Built For The Game with Rob Cressy

Megan Ryan, Senior Director of Marketing Strategy for the Atlanta Hawks, joins Brian Cristiano and Rob Cressy to talk about the principles behind the Hawks being the best team to follow on social media (per Bleacher Report), how they measure engagement, work with the Atlanta rap scene (like 2 Chainz), approach growing their fanbase, Instagram vs Snapchat, and advice for other teams and CMO’s going from traditional to digital.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Chad Seigler, VP of Business Development for NASCAR joins Brian Cristiano at the National Sports Forum to talk about the shift in NASCAR fan attention, where they are consuming NASCAR content, plus NASCAR’s efforts to integrate that on the right channels.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Kurt Hunzeker, VP of Marketing & Strategy for Minor League Baseball, shares insights on the untapped marketing potential of minor league teams. He highlights how these teams engage local communities and foster future MLB fans. The discussion covers innovative marketing strategies, including social media and live streaming, aimed at enhancing fan experiences. Hunzeker emphasizes the importance of community connection and how collaborative branding initiatives across all teams can boost attendance and fan loyalty.

The New York Knicks are a disaster right now thanks to owner James Dolan. He certainly hasn’t made an already bad situation better with the way he has handling the Charles Oakley situation. Brian Cristiano and Rob Cressy dish about what impact the Knicks disfunction is having on their fans and their marketability, especially with a younger generation. How could the Knicks have handled the Charles Oakley situation better? At the end Brian and Rob give actionable advice on what you can implement into your business from the way the Knicks handling things.-In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Eugene Alletto, CEO of Bedgear Performance Bedding, joins Brian Cristiano and Rob Cressy to talk about the importance of sleep to optimal performance, how Bedgear has formed partnerships with professional sports teams (like the Dallas Mavericks), the future of sponsorships, plus what having 86,400 seconds in a day and maximizing it means to him.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Dan Goldberger, Director of Digital Media and Marketing for the Atlanta Dream joins Brian Cristiano and Rob Cressy to talk about the Dream’s 2017 marketing initiatives, the success of Instagram takeovers with players, what they’ve learned from head coach Michael Cooper, the importance of live streaming, and advice for other professional sports teams to help them grow.-In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @Brian_Cristiano - Instagram: @briancristianoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Ashley DeWalt, CEO of Leverage Sports, joins Brian Cristiano and Rob Cressy to talk about key takeaways from the Summit on Sports Media that he produced in Houston last week. Ashley is also a professor at the University of Houston and dishes about the experience for his students, the questions they asked, and the applicable lessons they took away. We also talk about the role content plays in helping college athletic programs recruit players (like Texas A&M’s Myles Garrett), where AR and VR fit in, plus where he sees the industry heading in 2017. -In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Steve Corsaro, VP of Biz Dev for the National Sports Forum, joins Brian Cristiano and Rob Cressy to talk about keys to putting on an incredible event, how to keep people coming, challenges to overcome, plus sports marketing topics to look out for at the 2017 National Sports Forum (Feb 12).In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

Super Bowl 51 delivered on expectations, but unfortunately the commercials couldn’t say the same. There were certainly some that stood above the rest like champions, and others that were atrocious. Brian Cristiano and Rob Cressy dish about the Super Bowl commercial winners and losers. What was it about the good commercials that made us like them? What were some of the losers thinking with their non-relevant and attention lacking spots? What in the world happened to Snickers and their disaster of a live commercial? The winners list included: Tide, Squarespace, Bai, Audi, Honda, and Mr. Clean. The losers list included: Buick, Busch beer, Snickers, Turbo Tax, and Persil. Also discussed on the show are: T-Mobile (who was active and edgy with Bieber, Gronk, Snoop, and Martha Stewart), Yellow Tail (who didn’t have a national spot), Fast & the Furious 8, Stranger Things 2, Pistachio’s (with their elephants running on the treadmill.)At the end Brian and Rob give actionable advice on what you can implement into your business from this year’s Super Bowl commercials.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/

GNC was scheduled to run a Super Bowl commercial that just got canceled 6 days before it was supposed to air. Was the reason because the ad was too offensive? Nope. They were scheduled to run an inspirational message and Fox had already approved the ad twice. It is because GNC is on the banned companies list for the NFL. Brian Cristiano and Rob Cressy dish about how in the world this happened, who is to blame, what the outcome will be, and if there is any chance there is a silver lining for GNC. At the end Brian and Rob give actionable advice on what you can implement into your business from the way that GNC got backdoored by Fox.In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business.Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy -Twitter: @RobCressy - Instagram: @rob_cressyWebsites:BOLD Worldwide: www.boldworldwide.comBrian Cristiano: briancristiano.com Cress Media: www.cressmedia.comBacon Sports: www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress MediaWays I can Help: AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/ Helping Non-Tech Entrepreneurs Grow With AI - Join Us: https://www.weareunlimited.ai 5 Days To ChatGPT Confidence - Free Email Course: http://www.chatgptconfidence.com Let's Connect: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/