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The Superabound Podcast

Latest episodes

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Nov 6, 2024 • 21min

312: What is a Lifestyle Business and Why You Should Have One

If you want weekends off, a manageable stress level, and a business you love, you just might be looking for a "lifestyle business." Often disparaged as not a serious business, we deeply disagree and actually think that they require more discipline and excellence than someone who works 80+ hour weeks due to a lack of boundaries or a bigger picture for their success.  In this episode of the podcast, we discuss what is a lifestyle business and why it's a worthy pursuit for vision-led entrepreneurs. You will discover: The concept of a lifestyle business and how it offers a balance between work and personal life Why the entrepreneur's 60 to 80-hour workweek culture can be detrimental to personal well-being and relationships How a lifestyle business can provide freedom, fulfillment, and alignment with one's vision The importance of self-investment and the "tending triad" concept from the Superabound book Practical steps for transitioning to a lifestyle business, including time management, delegation, and leveraging AI To get the full show notes and transcript, visit: https://besuperabound.com/podcast/312-what-is-a-lifestyle-business-and-why-you-should-have-one
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Oct 30, 2024 • 18min

311: Using AI to Launch Better

Launching a new product or service can be one of the most stressful and demanding times for entrepreneurs. Between managing the workload, meeting deadlines, and trying to achieve ambitious revenue goals, it's easy for work-life balance to suffer. In this episode, Erin and Steve discuss how AI can be leveraged to launch better and more efficiently, without sacrificing your wellbeing. They cover: How AI can free you from emotional attachment to certain ideas, enabling more objective feedback and faster iteration Using AI for market analysis and trend research to inform launch strategies Addressing team members' fears about AI replacing their roles, and how to position it as a collaborative tool Maximizing AI's potential across the entire launch process - from prep work to post-launch analysis Overcoming barriers to AI adoption and getting support through coaching  The key is using AI as a strategic partner to create a more human-centered, values-aligned launch process and business. For the full podcast show notes and transcript visit https://besuperabound.com/podcast/311-launching-better-with-ai.
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Oct 23, 2024 • 19min

310: Building a More Human Business With AI

As business owners, we often find ourselves juggling multiple roles, from content creator to customer service representative. This constant multitasking can lead to burnout and detract from the core aspects of our business that light us up. Today on the podcast, we're exploring how artificial intelligence can help alleviate these pain points, allowing us to refocus on the human elements that make our businesses unique. Join us as we delve into the practical applications of AI in entrepreneurship. Key Insights Discover the time-saving potential of AI in various business operations How to use AI to make your business more human How AI can adapt to your unique voice and style in content creation How to identify tasks for AI so you can focus on genuine human interaction Why adopting this new co-worker (i.e. AI) matters so much in the rapidly evolving technology landscape How to align AI use with your business vision and core values Exploring Further If you want to learn more about integrating AI into your business while maintaining its human essence, join our upcoming Lucrative Lifestyle Business Mastermind. We'll be discussing these ideas in depth and providing practical strategies for implementing them in your business. Learn more at besuperabound.com/mastermind For full show notes and transcript visit https://besuperabound.com/podcast/310-building-a-more-human-business-with-ai
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Oct 9, 2024 • 22min

309: Sustainable Productivity With Lanterns

As vision-led entrepreneurs, it's easy to get caught up in the constant push and grind of our work, leaving us feeling depleted rather than energized. In this episode, Erin and Steve offer a different approach—tapping into your inner flame with the idea of "lanterns." Lanterns are achievements that illuminate your deeper purpose and vision, in contrast to traditional goal-setting which often feels disconnected from anything larger. Erin and Steve share how to harness the power of lanterns for sustainable productivity, sharing practical strategies and mindset shifts. You'll learn: The limitations of goals and how lanterns provide a more fulfilling alternative A simple exercise to ensure your weekly activities are truly lantern-aligned The concept of "lantern sprints" - challenging yourself to accomplish more in less time by tapping into creativity and synchronicity A reflective practice called "Coffee with the Oracle" to connect with the wisdom of your future self How to cultivate an attitude of expectant magic in your business This episode offers a new perspective on productivity that goes deeper than tips or hacks. If you're a vision-led entrepreneur seeking a more inspired, purposeful way to grow your business, this is a must-listen. For a transcript and full show notes visit: https://besuperabound.com/podcast/309-sustainable-productivity-with-lanterns
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Oct 2, 2024 • 26min

308: Recharge With CEO Fridays

As entrepreneurs, it's so easy to get caught up in the grind, putting on the "blinders of doom" and sacrificing your well-being in pursuit of your goals. But by making space for rest, reflection, and inspiration, you'll be able to show up as a better leader, a more creative thinker, and a more fulfilled individual. Discover the powerful concept of CEO Fridays, which is where you intentionally carve out time each week to recharge, refuel, and reconnect with your deeper purpose.  This is something Erin and Steve have been doing for a while now, and they share the philosophical foundation behind this practice, the practical steps to make it a reality, and the profound impact it can have on your business and personal life. Whether you're new to the idea of CEO Fridays or you're looking to refine your approach to rest and recharge days, this episode is packed with insights, tips, and resources to help you design a dream CEO day that nourishes your mind, body, and spirit. So listen in and get ready to unlock a new level of abundance in your business and your life. For the full transcript as well as free PDF download of the CEO Friday sample schedules, visit the show notes page here: https://besuperabound.com/podcast/308-recharge-with-ceo-fridays
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Sep 18, 2024 • 21min

307: The Abundance Dilemma

Many entrepreneurs struggle to prioritize among their creative ideas and opportunities. That "openness to opportunity" may seem like a good thing but it comes with a massive cost: lack of focus. And lack of focus results in a lack of progress. So if you find yourself failing to get traction or feeling overwhelmed in your business, you may be stuck in the Abundance Dilemma.  In this week's episode you will discover: How to create your own guide for which ideas to prioritize and which to park How to say "no" to an idea without squelching your creative process or feeling stuck with previous commitments How to build momentum behind your chosen direction so that it becomes a self-reinforcing loop of success For the full show notes and transcript visit: https://besuperabound.com/podcast/307-the-abundance-dilemma
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Sep 11, 2024 • 32min

306: Pitfalls of Being a Spiritual Business Owner

Many business owners struggle to align the calling they feel in their hearts with their work in the world.  They either go all in on their spiritual beliefs and fail to create a business that actually thrives, or they sacrifice their values in order to "succeed" and end up not loving the business they created. In this episode, we help you navigate the challenges of building a business while being true to your inner guidance as a spiritually attuned person. You will discover: Why having a compelling story isn't enough to bring in customers, and what to do instead How to get over any hesitation about sharing your vision, and to do so in a way that attracts your ideal people How "trusting in the Universe" can often backfire and lead to inaction and feelings of victimization Why spiritual business owners are more susceptible to overwork and burnout, and how to set better boundaries for yourself For a full transcript and show notes visit: https://besuperabound.com/podcast/306-pitfalls-of-being-a-spiritual-business-owner
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Sep 4, 2024 • 25min

BONUS: 1-minute Wisdom From Friends of Superabound

Join us for behind-the-scenes conversations with some of our closest friends and mentors as they share their insights at the recent Superabound book launch party.  You will learn: How people called on their vision to get them through difficult times in their lives Why self-love and success as an entrepreneur go hand in hand How yoga and other physical practices help to transform impatience and self-criticism How difficult emotions can be used to bring about important change For the full transcript, video, and show notes visit https://besuperabound.com/podcast/1-minute-wisdom  
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Aug 28, 2024 • 22min

305: Creating a Generous Business

Generosity not only feels amazing, it can be a growth engine like none other for your business. The problem is, most "expert growth tactics" focus attention on ourselves and what we can get—e.g. more leads!—rather than on our customers and what we can give. Prioritizing what your customers and prospects want is how you create a generous business. And we walk you through some of our favorite ways to transform "business as usual" into creative, fun, and generous ways to grow your business. Yes, including getting more leads. You will discover: How to get testimonials without making your customers feel like they're suddenly on your marketing team How to improve customer service without spending much more on it No-cost and low-cost ways to increase engagement with your brand and increase referrals Watch the video and get the full transcript for free at https://besuperabound.com/podcast/305-creating-a-generous-business
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Aug 21, 2024 • 44min

304: How to Stand Out Through Excellence

As a spiritually-minded entrepreneur or leader, you want to grow your business, but with integrity and in alignment with your values. Today's episode is all about how to do that.  Lots of leaders look to their marketing or sales as the best way to grow, but what if you invested that energy in making your product breathtakingly good instead? It's not only an effective way to grow your business, it's also a lot of fun and helps turn your customers into fans who want to spread the word about you. (This has been one of our secrets to growth, btw). You will discover: How to grow your business through improving your product or service rather than just marketing better How personal development goes beyond your own benefit but also makes you a better coach, leader, or mentor How to go deeper than the frameworks and systems you learned and develop your own How to practice relationship-based selling and why it’s more important now than ever For the full show notes and transcript visit https://besuperabound.com/podcast/304-how-to-stand-out-through-excellence-with-master-coach-bev-aron

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