Brands that Book with Davey & Krista Jones

Becca and Chad Campbell from the Course Company join me today for a discussion about how to create and sell an online course. You may recognize Becca’s voice from another early Brands that Book interview that I would highly recommend checking out if you're creating an online course or if this subject interest you. Especially if you're currently providing a service and are interested in learning how to go from serving one to one to serving one to many. If you're interested in learning more about the Course Company, be sure to check out the links in the show notes; Chad and Becca know what it takes to create an effective online course because they've done it themselves and they've helped others do it to. For show notes visit...https://daveyandkrista.com/create-and-sell-online-course/

Pinterest expert Vanessa Kynes is back for our annual episode on Pinterest and what businesses need to do to be successful on Pinterest in 2022. If you're new to Pinterest I highly recommend checking out my other episodes that I've recorded with Vanessa on Pinterest. Be sure to check out the show notes at DaveyandKrista.com for the resources that we mentioned during the episode and to check out all the tutorials that we referenced throughout this episode such as how to make a Pinterest graphic. For show notes visit...https://daveyandkrista.com/how-to-optimize-your-pinterest-account-for-2022/

Krista and I sit down in today's episode to chat about how to make content more shareable. Content takes time to create, and you want to make sure that you get the most out of it. Today we're sharing a few things we do to our content to make sure it gets as much visibility across the web as possible. For show notes visit...https://daveyandkrista.com/how-to-make-your-content-more-shareable-on-social-media/

Leah MacDaniel, SEO Specialist and Account Manager over at the Till Agency, joins me for another Brands that Books Show and Stuff Marketers Say podcast crossover episode. After chatting with her last week, we decided to follow up that episode about SEO for 2022 with another episode chatting through some of our favorite website optimization tools. In this episode we chat specifically about our favorite tools for website audits, content research, and website speed along with a few others. We don't chat only about the expensive more professional tools but also share a few affordable tools as well. For show notes visit...https://daveyandkrista.com/btb-episode-142-our-favorite-tools-for-website-optimization/

Leah MacDaniel SEO specialist and account manager over at Till Agency joins me for this special Brands that Book and Stuff Markers Say podcast crossover episode. We're discussing SEO for 2022, what's the next big Google update, and what should people be focusing on to see SEO success in 2022. This is a live episode where people could ask questions live. If you're interested in learning more about our live episodes, be sure to sign up for our email list. In this episode unfortunately we had some technical difficulties. You shouldn’t hear them as you listen to the episode, but it did prevent us from answering some people questions live. So, my apologies if you did try to tune into this episode live but again if you're interested in joining us for live episodes in the future be sure to join our email list and will let you know when the next line episode is. For show notes visit...https://daveyandkrista.com/improve-seo-website/

In today's episode Krista and I are chatting about some our favorite end of year activities just to reflect on the past year. But then, we turn our attention to a few things that you can do on your website and get it looking fresh for the new year without having to do a full website redesign. Many of these activities don't take long but can really level up your website or at least give it a fresh new look. We also end by chatting about one of my favorite website activities that does take a little bit more time and that's running a content audit, but it is so worth it, I think, not only when it comes to SEO but just all around in content creation and coming out with new content ideas. We don't get too much into how to conduct a content audit, so if that's something that you would want to learn more about let me know and maybe we will create an episode around it. Just a quick note about content audits while don't talk in this episode about creating redirects or best practices for removing content that's all information you might want to look up before removing any content for your website. As always backing up the content near website regularly is a recommended practice. For show notes visit...https://daveyandkrista.com/5-ways-to-refresh-your-website/

If you've listened to the podcast for any significant amount of time you know that my systems for organization and productivity have evolved. So, in an episode like this where I'm sharing my 3-step 5-minute system for being as productive as possible, know I'm not trying to sell anyone on committing to a specific system. But hopefully, if you're listening and thinking that you could really use some more structure in your day that allows for efficiency, then maybe this episode helps you come up with your own system, or maybe there's a part of my system that you can appropriate into your own. For show notes visit...https://daveyandkrista.com/btb-episode-139-5-minute-method-for-getting-organized/

Vanessa Kynes is back on the podcast today chatting with me about how to prepare for a Black Friday/Cyber Monday sale. We originally were going to stay focused on how to prepare your website for a Black Friday/Cyber Monday sale and we still chat about that, but we also talked broadly about running a successful Black Friday/Cyber Monday campaign. If you haven't thought about Black Friday/Cyber Monday yet that's ok, there's still time to prepare but you’ve got to get moving. Also, this year we will be publishing an awesome Black Friday/Cyber Monday roundup that highlights some of our favorite website and digital marketing tools. For show notes visit...https://daveyandkrista.com/btb-episode-138-how-to-get-your-website-ready-for-black-friday/

Bonnie Bakhtiari from “B is for Bonnie Design” is on the podcast today chatting about the three most common pricing mistakes that she sees designers make. Even if you're not a designer, these are pricing mistakes that any service-based business needs to be aware of. We're diving into those price mistakes and then we chat about what businesses should do instead. Bonnie is a brand designer and strategist who also educates other brand designers, graphic designers, and web designers on how to create profitable businesses. Be sure to check out the show notes at daveyandkrista.com for the resources that we mentioned during the episode. For show notes visit...https://daveyandkrista.com/btb-episode-137-3-pricing-mistakes-what-you-should-do-instead/

Today’s podcast is about – podcasting. Melissa Guller of Wit and Wire joins me to discuss how to get started with podcasting. We cover a lot in this episode, including why now is the best time to start podcasting, the advantages specific to podcasting, the gear and tools you need to get started, and how to grow your podcast. You’ll probably notice, as I did, that Melissa has taught this stuff before. I really appreciated her insights into podcasting and the way that she clearly explained each of the topics that we cover. I hope that we'll be able to release a Part 2 either later this year or early next year, where we specifically cover podcasting growth strategies. If you're thinking about starting your podcast this year check out our YouTube video that covers everything you should have on a podcasting website. We have a website template that checks all of those boxes and we just released that YouTube video this week. Melissa also has a course that you can check out which will be linked in the show notes. For show notes visit...https://daveyandkrista.com/how-to-create-a-podcast-website/