Cold Call

HBR Presents / Brian Kenny
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Feb 16, 2021 • 27min

Fostering Authenticity and Employee Engagement at John Deere

As the first Black female factory manager to lead a John Deere plant, Rosalind Fox must figure out how to build relationships with her staff, who are mostly white men. Harvard Business School senior lecturer Tony Mayo discusses the pressure on Fox to assimilate into the dominant culture, her decision to lean into her authentic self, and the deep connection between employee engagement and authenticity in his case, “Rosalind Fox at John Deere.”
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Feb 9, 2021 • 30min

Developing Resilience on the Path to Becoming a CEO

As a Black female CEO, Shellye Archambeau is no stranger to adversity. Becoming a leader was her goal since high school, and she achieved it through decades of hard work and skillful decision making. Now she faces her most critical leadership decision. The software company she leads, MetricStream, is losing customers, hemorrhaging cash, and struggling to make payroll. Several board members are pressing to sell the company even at dismally low valuations. She and her board chairman need to decide and act swiftly. Harvard Business School professor Tsedal Neeley discusses Archambeau’s leadership style and the importance of developing resilience, particularly when managing through a crisis, in her case, “Shellye Archambeau: Becoming a CEO.”
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Feb 2, 2021 • 27min

Using Empathy and Curiosity to Overcome Differences

Bill Riddick, an African-American community leader and counselor, must find a way to bridge the divide between Black and white community leaders, who are on opposing sides of school integration in Durham, North Carolina, in 1971. Harvard Business School professor Francesca Gino and senior researcher Jeffrey Huizinga explain how empathy and curiosity can foster understanding in divisive situations in their case, “Bill Riddick and the Durham S.O.S. Charrette.”
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Jan 19, 2021 • 23min

Engaging Community to Create Proactive, Equitable Public Safety

Melvin Carter, the mayor of Saint Paul, Minnesota, swept into office in 2018, promising to improve equity. In his campaign, he had spoken from experience about what it felt like to be pulled over by police as a Black man. He wanted to create a new public safety framework that would be rooted in community. But then the COVID-19 pandemic wiped out much of the city’s budget and the May 2020 killing of George Floyd by a police officer in neighboring Minneapolis sparked calls to defund the police. How would Mayor Carter make these changes happen? Harvard Business School professor Mitch Weiss discusses the challenges and rewards of “possibility government” in his case, “Community-First Public Safety.”
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Jan 5, 2021 • 26min

Using Behavioral Science to Improve Well-Being for Social Workers

For family social workers, coping with the hardships of children and parents is part of the job. But that can cause a lot of stress. Is it possible for financially constrained organizations to improve social workers’ well-being using non-cash rewards, recognition, and other strategies from behavioral science? Harvard Business School assistant professor Ashley Whillans describes the experience of Chief Executive Michael Sanders at the What Works Centre for Children’s Social Care, as he led a research program aimed at improving the morale of social workers in the U.K. The conversation is based on Whillans’ case, “The What Works Centre: Using Behavioral Science to Improve Social Worker Well-being.”
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Dec 22, 2020 • 24min

Dove: Maintaining a Brand with Purpose

Unilever’s Dove soap became a brand with purpose when it launched the “Campaign for Real Beauty” to combat media-driven stereotypes of female beauty. But now Dove is facing criticism about its other brands that contradict the Dove campaign, and struggling to determine the best allocation of funds between advertising and the educational programs that deliver social impact. Can Dove maintain both its market position and social impact in the future? Harvard Business School Senior Lecturer, Mark Kramer discusses his case, “Dove and Real Beauty: Building a Brand with Purpose.”
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Dec 8, 2020 • 28min

Uber’s Strategy for Global Success

As Uber entered unique regional markets around the world – from New York to Shanghai, it has adapted its business model to comply with regulations and compete locally. As the transportation landscape evolves, how can Uber adapt its business model to stay competitive in the long term? Harvard Business School assistant professor Alexander MacKay describes Uber’s global market strategy and responses by regulators and local competitors in his case, “Uber: Competing Globally.”
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Nov 24, 2020 • 31min

Evaluating Innovative Health Care Solutions for Obesity

From Weight Watchers to bariatric surgery, innovations for combatting obesity abound. But which will do the most good for society and yield the best business results? Harvard Business School professor Regina Herzlinger discusses how to evaluate health care innovations aimed at providing solutions for obesity in her case, “Fighting the Battle of the Bulge – Evaluating Innovations in Morbid Obesity Treatment.”
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Nov 10, 2020 • 26min

The Challenges of Commercializing Fertility

Entrepreneur Christy Jones is trying to create a new venture to help women preserve their eggs and postpone motherhood. But what would an egg-freezing service sell – and to whom? Harvard Business School professor Debora Spar discusses the challenges of commercializing fertility in her case, “Extend Fertility: Conceiving the Market for Egg Preservation.”
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Oct 27, 2020 • 23min

Growing a Manufacturing Company with a Social Mission

Nehemiah Manufacturing, a Cincinnati, Ohio-based company that builds fast-moving consumer goods, turned a social mission to hire convicted felons into a competitive advantage, providing the company with decreased turnover and higher staff loyalty. Harvard Business School professor Michael Chu discusses the challenges and opportunities of combining profit with social impact in his case, “Nehemiah Mfg. Co.: Providing a Second Chance.”

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