
RealTrending
Trends, analysis and success stories from leaders in the real estate industry.The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.
Latest episodes

Feb 27, 2023 • 32min
Real's Tamir Poleg on lessons learned scaling rapidly
Today's RealTrending features Tamir Poleg, CEO of The Real Brokerage. Poleg founded the brokerage in 2014 and went public in 2020. The firm is now up to 9,000 real estate agents and growing rapidly. According to Poleg, in January 2023, they added 1,000 agents. But, with rapid growth comes challenges scaling company culture and systems to meet the needs to agents. Poleg discusses his lessons learned, how he had to rebuild his technology platform in eight months and where he sees the most opportunity for brokers to gain market share in today's climate.Related to this episode:
The Real Brokerage
Connect with Tamir on LinkedIn
Enjoy the episode!RealTrends Brokerage Rankings submissions are now open! Submit before March 3rd to have your firm featured in the industry's trusted rankings program. https://www.realtrends.com/real-trends-500/Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's next in our industry. 2023's Gathering of Eagles is at Omni Barton Creek Resort in the rolling hill country of Austin, Texas from June 18-21. Click here to learn more and register your spot!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 20, 2023 • 31min
Patrick MacQueen talks legal best practices for brokers and agents
On today's RealTrending podcast, host Tracey Velt, senior director of data and content for HWMedia, talks to Patrick MacQueen, a real estate attorney and founder of Medalist Legal in Arizona. MacQueen discusses the top mistakes agents and brokers make with independent contractor agreements and franchise agreements. He'll go over best practices, what should be addressed in each contract, and the most overlooked areas that could mean legal complications down the road.Enjoy the episode!Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's next in our industry. 2023's Gathering of Eagles is at Omni Barton Creek Resort in the rolling hill country of Austin, Texas from June 18-21. Click here to learn more and register your spot!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 13, 2023 • 32min
Windermere's OB Jacobi talks brokerage tech shifts
In this edition of the RealTrending podcast, OB Jacobi, president of family-owned Windermere Real Estate in Seattle shares his thoughts on generational succession planning. The lessons he and his family learned from the second generation are being put into play as the third generation of Windermere family members enter the business. Jacobi, who worked to create Moxi Works, before spinning it off into a separate company discusses brokerage technology collaboration, what the next iteration of innovation might look like, mistakes brokers make when building or implementing a tech platform and more.Enjoy the episode!Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's next in our industry. 2023's Gathering of Eagles is at Omni Barton Creek Resort in the rolling hill country of Austin, Texas from June 18-21. Click here to learn more and register your spot!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 6, 2023 • 37min
Cole Slate on authentic recruiting and attracting agents
Today's RealTrending features Cole Slate, broker-owner of Slate Real Estate in Jacksonville, Florida. Slate doesn't believe in recruiting. Instead, he believes in attracting the right agent for his culture."It's important that we and our agents are doing this for the right reasons," he said. What are those reasons? They all revolve around helping people in the community, whether it's through appreciation events for crossing guards, first responders and teachers, or helping buyers and sellers. Slate offers his best practices on community engagement and agent attraction.Enjoy the episode!Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's next in our industry. 2023's Gathering of Eagles is at Omni Barton Creek Resort in the rolling hill country of Austin, Texas from June 18-21. Click here to learn more and register your spot!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 30, 2023 • 36min
Zillow’s Chief Economist on how to talk to home buyers and sellers about the market
Today’s RealTrending features Skylar Olsen, chief economist for Zillow. In this fast-paced podcast, Skylar shares her predictions for the housing market and offers dialogue that real estate agents can use when speaking to buyers and sellers. Whether you’re working with buyers who are on the fence or sellers not sure how to time the market, Skylar has the info you need to move them along.Enjoy the episode!Gathering of Eagles will bring together the nation's top residential real estate CEOs, Presidents, and C-Level leadership teams to grow, network, and set the pace for what's next in our industry. 2023's Gathering of Eagles is at Omni Barton Creek Resort in the rolling hill country of Austin, Texas from June 18-21. Click here to learn more and register your spot!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 23, 2023 • 27min
Dan Amdur on iBuying for the senior demographic
Today’s RealTrending features Dan Amdur, CEO of Moving Station, a company that specializes in senior relocation and offers a QuickBuy iBuying solution as a value-add. Amdur discusses iBuying, the mistakes made in the past and how iBuying is best done in partnership with real estate agents. He also discusses trends in the senior market and how to better serve this demographic through concierge services.Enjoy the episode!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 16, 2023 • 32min
NAREB’s Lydia Pope on creating Black generational wealth through homeownership
In today’s RealTrending podcast, we speak with Lydia Pope, president of the National Association of Real Estate Brokers about how the organization is educating Black high school and college students on how to create generational wealth through homeownership. We go over Black homeownership statistics, advocacy, proposed changes in loan level pricing and more in this informative and eye opening podcast.Enjoy the episode!Be sure to check out our Youtube channel here for special behind-the-scenes content and video versions of HW Media podcasts!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 9, 2023 • 30min
Altos Research’s Mike Simonsen talks 2023 housing market trends
In this week's edition of RealTrending we welcome Mike Simonsen, founder of Altos Research to offer a real-time look at the 2023 housing market. He uncovers potential trends and reveals the one thing that could turn the market around for the positive.Enjoy the episode!The RealTrending podcast features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 2, 2023 • 30min
Anthony Marguleas on lead generation tactics for agents and teams
Today’s RealTrending features Anthony Marguleas, broker/owner of Amalfi Estates, a Side partner, in Pacific Palisades, California. Marguleas shares his success strategies from his 29 years of real estate experience. From creating inventory through a texting lead generation platform to setting door-knocking goals — in a luxury market! — Marguleas takes relationship building to the next level.Enjoy the episode!RealTrending features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 26, 2022 • 32min
Pinnacle Realty Advisors’ CEO on brokerage as a service business model
Today’s RealTrending features Sam Sawyer, CEO of Pinnacle Realty Advisors. Working in both the real estate side as a founding agent with Compass in Dallas, and then with a FinTech mortgage start up, Sawyer had an idea to flip the traditional real estate model on its head. Sawyer discusses the death of today’s traditional real estate model, how he views brokerage as a service and reinventing the brokerage relationship with the agent.Enjoy the episode!This episode is sponsored by Keeping Current Matters. Keeping Current Matters makes it easy to be the market expert so you can spend more time on what matters most: your clients. Check them out here.RealTrending features the brightest minds in real estate. Twice a month, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch. Learn more about your ad choices. Visit megaphone.fm/adchoices