The Social Media Takeaway - Louise McDonnell

Are you spending hours on social media but not seeing those hours turn into sales? You're not alone—69% of businesses feel the same way! In this solo episode, I’ll be diving into how you can maximize your social media time to drive real results, not just engagement. I'll walk you through the four stages of the customer journey, common mistakes I see people making, and how to build a customized social sales funnel that converts followers into paying customers.And if you're ready to take this to the next level, I have a 3-Day Live Challenge in September from the 24th to the 26th. Join me as I help you create your own social sales funnel. By the end of the three days, you'll have a solid plan to turn your social media time into money in the bank! SIGN UP NOWIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week's episode of The Social Media Takeaway, I am delighted to welcome Melissa Henry, the founder of Helluva Brand™. As an expert brand strategist, Melissa helps visionary entrepreneurs create a brand that not only represents their vision but also feels right. With more than 14 years of experience as an entrepreneur, brand builder, and master photographer, she has assisted hundreds of clients in achieving profound clarity about their business identity and authentic self-presentation. This episode peels back the curtain on the essential groundwork behind a truly captivating brand. Melissa enlightens us with a fresh perspective on where to start your branding journey, emphasizing that it's not all about the visuals—there's a whole lot more brewing beneath the surface. She explains the importance of laying a solid foundation before jumping into the more flashy aspects of branding. Whether you’re a startup entrepreneur looking to carve out your niche or a seasoned business owner aiming to refresh your brand, this episode is for you. Don’t forget to check out Melissa’s Brand Power Hour! It’s a workshop where you can bring your branding challenges and get personalized advice from Melissa, herself! She holds these sessions twice a month, so if you’re looking to give your brand a boost, this could be just what you need! https://www.helluva-brand.com/brand-power-hourMore about Melissa:WebsiteFacebookLinkedinInstagramIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

Ever wondered what the faces of Donald Trump and Kamala Harris reveal about their true personalities? In this week's episode of the Social Media Takeaway, I am joined by Joseph McGuire, a renowned facial analysis expert and human lie detector, who shares his unique insights into the power of reading faces and body language. We dive deep into how understanding subtle facial cues and body movements can enhance your communication skills, improve your ability to detect dishonesty, and give you an edge in both personal and professional interactions. Whether you're looking to improve your social media presence, boost your interview skills, or simply become more attuned to the people around you, this episode is packed with practical tips and fascinating insights that you won't want to miss.More about Joseph: LinkedInWebsiteBook (Amazon UK)If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week's episode of the Social Media Takeaway, I'm joined by Miriam O'Donoghue, an accomplished facilitator and trainer with over 40 years of experience. Miriam is a certified LEGO Serious Play facilitator, a Tony Buzan Licensed Mind Mapping Instructor, and a certified Six Bricks trainer. She brings a wealth of expertise from both public and private sectors, specializing in creative problem-solving and team facilitation. Tune in to hear Miriam share her innovative techniques for boosting team morale, increasing engagement, and navigating workplace conflict. She also offers plenty of fun solutions for team activities. Whether you're dealing with tough conversations or just looking to energize your team, this episode is packed with practical advice and fun ideas to help you succeed.More about Miriam: WebsiteLinkedinFacebookWorkshopsIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week's episode of the Social Media Takeaway, I am joined by Joanne Sweeney, a three-time bestselling author and host of the Public Sector Marketing Show podcast. Joanne shares her experience and insights on specializing in digital marketing for the government and public sectors. We discuss the evolution of social media platforms, the impact of AI on marketing, and strategies for using LinkedIn for business growth. We dive deep into trends for 2024 across these important social media platforms, so if you're looking to stay ahead of the curve and optimize your digital strategy, this episode is a must-listen! More about Joanne: WebsiteLinkedinTwitter (X)FacebookInstagramPodcastIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week's episode of the Social Media Takeaway, I am delighted to be joined by Cara Quinn, a career interview and mindset coach, founder of Stellar Impact and the creator of The Sparkle Cards. In this episode, we discuss practical strategies for overcoming imposter syndrome, including identifying self-doubt, reframing negative thoughts, and building confidence through actionable steps. Cara also introduces her Sparkle Cards, a unique tool designed to help individuals combat self-doubt and boost their confidence daily. Guess what? You get to have 20% off on Sparkle Cards if you use my discount code  "SELLONSOCIAL20" only valid until the 28th of August!Check out Cara’s Sparkle Cards here! Whether you’re struggling with imposter syndrome or seeking ways to enhance your self-belief, this episode offers valuable insights to help you thrive in your career.More about Cara: WebsiteLinkedinInstagramIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week’s episode of the Social Media Takeaway, I have the pleasure of speaking with Charlene Flanagan, a global influencer and the visionary co-founder of Ella and Joe. In this episode, we'll uncover the strategies behind effective content creation and the pivotal role of user-generated content (UGC). Charlene will share her insights on building impactful influencer relationships and how these elements have contributed to her brand's international success. Tune in as we dive deep into the secrets of content that connects and converts. More about Charlene: WebsiteLinkedInFacebook InstagramIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week’s episode of the Social Media Takeaway, I speak with Louise Lally, a learning and development consultant specialising in the retail sector and host of the Retail Podcast. We dive deep into the concept of valuing time as a critical component of customer interactions, emphasising that every minute spent with a customer should be seen as a fair exchange. Great customer service is crucial because it directly impacts customer satisfaction and loyalty, which in turn drives business growth. Tune in to learn practical strategies for enhancing your customer service approach and ensuring that your interactions are always adding value.More about Louise Lally: WebsiteLinkedinFacebookInstagramIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

In this week's episode of The Social Media Takeaway, I am delighted to speak with Donna Kennedy, a seven-time best-selling author, psychologist, mentor, and highly sought-after professional speaker. Donna shares profound insights from her personal journey, demonstrating incredible strength and resilience forged through overcoming significant early life challenges.  She discusses how these experiences have shaped her approach to personal development and her professional practice. In this episode, we delve into how mindset influences business decisions, explaining how a growth mindset helps overcome fears that hinder personal and business growth.More about Donna: WebsiteFacebookInstagramLinkedInRemember to grab your own copy of Donna’s book here! CLICK HEREIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...

I really do believe that ChatGPT makes me way more productive and I get way better results from what I do. The Americans would say garbage in, garbage out. On this side of the Atlantic, we're more likely to say rubbish in, rubbish out. If you're putting generic prompts into ChatGPT, then you're going to get generic results.In this week’s episode of The Social Media Takeaway, I’m going solo and sharing with you exactly what I do to get better results and quality content from ChatGPT so you can get those too for your business. I'll dive into the key differences between the free and paid versions, explain why specific prompts yield better results, and show you how to create detailed buyer personas with ChatGPT. I share useful prompts that I use, which you can find on my website, so make sure to check that out! WEBSITEIf you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/helloMy 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025. Grab your copy now on Amazon! Amazon UK...