

She Coaches Coaches
Candy Motzek | Life & Business Coach
She Coaches Coaches is a podcast for new and aspiring coaches who want to create the clarity, confidence, and courage to become the successful coach of their dreams. Your host, Candy Motzek ICF mentor, life and business coach, shares the coaching, mindset, and strategies you need to start and build a fun and profitable coaching business from scratch.
Whether you are a new life coach or if you’ve always wanted to be one, this is the place for you. Join us as we talk about how to become a life coach, start your own coaching business, overcome money blocks so you can make a great income doing the work you love, choose a niche, and best of all, attract and sign clients that you love to work with.
If you want to build a profitable coaching business and be a confident coach, then you are in the right place.
This show will provide answers to questions like:
How do I find coaching clients?
How do I get consistent results for my clients?
How do I build my signature coaching program?
Can I have a successful business as an introvert?
How do I create a coaching offer that people want?
How do I market my coaching business?
What kind of coaching should I offer?
How do I get more confident as a coach?
How do I get started as a coach?
How do I sign clients without using social media?
How do I choose my coaching niche?
How can I quit my job and coach full-time?
How do I stop feeling like an imposter?
What’s the fastest way to grow my coaching business?
Listen in to create more meaning, more impact, and more money. Then when you are ready to take this work even deeper, go to https://www.stepintosuccessnow.com
Whether you are a new life coach or if you’ve always wanted to be one, this is the place for you. Join us as we talk about how to become a life coach, start your own coaching business, overcome money blocks so you can make a great income doing the work you love, choose a niche, and best of all, attract and sign clients that you love to work with.
If you want to build a profitable coaching business and be a confident coach, then you are in the right place.
This show will provide answers to questions like:
How do I find coaching clients?
How do I get consistent results for my clients?
How do I build my signature coaching program?
Can I have a successful business as an introvert?
How do I create a coaching offer that people want?
How do I market my coaching business?
What kind of coaching should I offer?
How do I get more confident as a coach?
How do I get started as a coach?
How do I sign clients without using social media?
How do I choose my coaching niche?
How can I quit my job and coach full-time?
How do I stop feeling like an imposter?
What’s the fastest way to grow my coaching business?
Listen in to create more meaning, more impact, and more money. Then when you are ready to take this work even deeper, go to https://www.stepintosuccessnow.com
Episodes
Mentioned books

Jun 9, 2025 • 48min
Value Aligned Systems for Sustainable Growth with Daryl Oh-Ep.258
Discover how the optimal way to scale your coaching practice is best achieved by staying true to your values with productivity expert Daryl Oh. In this episode, learn how to transition from overwhelmed coach to confident CEO by implementing value-aligned business systems that support sustainable growth. Perfect for coaches looking to expand beyond one-on-one clients, this conversation reveals practical strategies for building a coaching business that serves more clients without sacrificing work-life balance or authentic impact. 🧭 What if you could spot exactly why your coaching business feels stuck, and fix it fast? Take the free 13-point assessment and get your next step.https://candymotzek.lpages.co/13-point/ Episode Highlights:● How to transform your coaching practice from maxed-out calendars to scalable systems that serve more clients ● The CEO Mindset Method: structuring your coaching business using corporate frameworks while maintaining authenticity● Why traditional productivity tools fail coaches and how to create systems that align with your values● Practical steps for scaling your coaching practice from 25 to 50 clients without burning out● How to set meaningful business goals that align with your coaching values and vision ● The power of role-shifting: managing your coaching business wearing CEO, manager, and practitioner hats ● Building sustainable coaching systems: moving beyond time-for-money to scalable business models ● Simple productivity frameworks for coaches who want to increase their impact while maintaining work-life balance Daryl OhDaryl Oh is an Artist and a Coach that works at the intersection of Arts and Entrepreneurship. She has dedicated her life to giving voice to muted genius. Her mission is to get as many people as possible to define their core values as a way to live in alignment to their unique purpose.Website: www.notnot.world

Jun 7, 2025 • 4min
On Defining Your Coaching Niche Ep:257
Struggling with niche indecision? In this episode, I’ll guide you to clarify your ideal client and unlock the path to building a profitable niche that feels right for you.Niche Series: https://player.captivate.fm/collection/47542702-061e-43e5-bf30-06613977cf2b🎯 Want more clients? Take the 2-minute Coaching Business Assessment and uncover the gaps that are costing you. https://candymotzek.lpages.co/13-point/Want to sign 5 clients in 90 days? Email info@candymotzek.com with the subject CLIENTS

Jun 4, 2025 • 22min
The Power of Authentic Style: Transform Your Brand, Transform Your Business Results with Jackie Wheeler Ep 256
In this captivating episode, Candy interviews Jackie Wheeler, who shares her journey from styling Barbie dolls and friends as a child to becoming a sought-after image consultant who transforms how clients present themselves to the world. Discover how something as seemingly simple as personal style can lead to professional breakthroughs, deeper confidence, and alignment with your authentic self, exactly what entrepreneurs need to stand out and succeed.🎯 Want more clients? Take the 2-minute Coaching Business Assessment and uncover the gaps that are costing you. https://candymotzek.lpages.co/13-point/Dreaming of leaving your 9–5 to coach full-time? Email info@candymotzek.com with EXIT to learn how.

Jun 2, 2025 • 35min
Why Your Story Is the Key to Your Business Growth (And How to Tell It) with Megan Yelaney-Ep.255
I sit down with business strategist Megan Yelaney to talk about how coaches can stand out online without chasing trends or burning out. She shares how your personal story and authenticity are the true keys to building a magnetic brand — and why embracing your "pretty awkward" moments is often what leads to the biggest breakthroughs.We explore how to find your distinctive edge, how to share your story vulnerably but powerfully, and how to build a business that feels aligned and attracts your dream clients.If you've ever struggled with how to market yourself in a crowded space, this episode will reignite your excitement and give you practical next steps!🚀 Ready to grow? Discover your next best move with my free 13-Point Assessment. https://candymotzek.lpages.co/13-point/Get booked on 5 podcasts in 90 days? Email info@candymotzek.com with the subject PODCAST Episode Highlights:● Why authenticity and vulnerability are the real business superpowers in today’s online world● Why most coaches underestimate their unique edge — and how to find yours● How vulnerability (not perfection!) is what builds client trust and loyalty● The mistake of trying to sound "too professional" — and what to do instead● Why feeling safe is essential for growth — and how to create your own sense of safety● Using worst-case-scenario planning to build courage and take bigger leaps● How seemingly small personal details (like loving Harry Potter!) can magnetize dream clients Megan YelaneyBusiness strategist who’s helped over 1,000 coaches stand out online and sell out their offers by developing a magnetic brand rooted in what makes them distinctively different. Through my Distinctive Edge Framework, She’s helped clients go from overlooked to fully booked—and even hit million-dollar years—without chasing trends or burning out.Website: https://www.meganyelaney.com

May 31, 2025 • 4min
Overcoming The Inner Critic Ep:254
Learn how to manage your inner critic and rewrite limiting beliefs to unlock your potential as a coach. This episode will guide you to take empowering steps towards growth.🚀 Ready to grow? Discover your next best move with my free 13-Point Assessment. https://candymotzek.lpages.co/13-point/Want to learn how to sign 5 clients in 90 days guaranteed? Emailinfo@candymotzek.com with the subject CLIENTS

May 28, 2025 • 19min
From Perfectionist to Purpose: How Authenticity Transforms Coaching with Daniel Kobryner-Ep:253
In this soul-stirring conversation, former international business executive turned passionate coach Daniel Kobryner reveals how embracing authenticity transformed his 35-year career into a mission of true purpose. Discover the powerful mindset shifts that helped Daniel overcome perfectionism and procrastination. This episode delivers the permission slip you've been waiting for to trust your instincts, follow your heart, and create the coaching practice that only you can build.✅ Take the quiz coaches love, and get a personalized roadmap to more clients, more clarity, and consistent growth. https://candymotzek.lpages.co/13-point/Dreaming of leaving your 9–5 to coach full-time? Email info@candymotzek.com with EXIT to learn how.Daniel KobrynerDaniel is a dynamic life and business coach and international motivational speaker. Following a highly successful 35-year career in international business development, sales, and management, he embarked on a transformative journey into personal development and spirituality. This profound shift completely revolutionized his life and sparked a passionate calling to dedicate his professional future to helping others achieve the meaningful changes they deeply desire.Daniel brings his infectious energy, passion, and uplifting spirit to his coaching practice, empowering clients to unlock their potential and create their most fulfilling lives possible. His unique blend of extensive business expertise and spiritual wisdom provides a powerful foundation for guiding others through their own transformative journeys.Website: www.danielkobryner.com

May 26, 2025 • 29min
Systems Over Stress: How Streamlining Your Business Boosts Client Results with Ashley Rose-Ep.251
If you've ever felt overwhelmed managing clients, you're going to love this conversation with systems expert Ashley Rose! She shares how moving beyond spreadsheets and into streamlined, automated systems can not only save you hours of admin time but also radically improve your client experience. We dive into the real reasons coaches unintentionally hold themselves back from scaling—and how setting up the right systems early can set you free. Get ready for mindset shifts, practical tips, and a whole new way to think about business growth!✅ Take the quiz coaches love, and get a personalized roadmap to more clients, more clarity, and consistent growth. https://candymotzek.lpages.co/13-point/Get booked on 5 podcasts in 90 days? Email info@candymotzek.com with the subject PODCAST Episode Highlights:· Why systems are essential even if you only have one client· How Ashley’s personal journey with ADHD led her to become an automation expert· The power of going deep in your niche (and how it makes signing clients easier not harder)· How systems eliminate hidden resistance and self-sabotage when growing your business· Easy ways to measure "intangible" results like confidence or clarity· A real-life client success story: onboarding 300 clients without more admin stress!· Why every coach needs a system before they think they "need" one· The deeper mission behind "systems over stress" — creating a better experience for you and your clients Ashley RoseAshley Rose is an automations and Airtable expert, who has helped hundreds of coaches move off of spreadsheets and into streamlined & automated systems. As a neurodivergent business owner, she knows the power of systems to scale your group program & business on part-time hours, without sacrificing client experience or burning out. Her 12-month systems support container, Systems Over Stress, helps online coaches build client management Airtable systems that reduce overwhelm, save hours of admin time and team cost, and improve their client experience as they scale.Website: https://systemsoverstress.co/

May 24, 2025 • 4min
Embracing the Beginner's Mindset Ep.252
In this episode, we dive into the power of embracing a beginner’s mindset. Tune in to learn how inspired action can propel your oaching business forward.Ep243: Beyond the Hustle: Discovering the Power of Inspired Action🎯 Spinning your wheels as a coach? This 2-minute quiz shows exactly where you're off track, and how to start signing more clients. https://candymotzek.lpages.co/13-point/Want to sign 5 clients in 90 days? Email info@candymotzek.com with the subject CLIENTS

May 18, 2025 • 37min
From Chaos to Clarity: A Simple System for Organizing Your Coaching Practice with Tracy Hoth-Ep.250
Let’s explore a refreshingly simple approach to organizing your coaching business using the SPASM method (Sort, Purge, Assign Homes, Set Limits, Maintain). Tracy Hoth shares how she transformed from a stay-at-home mom helping friends organize their homes to becoming a sought-after business systems expert for coaches and online entrepreneurs. This episode reveals practical strategies for creating an organized digital foundation for your coaching practice while addressing the mindset shifts needed to maintain order and reduce overwhelm.🎯 Spinning your wheels as a coach? This 2-minute quiz shows exactly where you're off track, and how to start signing more clients. https://candymotzek.lpages.co/13-point/Get booked on 5 podcasts in 90 days? Email info@candymotzek.com with the subject PODCAST Episode Highlights:The SPASM method: A five-step system that works for organizing anything from digital files to physical spacesThe five essential folders every coaching business needs: Operations, Marketing, My Content, Education, and ClientsWhy being "organized" simply means knowing what you have and being able to find it when you need itHow shame around disorganization can hold coaches back from scaling their practicesThe "Power of One" concept: choosing a single home for your business files and systemsWhy new coaches should prioritize organizing their digital foundation earlyThe importance of taking small, consistent steps rather than trying to organize everything at onceHow getting organized in your business often leads to positive changes in other areas of lifeThe intersection between practical organization systems and mindset workTips for maintaining organization by tying maintenance to existing habitsTracy HothTracy Hoth (pronounced like both) is a 17-year veteran professional organizer and certified life coach who is on a mission to empower coaches to reclaim their time, boost confidence, and maximize profitability through a streamlined and organized business. She hosts the globally ranked Organized Coach Podcast and is the creator of Organized Coach Academy, where she helps coaches and online business owners become organized CEOs.Website: https://simplysquaredaway.com/

May 11, 2025 • 34min
The Courage to Market: How Coaches Can Sign Clients Without Relying on Social Media with Joanna Lott-Ep.249
In this value-packed episode, business coach Joanna Lott reveals how coaches can attract clients without over-relying on social media. Joanna shares personal stories of overcoming marketing fears and practical strategies that have transformed her business. From leveraging other people's audiences to finding joy in marketing, this conversation offers game-changing insights for coaches ready to grow their business through authentic, bold marketing approaches.🌀 Feeling stuck in your coaching business? This quick quiz pinpoints what’s holding you back and how to move forward with confidence.https://candymotzek.lpages.co/13-point/Get booked on 5 podcasts in 90 days? Email info@candymotzek.com with the subject PODCAST Episode Highlights:· Joanna shares how shifting her perspective to see marketing as part of her mission helped her find joy in it: "I genuinely don't care if someone is a paying client or not...I want to make their life better from coming into contact with me."· The powerful story of Joanna's client who faced her fear by directly emailing a former boss she feared would judge her, which led to massive growth and visibility.· Why social media alone is often "the slowest way to grow" and how to build a complete marketing ecosystem that guides potential clients up the "staircase" toward working with you.· How podcasting transformed Joanna's business, enabling her to sell high-ticket offers directly from sales pages without discovery calls.· Practical example of a new coach who gained 15 paying clients after investing "the price of a coffee" to be featured in someone else's Instagram stories.· The importance of tapping into existing audiences: "Keep thinking, especially in the early part when you have no audience, how can you somehow get in front of other people's audiences?"· How to approach your network in a way that invites support rather than feeling like you're just promoting services.· Why building a coaching business is an opportunity for personal growth: "That's the most exciting part of having a business is that you have to be bold, brave, overcome so many fears. Joanna LottJoanna Lott is a business coach specializing in helping coaches attract clients authentically. She hosts the globally top-ranked podcast "The Women in the Coaching Arena" and has helped hundreds of coaches build profitable businesses through strategic marketing. An ICF Associate Certified Coach with an ILM Level 7 Certificate, Joanna combines professional credentials with proven experience selling executive and career coaching services.Website: https://joannalottcoaching.com/