Brands that Book with Davey & Krista Jones

In this episode Krista and I discuss the purpose of every page on a website. Well not every page but we discuss many pages that one would likely find on a website. In previous episodes we've done deep dives into various pages but today we're taking a high-level view of a website and discussing how looking at your website as a funnel can help you understand each page’s purpose and place in the customer journey. For show notes visit...https://daveyandkrista.com/btb-episode-125/

Krista is back on the podcast and this week we're chatting about what we've learned over the past few years about building team. Everything from the fears we had before hiring our first team members to why we decided to primarily hire employees instead of contractors and some tips that we have for the hiring process. We hope that you find these reflections helpful especially if you're considering starting to grow a team yourself. For show notes visit...https://daveyandkrista.com/btb-episode-124-reflections-on-building-a-team/

This week's guest is this Creative at Heart founder and integrator Kat Schmoyer. Kat joins me on the podcast to discuss what an integrator is and the impact that hiring one can have on a business. We also discuss what sort of tasks an integrator focuses on, what you can learn from an integrator even if you aren't one, and when you might be ready to hire one. For show notes visit...https://daveyandkrista.com/btb-123-kat-schmoyer/

Copywriter Jess Jordana is back on the podcast to chat about writing sales page copy, we actually recorded this episode when we recorded our last episode together and I've been really excited to share this one with you. We get to what I think are going to be some really helpful tips for crafting sales page copy but even if you’re a services provider or you sell products these are tips that you're going to be able to use to level up your services pages and your product pages too. If you're new to the podcast check out a few of the other episodes where I interview Jess she always brings excellent insights to the topics we discussed and keeps it super practical. For show notes visit...https://daveyandkrista.com/btb-episode-122-jess-jordana/

Copyrighter Jess Jordana is back on the podcast to chat about email marketing. We're covering email platforms, the kinds of emails that people should be sending to their list, and tips for writing engaging emails. If you aren't familiar with Jess you want to go back to episodes 42 and 66 for some more great content and to learn more about Jess trust me your website will thank you for it. For show notes visit...https://daveyandkrista.com/btb-episode-121-jess-jordana/

Photographer and digital marketer Hope Taylor joins me on the today’s podcast to chat all about building online courses, the most reliable channel for marketing and selling courses, and the tools she uses for all of that. If you've ever been curious about how to build your first digital product this is the episode for you. Hope outlines her step by step process for developing and selling online courses. For show notes, visit https://daveyandkrista.com/btb-hope-taylor-episode-120/

In today’s episode Krista joins me for a discussion about 5 tools you can use to optimize your website and assess your websites health. One of those tools is going to be of particular relevance due to a big announcement by Google. For the show notes, visit https://daveyandkrista.com/btb-episode-119/

Today's guest on the podcast is photographer and educator Natasha Coyle. Natasha joins us to discuss how you can grow your business and bring engagement to the next level by creating short-form videos on platforms like TikTok and Instagram Reels. Natasha knows this work because she was able to grow her business throughout 2020 by doing so. As she shares in the episode, it not only grew the education side of our business, but she's able to attribute 10s of thousands of dollars in booked 2021 weddings to TikTok and Instagram. For the show notes, visit https://daveyandkrista.com/btb-natasha-coyle-episode-118/

This week’s guest is Meghan Brown, the director of B2B marketing for The Knot Worldwide. Meghan joins me to discuss marketing and advertising your wedding business in 2021, a few of the mistakes she's seen wedding pros make, and how resources like Wedding Pro and Two Bright Lights can help. We’ve known Meghan for quite a few years now and she really is someone who is committed to the wedding industry and serving wedding pros. So I'd recommend checking out a few of the upcoming trainings that Meghan has put together. I've heard her share at conferences in the past and her content is always really informative and on point, so I have to imagine that she's put together quite a talented lineup of speakers for their upcoming event and you can learn more about all of those details in the show notes. For the show notes, visit https://daveyandkrista.com/btb-meghan-brown-episode-117/

Vanessa Kynes is my guest on the podcast today and she is helping us get ready for the new year by sharing what we can do to be successful on Pinterest in 2021. We recap some of the biggest updates of Pinterest in 2020 and chat what users can expect in 2021. This builds on the last two episodes that Vanessa has done on the Brands that Book podcast about Pinterest, so if you're interested in learning more about Pinterest, especially if it's new to you, be sure to check out her first 2 episodes about Pinterest on the podcast. This episode was recorded live on the Davey and Krista Facebook Page. We're going to start recording all of our episodes live to give our listeners a chance to ask questions of guests in real time. I'll do my best to release the schedule ahead of time, but sometimes that's just not possible. The easiest way to catch a live episode is to be following the Davey and Krista Facebook Page. For the show notes, visit https://daveyandkrista.com/btb-vanessa-kynes-episode-116/