
The Contractor Fight with Tom Reber
Stop stressing out about your contracting business and take back control. The Contractor Fight is bringing respect and dignity back to the trades one contractor at a time. Discover how to market, sell, and consistently produce your projects at a profit with industry expert and powerful motivator Tom Reber.
Stop stealing from your family.
Earn what you're worth.
Build a business that serves you.
Latest episodes

Jun 13, 2022 • 8min
TCF599: Monday Mojo - Being Uncommon
Being uncommon is a way to be original, and it is the best way to stand out from the crowd —it is a way to show that you have an opinion that matters and are not afraid to voice it out. Tom encourages you to live the type of life that’s uncommon and inspires others. In this episode, we talk about… Choosing to go against the grain and being uncommon Doing the uncommon things to set up yourself for financial success Taking risks and setting high standards Resources: == Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361 Follow Tom on Instagram: https://www.instagram.com/realtomreber == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

Jun 11, 2022 • 8min
TCF598: The Long & Short of It - Decision Wheel
What is the biggest decision you have ever made in your life? Was it marriage, a career change, or buying a house? Or are you considering making a life-changing decision but hesitating to do so? Tune in to Tim and Greg as they talk about making the important decisions in life, and then get out there and take a chance on yourself! In this episode, we talk about… The deed decision wheel Deciding on a career change and the right time to take action for it Thinking about the steps needed to get there before you take action Resources: Tim Cutroni, Pond Builder with New England Aquatic Landscapes - https://iloveponds.com/ Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time and never hear “we need to think about it” again!https://thecontractorfight.com/cheap/ == Join us in BATTLEGROUND ==Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight:https://thecontractorfight.com/facebook == Grab the Gear ==https://gear.thecontractorfight.com/ == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReber Instagram: https://thecontractorfight.com/ig

Jun 10, 2022 • 6min
TCF597: Friday Fails - The Dangers of Comparison
Comparing ourselves to others is a natural human tendency. It is a way to learn, grow and evolve. But it can also be dangerous — it can lead to negative thinking, feelings of inadequacy, self-doubt, diminish our successes, and derail our goals. Dan talks about the dangers of comparison. In this episode, we talk about… The dangers of comparison Not setting our standard of happiness or satisfaction against somebody else Doing better than others is not the same as doing your best Things you can do to keep yourself off the comparison train Resources: == Check out Contractor Sales Pros on Facebook. The place to ask questions and share strategies and best practices to help each other get better as salespeople in the construction industry: https://thecontractorfight.com/salespro == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: https://thecontractorfight.com/ig

Jun 9, 2022 • 22min
TCF596: Contractor Q&A: "What are the Other Ways to Make 50% Gross Profit Besides Doubling Labor Cost?"
Tom and Dan reply to a question asked by Liam, an electrician, about making 50% gross profit. Liam states the cost of electrical materials can be extremely high. So, how can he still make that 50% gross profit other than doubling the labor? In this episode, we talk about… Present your cost to the client with confidence Don't be afraid to price your service at 50% Gross Profit - If you have 100 customers, 20% of them will spend at least ten times more on your service. Build your brand — When you build a strong brand, people don't care about what you charge. Three ways you can price your service to make 50% gross profit: Doubling your cost of goods Doing a blended multiplier Selling labor only Resources: Submit your questions to help@thecontractorfight.com with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show. Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts! https://www.TheContractorFight.com/nicejob Are you stealing money from your family because you aren’t charging enough for your services? Discover what you SHOULD be charging. Download our 50% Gross Profit cheat sheet: https://thecontractorfight.com/50 == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: https://thecontractorfight.com/ig

Jun 7, 2022 • 21min
TCF595: The Sales Show - The Depth of Your Team
How big should my team be? How to know when the ideal time for hiring is? Should I grow on my own or hire people? These are the common questions many contractors have. Tom, Steve, and Derek help you with these questions as they discuss the ideal depth of your team, determining when to hire and provide you with some helpful hiring tips. In this episode, we talk about… How many people do you actually need in your team Reasons why some people don't have employees Knowing when it's time to hire in order to meet your business need Not being afraid of building your team Some great tips about hiring Resources: This episode is sponsored by Andersen, manufacturer of the iconic 400 Series Windows: https://andersenwindows.com/ Need to level-up your sales game? Check out Contractor Sales Pros on Facebook: https://thecontractorfight.com/salespro == Join us in BATTLEGROUND == Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear ==https://gear.thecontractorfight.com/ == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

Jun 6, 2022 • 6min
TCF594: Monday Mojo - On Being Unreasonable
The reasonable person adapts to the world, while the unreasonable person persists in adapting the world to himself —this is why progress depends on unreasonable people. Tom tells you to be unreasonable with your goals and stop being like everyone else. In this episode, we talk about… Putting some pressure on yourself to step up. Having unreasonable goals that push you and make you the best you can be Standing out by being unreasonable Resources: == Whether you are struggling or succeeding in your business, there is always something you can learn and apply to take it to the next level. Attend the Mile High-Profit Summit and gain some valuable insights on how to grow your business: https://thecontractorfight.com/mhps If you enjoy the podcast please consider leaving us a rating and share the show with a fellow contractor: https://podcasts.apple.com/us/podcast/the-contractor-fight-with-tom-reber/id964304361 Follow Tom on Instagram: https://www.instagram.com/realtomreber == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig

Jun 4, 2022 • 9min
TCF593: The Long & Short of It - Listening
Listening is a skill that is often overlooked —it is the key to good customer service and can make or break your interactions with customers. Listen to Tim and Greg as they discuss the importance of good listening skills. In this episode, we talk about… Understanding the importance of being a good listener Instances when Tim and Greg weren’t listening properly and landed themselves in undesirable circumstances Resources: Tim Cutroni, Pond Builder with New England Aquatic Landscapes - https://iloveponds.com/ Download The Contractor’s Guide to Spotting a Cheap Prospect BEFORE They Waste Your Time and never hear “we need to think about it” again!https://thecontractorfight.com/cheap/ == Join us in BATTLEGROUND ==Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight:https://thecontractorfight.com/facebook == Grab the Gear ==https://gear.thecontractorfight.com/ == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReber Instagram: https://thecontractorfight.com/ig

Jun 3, 2022 • 7min
TCF592: Friday Fails - Impatience
Patience is a virtue that is often forgotten in this fast-paced world. We want everything now, and we want it all at once. But this kind of impatience can lead to problems, especially in the business. Dan discusses impatience and the need to give yourself a little time for your actions to give the results you’re looking for. In this episode, we talk about… Having patience — things take time to take root and grow The analogy of the bamboo plant that teaches us lessons about patience Keeping faith in yourself and not getting discouraged Resources: == Check out Contractor Sales Pros on Facebook. The place to ask questions and share strategies and best practices to help each other get better as salespeople in the construction industry: https://thecontractorfight.com/salespro == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber

Jun 2, 2022 • 30min
TCF591: Contractor Q&A: “I Want to Set Up a Commission-only Sales Team”
Tom and Dan discuss a question submitted by Ben about setting up a commission-only sales team as well as the power of sharing stories, connecting with people and the advantage it gives you over your competition with big companies and prominent brands. Question1: I want some advice on hiring a commission sales team. Rather than hiring a salesperson, do things in an uncommon way that is efficient and advantageous to you and your customer. Prequalify your sales process with Shin-Fu Invest in marketing instead of hiring a salesperson — ramp up your marketing and generate enough leads to generate enough sales. Train your employees to be salespeople — teach them how to answer the phone, prescreen and qualify, and how to upsell. Educating your crews on how to sell profitably will increase your business at every level Resources: Submit your questions to help@thecontractorfight.com with the subject “Podcast” and Tom and Dan will try to answer them on an upcoming show. Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts! https://www.TheContractorFight.com/nicejob Are you stealing money from your family because you aren’t charging enough for your services? Discover what you SHOULD be charging. Download our 50% Gross Profit cheat sheet: https://thecontractorfight.com/50 == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Grab the Gear == https://gear.thecontractorfight.com/ == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: https://thecontractorfight.com/ig

Jun 1, 2022 • 41min
TCF590: Using Shin-Fu Teachings in Vineyard Business with Mike Nunez
Tom speaks with Mike Nunez, owner of Nunez Vineyard Management, which installs, maintains, and manages vineyards in Napa and Sonoma Valley of California. Mike shares how he used The Fight teachings in his business and grew his sales. In this episode, we talk about… About the vineyard industry —installation, average size, competition, suitable places for growing grapevines, etc. Mike’s background and how he got into the vineyard business The way 50% gross profit rule and the Shin-Fu mindset helped him grow his business The typical sales process in the vineyard industry Why Mike joined the paid content of The Contractor Fight Changes he made in his business that helped him to increase his sales The time he faced a challenging situation in the business and how he overcame it Closing a sale using DiSC (Dominance, Influence, Steadiness, Conscientiousness) Mike’s experience of putting the pricing on his website Resources: = Nunez Vineyard Management: https://nunezvineyard.com/ = Join us in BATTLEGROUND – Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground = The profit you earn starts with the stories you tell. Most contractors will never build their empire because they're telling the WRONG stories. Join us this September in Denver, and learn how to control your story and your profit. https://thecontractorfight.com/mhps = Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book = Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook = Grab the Gear: https://gear.thecontractorfight.com/ = Find Us on Social Media: YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig