
RealTrending
Trends, analysis and success stories from leaders in the real estate industry.The RealTrending podcast features the brightest minds in real estate. Every week, brokerage leaders, top agents, team leaders, and industry experts share their success secrets, trends, and lessons learned navigating this ever-changing industry. Hosted by Tracey Velt and produced by Elissa Branch.
Latest episodes

Jan 4, 2022 • 35min
Ryan Serhant predicts death of iBuyers, agent of the future
Today’s RealTrending features an exclusive interview with Ryan Serhant of SERHANT, a New York-based brokerage. Serhant founded his real estate brokerage in September 2020. He speaks frankly to RealTrends about his opinion of the iBuyer business model, his ideal real estate agent, the future of real estate teams and more. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 20, 2021 • 28min
Compass’ Robert Reffkin talks new focus on agent productivity
Today’s RealTrending features an exclusive interview with Robert Reffkin, CEO of Compass. While not backing off recruiting, Reffkin talks about a new focus on agent productivity as well as the firm’s commitment to core services as a profitability center and value-add for agents and consumers. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 13, 2021 • 10min
Are you maxed out with priorities?
Today’s RealTrending podcast features Steve Murray, senior advisor to RealTrends discussing brokerage priorities using Jim Collins’ “Good to Great” philosophy and business lessons learned. Learn more about your ad choices. Visit megaphone.fm/adchoices

Dec 6, 2021 • 35min
Livian’s Adam Hergenrother on the race to become the “Amazon” of real estate
Today’s RealTrending features an exclusive interview with Adam Hergenrother, CEO of Adam Hergenrother Companies and founder of Livian in partnership with Keller Williams Realty. Adam talks about the blurred lines between brokerages and teams, the race to become the “Amazon” of real estate and how lead generation is evolving. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 29, 2021 • 23min
Building more diversity and inclusion into your brokerage firm
Today’s RealTrending features an interview with Tommie Wehrle, co-chair of the LGBTQ+ REALPRIDE Realogy Employees Relations Group, Coldwell Banker Realty instructor and a broker-associate at Coldwell Banker Realty in Milford, Connecticut. Wehrle, also a member of the LGBTQ+ Real Estate Alliance, offers advice on how to build diversity and inclusion into your brokerage firm. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 23, 2021 • 19min
Part 2: Trends in real estate team valuations
Today’s RealTrending podcast features Steve Murray, senior advisor to RealTrends and Tracey Velt, editorial director of RealTrends discussing the trends in real estate team valuations and the results of the 2021 RealTrends Team Profitability Study. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 22, 2021 • 36min
Crye-Leike’s Steve Brown on boosting core service capture rates
Today’s RealTrending features an interview with Steve Brown, president of residential sales for Crye-Leike Real Estate and chairman of the board for The Realty Alliance, a network of North American real estate firms. Brown talks about boosting core service capture rates, industry trends and the new changes the National Association of Realtors is making to the MLS. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 17, 2021 • 36min
Comparing real estate team and brokerage profitability
Today’s RealTrending features Steve Murray, senior advisor to RealTrends and Tracey Velt, editorial director of RealTrends discussing the profitability of real estate teams compared to the profitability of real estate brokerages, based on the results of the 2021 RealTrends Team Profitability Study. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 15, 2021 • 14min
What to learn from China’s real estate debacle
In this edition of RealTrending, Steve Murray, senior advisor to RealTrends, talks about possible parallels between the China real estate crisis and possible implications of proposed government regulations, innovative financing services and people challenges. Learn more about your ad choices. Visit megaphone.fm/adchoices

Nov 8, 2021 • 30min
Sherry Chris on what real estate brokers must do to combat margin compression
Today’s RealTrending features an interview with Sherry Chris, president and CEO of Realogy Expansion Brands, which includes ERA Real Estate and Better Homes and Gardens Real Estate. She outlines what she thinks brokers can do to combat margin compression and how to market proof their businesses. Learn more about your ad choices. Visit megaphone.fm/adchoices