Travis Makes Money

Travis Chappell
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Feb 14, 2022 • 29min

731: Justin Kline | The RIGHT Way to Do Influencer Marketing

If you’re not leveraging influencers to promote your brand, you may be missing out on one of the number one ways to build a following! Justin Kline is the Founder and President of Markerly, a pioneer of influencer marketing.Justin has led the company’s growth, guiding strategic direction, product development, and developing Markerly’s platform and media practice. During Markerly’s ascension, he has spearheaded award-winning campaigns for Fortune 500 brands, Non-Profits, and Government organizations. In this episode, we learn about Justin and his unique and holistic approach to influencer marketing.Tune in if you want to learn the RIGHT way to do influencer marketing, how to avoid typical pitfalls, and how Markerly can help you do it all!Things you will learn in this episode:[00:01 - 04:36] Opening Segment  Justin talks about the generational shift in influencer marketing How Justin first started tackling this market  Translating blog technology into influencer marketing  [04:37 - 15:23] The RIGHT Way to Do Influencer Marketing Justin shares his insights on the change in how companies approach influencers It boils down to working with the right people  Enable a level of creative flexibility and control  The vetting process of finding the right influencer  Know when to use photo, video, or PR campaigns Avoiding missteps when you get into this strategy  Being disingenuous will be your downfall  How Markerly helps companies find a good fit How they think through the creative process for clients  Creating a long term strategy to beat the competition Why niching down is important for influencer marketing  You need to align the views and personality of the brand  It promotes authenticity Price control and cost for engagement  A quick word from our sponsor [15:24 - 19:26] Justin Kline on Building Your Network Justin gives advice around measuring the success of a campaign It depends on what the brand wants to accomplish Play the long game - look at the content value of influencers Who you know or what you know?  You need both in tandem  You tend to gain to a network as you have more value to give [19:27 - 27:09] Closing Segment   RaNDoM RoUnD How to connect with Justin Links below  Final words   Tweetable Quotes: “[Influencer Marketing] boils down to just working with the right people… making sure that it’s a good match. You’re basically hiring people to be spokespeople for your brand.” - Justin KlineResources Mentioned:  Evergreen The War of Art Getting Things Done  Want to connect with Justin? You can follow him on LinkedIn and Twitter. Build a greater sphere of influence and connection with your audience on https://markerly.com/.  Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 10, 2022 • 37min

729: Collin Mitchell | Why Podcasting is a Secret Weapon to Building Your Business

Collin Mitchell does it all! He's a 4-time founder, father of 4, and host of the "Sales Transformation" podcast. Collin and his wife started their first company at age 25 and grew it to $5M ARR (Annual Recurring Revenue) in 26 months! Not bad for someone who grew up poor, surviving on food stamps and government cheese, no? In this episode, you're going to see how investing in yourself, establishing positive habits, and building relationships through podcasting are the missing link between you and your success!Jump right in and discover why podcasting is a secret weapon to building your business.Things you will learn in this episode:[00:01 - 06:26] Opening Segment  A little intro to Collin Mitchell Collin gives us a bit of his background  Growing up with a rough childhood  Thinking high education wasn't even an option  How Collin's first sales job turned his life around  "Just out-work your competition"  [06:28 - 19:02] Going from $5M in Annual Revenue to Building a Podcast How Collin built his career and entered entrepreneurship A desire to acquire new skills  Learning on the job  A strength for leading by example The decision to go out on do it on his own  How Collin built $5M in ARR and moved into other businesses  Transitioning to the online space  Getting inspired by LinkedIn content  How Collin got turned on to the idea of podcasting Collin's start into podcasting  The process of creating and releasing content Failing to gain an audience The value of creating a process and new habits Pivoting to generate success from his podcast Using the podcast to build relationships Helping people create podcasts for their business 2.7M podcasts, less than half still release episodes because of poor strategy [19:03 - 32:24] Why a Podcast is a Secret Weapon to Building Your Business Collin talks about the reasons behind starting a podcast It serves so many purposes surrounding relationships The value of creating content Finding your voice How everything you learn from an interview carries over to business There are tons of ways to make money podcasting  The value of paid guesting A quick word from our sponsor Why you should pay to get in front of other people's audiences Podcast audiences are one of the most loyal and responsive [32:25 - 34:54] Closing Segment   Who you know or what you know? What you know is important but not as much as the who  You need the right people to implement what you know  How to connect with Collin Links below  Final words   Tweetable Quotes: "If you do anything that has any sort of emphasis on building relationships for your business to drive revenue, a podcast platform works beautifully if it's done right." - Collin Mitchell"Every podcast host that I talk to, one of the things they value most is what they get to learn from the desk… You get access to these people, and then you can ask them any question you want!" - Collin Mitchell Resources Mentioned: Sales Transformation podcast Want to connect with Collin? You can follow him on Twitter and LinkedIn. Visit https://www.salescast.co for a "revenue-first" podcast network that generates unlimited demand! Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 7, 2022 • 38min

728: Steven Dimmitt | Successful Entrepreneurs Scratch Their Own Itch

Steven Dimmitt is living proof that when you live life chasing your own curiosity, the output can lead to opportunities you never knew existed. Steven is a rock climber, podcaster, and entrepreneur.He left his engineering job to move into a van full-time, and pursue personal goals in his passion of rock climbing. For the past year, he has been building The Nugget Climbing Podcast where he interviews world-class climbers to tease out the habits and routines that got them where they are today. The podcast has already hit 500k downloads in the first 18 months. Dive in and let’s explore how successful entrepreneurs are the ones who scratch their own itch!Things you will learn in this episode:[00:01 - 05:28] Opening Segment  I introduce today’s guest, Steven Dimmitt Steven gives a bit of his background  Thinking life is about choosing the “least bad option”  Fell into the path of engineering  Breaking out of the self-limits Going into entrepreneurship - “what is an itch I want to scratch?” [05:29 - 20:01] Successful Entrepreneurs Scratch Their Own Itch Steven talks about his first lessons as an entrepreneur The mistake of trying to create something you’re not interested in  The start of Steven’s blog  Building credibility with the podcast  Starting a podcast without generalizing the content  Rising above the competition by niching down  Incorporating your interests and digging deeper  Scratching your own itch  Always curious and asking questions The networking opportunity that comes from good interviews  Becoming financially stable from the content alone How Steven makes his content unique through authentic curiosity  Extract the most interesting things from each person  A quick word from our sponsor [20:02 - 26:50] Steven Dimmitt on Building Your Network  How Steven breaks out of his shell to connect with other people  Breaking down introversion vs. extroversion  Get uncomfortable at least once a week  Who you know or what you know Network over knowledge  Make other people as interesting as possible  Some amount of imposter syndrome can be healthy  [26:51 - 35:33] Closing Segment   ThE RaNDoM RoUnD How to connect with Steven Links below  Final words   Tweetable Quotes: “If you change your inputs, you are capable of achieving different outputs.” - Steven Dimmitt“I think people can really feel curiosity. I don’t force my guests to talk about specific things, I just want to really try to extract what’s most interesting about that specific person.” - Steven Dimmitt“Everyone is interesting if you ask them the right questions.” - Steven DimmittResources Mentioned:  The Nugget Climbing Podcast The Four Hour Body The Four Hour Workweek Tools of Titans  Want to connect with Steven? You can follow him on Instagram. Show some love and head on over to https://thenuggetclimbing.com/ and get connected to the community. Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 4, 2022 • 17min

727: Freestyle Friday | Censorship in Podcasting

We got a spicy one here today folks! What do artists like Niel Young, Brené Brown, and Joni Mitchell have in common? They’re all threatening to leave the Spotify platform if Joe Rogan isn’t “dealt with!” I hate to break it to people but trying to censor someone may actually have the opposite effect and, in fact, grow their audience. So where do you land on the debate? We’re going to break down our initial reactions and how people (including Spotify’s CEO) are responding.Tune in to the episode and find out why trying to cancel Joe Rogan is growing his audience and where we land on the censorship debate.Things you will learn in this episode:[00:01 - 03:15] Opening Segment  Welcome to Freestyle Friday  Major artists threatening to pull themselves out of Spotify  The basis: Dealing with Joe Rogan Our initial reaction - it makes us want to listen even more  Joe Rogan’s response to the criticism  Podcasting threatens people who are used to being in control  [03:16 - 08:08] Cencorship in Podcasting The importance of free speech in the podcasting space  Censorship doesn’t help anyone Trying to censor actually has the opposite effect Making people realize that this person has something to say Not understanding what people are even asking for  Joe can always just upload content somewhere else Daniel Ek’s response My job is to give people a platform to voice their opinions People who judge harshly haven’t even listened to the full content In reality, Joe Rogan brings people with all different views on his show A quick word from our sponsor [08:09 - 15:01] Closing Segment  Who gets to choose what truth is?  We should be able to decide for ourselves who we listen to  Niel Young’s response and the possible publicity play Brene Brown’s shocking response  The danger of losing our freedom of speech little by little How to connect with us  Links below  Final words   Tweetable Quotes: “Anybody who wants to share something should be allowed to share it and you can judge it on your own.” - Eric Skwarczynski“I’m just such a proponent of free speech and it’s one of the founding principles of this country which is what makes us awesome… Words are powerful and speech is powerful.” - Travis Chappell Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Feb 3, 2022 • 27min

726: Carla White | Becoming the First Woman to Launch an App

Imagine going from having $47 in your pocket to flying first class around the world by combining software and coaching. This is the story of today's guest, Carla White, CEO of Hiro.FM.Carla is a software pioneer, podcast host, and coach helping entrepreneurs make $100K+ using audio. She is the first woman to ever launch an iPhone app and has been featured on Oprah, NBC, NYTimes, and countless other publications. Like many content creators, she is impacting and influencing the world with audio and helping people get paid for their message!Jump in find out how Carla became the first woman to launch an app.Things you will learn in this episode:[00:01 - 05:02] Opening Segment  I introduce today’s guest, Carla White Carla gives a bit of his background  Always had a desire to be on stage  Growing up on a farm  Pushed to get into the military as a kid  Studying abroad in Germany [05:03 - 12:12] Becoming the First Woman to Launch an App Carla talks about the impact studying overseas had on her Learning a new language The power of encouragement Breaking the glass ceiling and pursuing a dream  “Crazy Carla” - just doing things others would consider crazy  Carla talks about regrets  Carla talks about becoming the first woman to launch an app The first leap into entrepreneurship Deciding to create an app despite the pushback  A quick word from our sponsor [17:13 - 21:36] Leveraging the Power of Audio Carla’s thoughts on just jumping into a new idea If there’s curiosity there, just jump in Carla talks about her newest app Hiro.FM Private podcast platform  Geared towards getting your message out quick How Carla got into this platform  Literally saving lives through the power of audio Carla’s advice on leveraging a podcast  Audio is easier for people to consume People learn better during an active state  You may be sitting on premium content How to sign up and use the app  Links below  [21:37 - 24:42] Closing Segment   ThE RaNDoM RoUnD How to connect with Carla Links below  Final words   Tweetable Quotes: “All these people saying, ‘just don’t…’ What a great decision not to listen to those people!” - Carla White“If it is fun, if it’s interesting to you, if there’s a curiosity there, jump in!” - Carla White“Most people learn better when they’re in an active state… If you’re a podcast host, a content creator, you probably have premium content sitting around on a hard drive that could be making money right now for you.” - Carla WhiteResources Mentioned: Hiro.FM Want to connect with Carla? You can follow her on Instagram, Twitter, and Facebook. Head on over to https://carlawhite.org/ and learn how to start getting paid for your message!Start hiring right now with a $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit thesis.com/TRAVIS!Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 31, 2022 • 38min

725: Michael Stein | Choosing Your Lane and Knowing Your Worth

We talk a lot about adding value to others, but Michael Stein learned that, in the process, you need to remember to leverage value for yourself.Michael is an entrepreneur, actor, writer, director, producer, and stand-up comedian who has acted and worked with multiple Academy Award-winning actors, filmmakers, producers, and fortune 500 leaders. He is the Host of the Long Shot Leaders Podcast, which tells the story of underdogs who have found success. Today, we’re going to dive into his story, how he broke into the industry, how he lost it all, and how he got it all back and helps others do the same.Tune in to the episode for inspiration around niching down by choosing your lane, and the opportunities that can come when you know your worth.Things you will learn in this episode:[00:01 - 07:29] Opening Segment  I introduce today’s guest, Michael Stein Michael gives a bit of his background  Son to an entrepreneur  Business-minded upbringing  Growing up around celebrities  Michael’s first venture into business Going from stand-up to show business  Losing everything and shifting gears to get it back [07:30 - 17:12] Pick a Problem and Choose Your Lane Michael talks about his journey into personal development  Some mistakes take repetition to understand  How Michael got back up after hitting rock bottom Compared to his dad’s experience  Maintaining business momentum by niching down  The advantages of early adoption  Keep yourself open to the next channel Get into the game with a game solver Figuring out what lane to pick  Build out a website and raise money Start making one sale at a time  [17:13 - 24:55] Michael Stein on Building Your Network Michael talks about how networking in retrospect Feeling like your giving something to people  The importance of self-worth  How insecurity kept Michael from asking for things  Let go of grudges  Who you know or what you know? The what get’s you in the door to the who  How the “who” led to Michael finding his worth through personal development Probability will show itself - just make the right decisions [24:56 - 35:46] Closing Segment   “Prime the pump”  Knowing when to pivot from something that doesn’t work  Have your goals and limits set in advance Weigh out the pros and cons ThE RaNDoM RoUnD How to connect with Michael Links below  Final words   Tweetable Quotes: “I got to see all kinds of industries once I put myself out there… Meeting as many people as I could, that really just blew things open for me to start my film career.” - Michael Stein“If you want to start something, the internet is not new, but branding something - you can be in your own lane.” - Michael Stein “Everyone has a chance for this shit. It’s just time, plus effort, plus choices, and consistency. Probability will show itself.” - Michael Stein Resources Mentioned:  The Longshot Leaders Podcast Rich Dad Poor Dad  Want to connect with Michael? You can find him on Instagram, Twitter, and Facebook. Check out https://longshotleaders.com/ - ordinary people, finding extraordinary success.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Start hiring right now with $75 sponsored job credit to upgrade your job post at indeed.com/network. Offer valid through March 31st, 2022.Check out squarespace.com/travis for a free trial, and when you're ready to launch, use code: TRAVIS to save 10% off your first purchase of a website or domain.Right now, Thesis is offering our listeners 10% off your first starter kit when you visit take thesis.com/TRAVIS.If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 28, 2022 • 19min

724: Freestyle Friday | Podcasting 101 for 2022

It’s a new year and a changing market! That said, it’s time to adjust our advice for people trying to get into the podcast space.Where are the resources to get educated? Should you hire a coach? What’s the best way to grow an audience? All these questions and more will be answered, so get ready for a ton of value today!Dive into this freestyle episode and get your Podcasting 101 tips for 2022.Things you will learn in this episode:[00:01 - 01:55] Opening Segment  Introducing the topic for the day - Podcasting for 2022 I talk about what I would do if I started a podcast this year Similar to 2017, hire a coach and get knowledgeable about it Think about exchanging money for time [01:56 - 11:52] Podcasting 101 for 2022 Challenging the thought process that you can just jump in and figure it out How long did it take for you to learn your profession?  People pay for college; why wouldn’t they pay to learn this? Number 2: book yourself on other podcasts Book within 6 months of starting your show Get in front of other podcasting audiences Advice for running ads Get people linked to specific episodes, not just a blog Collect info, so you have data to market to I give examples of what strategy you should employ  Currents stats 51% of the US listen to podcasts Assumptions that you may be making How to get booked Check out our software guiestio.com  Keep an eye on Spotify They’re beginning to dominate the listener base Spotify bought attention and is optimizing their platform Tell your audience to rate the show on whatever platform they use  Predicting ad features for the future  How podcasting helps you get partnerships  Fix your content - it needs to be interesting Don’t keep sinking money into something that doesn’t work  Interviews are an interesting way to build up the content  A quick word from our sponsor [11:53 - 17:03] Closing Segment  Bring on experts that have credibility  Interesting doesn’t have to mean well-known  Bring traffic through recognition Follow the money - lookout for anything new  How to connect with us  Links below  Final words   Tweetable Quotes: “You can learn a lot of things on YouTube, but that doesn't mean that that’s the best way to learn it… Number one: hire coach, get a course.” - Travis Chappell“The number one way to grow your podcast is to get in front of other podcasting audiences.” - Travis Chappell“If you’re content sucks, then nothing is going to work… Fix the holes in the bucket before you try to fill the bucket up.” - Travis ChappellResources Mentioned:  Guestio  Episode with Sam Ellis Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 27, 2022 • 33min

723: Carrington Smith | Mastering Trauma with Mindset

Everyone goes through bad experiences, but today, you’re going to walk away with a new mindset that these are, in fact, opportunities. Carrington Smith is a single mom, attorney, business owner, and executive recruiter. Despite being born into a legacy of wealth, life was not so kind to her. Carrington has survived sexual assault, two divorces, mountains of debt, abuse, religious manipulation, and the loss of close friends. In her bestselling, debut memoir, she combines her intellect with wisdom to share her journey with a positive attitude and a shift of mindset. Today she lives a life filled with joy, opportunity, and purpose. You need to hear Carrington’s incredible story to learn how to master trauma with mindset by, in her words, “Finding the gifts in the sh*t of life.”Things you will learn in this episode:[00:01 - 05:04] Opening Segment  I introduce today’s guest, Carrington Smtih Carrington gives a bit of her background  Born into a legacy of wealth but never got to see it A toxic family upbringing  Forced into life as a high-achiever  [05:05 - 16:58] How to Find Gifts in the Sh*t of Life Breaking through the lies told by her father Carrington shares how her experiences shaped her writing  The effects that trauma had on her life  Writing became easier than speaking  The impact of being an ordinary person  Finding the strength to heal in a healthy way  Making the choice to shift the mindset Seeing opportunity in adversity How to develop the muscle of mindset  The value of taking notes of what you learn  Re-read your notes every day More than positive affirmations, it’s about challenging yourself Taking actionable steps into your affirmations Where is the opportunity in this?  A quick word from our sponsor [16:59 - 25:07] Mastering Trauma with Mindset Turning your new mindset into reality  Mastering your trauma Give yourself permission to feel the right emotions  The impact of healthy relationships  Who you know or what you know It’s most important to know yourself  You have what it takes inside you to survive How to get the book Links below [25:08 - 30:57] Closing Segment   ThE RaNDoM RoUnD How to connect with Carrington  Links below  Final words   Tweetable Quotes: “I like to refer to trauma as ‘the monster under the bed.’ We like to say, ‘he’s not there, he’s not there,’ but the reality was the trauma was actually owning me.” - Carrington Smith“Everything in our life is about choices. What I realized is that I don’t want these bad experiences to determine or dictate a negative outcome for me.” - Carrington Smith“Mindset, how you view yourself, determines the outcome. Mindset is, in fact, a muscle.” - Carrington SmithResources Mentioned: Blooming: Finding Gifts in the Sh*t of Life Want to connect with Carrington? You can follow her on Instagram, Twitter, and Facebook. Visit her website https://www.carrington-smith.com/ and start finding more gifts in your life.Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 24, 2022 • 29min

722: Mike Moll | Building Your Business by Understanding Your Skillset

“Being an expert is hard, and building a successful business is even harder.” To build success it takes systems and to build systems it takes someone with skills like Mike Moll! Mike works with marketers to help increase their value and pricing while decreasing their working hours. He is also the founder of a niche marketing agency, a consulting firm, and the host of the Market Me Podcast.Dive into Mike’s story and learn how understanding and leveraging a specific skill set has helped him build his network and business.Things you will learn in this episode:[00:01 - 06:17] Opening Segment  I introduce today’s guest, Mike Moll Mike gives a bit of his background  Always selling even as a kid Mike’s experience going into the job world  Realizing that it was time to get out and find purpose Mike’s first startup in software  Learning how to run Google ads  [06:18 - 12:37] Building Your Business by Understanding Your Skillset Mike shares how to not get run by your business Get rid of the ego  Give your team what they need to succeed then move  Hiring people who are better than you  Be open to the outside people and opinions Get self-aware around what you suck at How Mike networked up  Spending time in spaces that don’t have your skillset Just putting yourself out there Giving your time, energy, and advice as value  A quick word from our sponsor [12:38 - 21:54] Mike Moll on Building Your Network Mike talks about realizing your skillset Try everything at least once  Bucket your tasks then rank them Who you know or what you know?  Who you know is more valuable  What you need to know, you can learn How Mike gives away value  The value of leveraging video in your marketing system  A unique way of getting people’s attention  People open when they see a face  [21:55 - 27:10] Closing Segment   ThE RaNDoM RoUnD How to connect with Mike Links below  Final words   Tweetable Quotes: “Nothing is forever, we’re only here for a certain amount of time so why spend this time with this drive of anger?” - Mike Moll“Just becoming a resource in the area you’re specialized in for those people is probably the most important; building that network and just giving away time, energy, advice to them.” - Mike MollResources Mentioned:  Market Me Podcast Airtable  Want to connect with Mike? You can follow him on Instagram and LinkedIn. Start building proven marketing systems at https://www.mikemoll.co/. Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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Jan 21, 2022 • 12min

721: Freestyle Friday | Podcast Seasons

Podcast seasons, yes or no? Depends on what you’re in it for. At the end of the day, the name of the game is “consistency.”In this episode, Eric and I dive deeper into the topic of whether your podcast should have seasons. If you are looking to monetize your podcast, then you should jump into today’s topic to answer this question.Things you will learn in this episode:[00:01 - 01:44] Opening Segment  Introducing the topic for the day - Podcast Seasons Background on the topic - a frequently asked question in our community  [01:45 - 07:31] Podcast Seasons - Yes or No Figure out what you’re in it for You need to put out consistent content if you want a following Don’t do it unless podcasting is a side thing for you  Seasons are useful if you’re trying to put out less content Sometimes you might want to take breaks  The average listener will follow 6 to 7 shows You need to push hard to get into a lineup  When we went on a break we lost 40% of downloads  Seasons can work if you put them back to back immediately  Looking at the example of Netflix vs. TV  Netflix wins by dropping entire seasons at once  A quick word from our sponsor [07:32- 11:36] Closing Segment  The competition is fierce  How to maintain your sanity Get a co-host  Make bonus content - ex: mashups, compilations In conclusion: podcasts take massive work, no need for seasons How to connect with us  Links below  Final words   Tweetable Quotes: “Building out of podcast is difficult enough, and if you don’t release content consistently, it’s going to be really difficult to continue to grow the show.” - Travis Chappell Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people. Jump on over to travischappell.com/makemypodcast and let my team make you your very own show!Join over 1 million people who have taken charge of their mental health by visiting our sponsor at https://betterhelp.com/buildyournetwork As a listener you get 10% off your first month. Start a happier life today at https://betterhelp.com/buildyournetworkIf you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments.Check out FranBridge Consulting for premier non-food franchise opportunities: travischappell.com/franbridgeOur Sponsors:* Check out Kinsta: https://kinsta.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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