vintage Items

The fastest way to multiply money?It might be reselling.That is, buy low, sell high, repeat.Keely Stawicki started reselling when she was just 12 years old, flipping a horse saddle on Craigslist and making $100 profit.Fast forward 15 years--and more than $270,000 in sales--and reselling is now her full-time gig. Today, Keely focuses mostly on vintage goods, clothing, and furniture--all items in great demand right now.Reselling is a business model we keep coming back to because it checks some of the boxes for an awesome side hustle: Anybody can do it It doesn't require a huge upfront investment It’s quick to get started and see results If this sounds like a side hustle you’re interested in, listen in to hear Keely’s top tips for sourcing profitable inventory, the types of products she sees doing well today, and where she lists and markets her items for maximum exposure and profitability.Full Show Notes: Thrifting for Profit: How I Made $270k in Sales Reselling Vintage Items
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Aug 29, 2019 • 46min

350: Is Real Estate Your Next Income Stream? Rental Property Q & A

Buy a house.Rent it out.Tenants pay it off for you.It’s possibly one of the oldest side hustles in the books, right?Done right, owning rental properties can be an attractive long-term income and wealth-building strategy. But done wrong, it can be a recipe for headaches and a mountain of debt. It’s a side hustle that I know a lot of the Side Hustle Nation readers and listeners are interested in (as am I).For this one, I collected my own real estate investing questions, and gathered more from the Side Hustle Nation Facebook community.On the other end of the line is Zach Evanish, a remote real estate investor and Director of Retail for Roofstock.  Roofstock is a marketplace designed to make it easy to shop for, compare, and purchase rental properties. (Zach was Roofstock employee #3 -- and has bought 11 rental properties of his own through the platform.)Full Show Notes: Is Real Estate Your Next Income Stream? Rental Property Q & A
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11 snips
Aug 22, 2019 • 44min

349: How to Start and Grow a Local Consulting Business: Effective Marketing Ideas

Sylvia Inks, a financial coach for small business owners and author of "Small Business Finance for the Busy Entrepreneur," shares her journey from IT consulting to financial coaching. She emphasizes the importance of networking and adapting services based on client feedback. Sylvia discusses impactful marketing strategies and engaging presentations that resonate without overt selling. The conversation also touches on innovative solutions for managing business finances and the critical role of accounting tools for entrepreneurs. Tune in for actionable insights and inspiring stories!
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Aug 15, 2019 • 55min

348: Blog Coaching: Building Traffic and Income to a Brand New Site

Creating content.Marketing your site.Monetizing your traffic.There’s a lot that goes into running a money-making website! In this episode, I want to shortcut your learning curve a little bit.To do that, I’m joined by a couple of gracious volunteers. The first is Side Hustle Show listener, Jamie Robe, who’s started a new website to help people in the path of hurricanes and tropical storms.As a resident of Central Florida, it’s a topic he knows plenty about!My second volunteer is professional blog coach Kim Anderson.(You might remember Kim from an earlier appearance on The Side Hustle Show, in which she shared how she made financial independence a reality for her and her family through her blog, Thrifty Little Mom.Listen in to our coaching call with Jamie as we try and guide him toward clarity on his content, promotion, and monetization strategies.What strategies could you apply to your own site?Full Show Notes: Blog Coaching: Building Traffic and Income to a Brand New Site
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Aug 8, 2019 • 43min

347: Paid to Breathe: Make Money Hosting a Unique Local Experience

Michele Mattix of SedonaMeditationExperiences.com has a unique side hustle where she gets paid to breathe.As a tagline that sounds great, but there’s a lot more to her side hustle than just breathing.In fact, in Michele’s own words she describes her business as helping, “people experience the spiritual side of Sedona and to bring more awareness and wellness into their life through meditation, mindfulness, and a deep connection with nature.”Michele is able to offer all of this because she is a certified meditation instructor. The interesting part is how she's managed to carve out a profitable business model in the experience economy using Airbnb’s Experiences platform.When travelers book a stay in Arizona using Airbnb, they are also offered one of Michele’s meditation experiences -- at a cost of course.This enables Michele to take advantage of the huge marketing machine that is Airbnb. They drive the traffic and raise awareness of her meditation experiences, and it’s paying off.Tune in to hear how Michele found her first experience customers, what she’s done to market and grow her business, and how you may be able to apply the same strategies to an experience of your own.Full Show Notes: Paid to Breathe: Make Money Hosting a Unique Local Experience

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