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CRAFTED Millionaire

Latest episodes

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Dec 31, 2024 • 18min

Resilience, Systems, and Success: How to Transform Your Life and Business

Resilience, Systems, and Success: How to Transform Your Life and BusinessJoin The Free Live Masterclass -> https://www.briegroves.com/sixfigurecoachclassIn this episode, Cayla Craft and Brie Groves discuss the transformative power of clear vision and intentional action in achieving success. They emphasize overcoming limiting beliefs and how systems are essential for creating consistency and scalability in life and business. Brie shares personal stories of resilience, turning challenges into opportunities for growth. Cayla highlights the significance of authenticity in personal branding, explaining how being genuine attracts meaningful opportunities. They encourage celebrating small wins to maintain momentum and motivation. The conversation concludes with an inspiring call to take bold, imperfect steps toward change, even when the path seems uncertain.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | FacebookGet in touch with Brie Groves: Brie Groves IG: @briegrovesBrie Groves Youtube: @briegroves6 Figure MasterclassKey Moments:Starting with a Clear Vision (00:02:15 - 00:03:20)Cayla discusses the importance of having a clear vision and aligning your daily actions with your ultimate goals.Facing Limiting Beliefs (00:05:45 - 00:06:50)Both Cayla and Brie share personal stories of overcoming self-doubt and limiting beliefs that held them back from reaching their potential.The Role of Systems in Success (00:08:10 - 00:09:25)Cayla emphasizes how implementing systems in business and life creates consistency and allows for scalable growth.Building Resilience Through Challenges (00:12:30 - 00:13:50)The conversation shifts to resilience, with Brie sharing how setbacks have fueled her determination to succeed.Authenticity as a Superpower (00:16:40 - 00:18:00)Cayla highlights the importance of being authentic in personal branding and how it attracts the right opportunities and people.Celebrating Small Wins (00:20:10 - 00:21:30)Both speakers discuss the value of recognizing and celebrating small milestones to maintain motivation and focus.Taking the First Step Towards Change (00:23:45 - 00:25:00)The podcast concludes with a powerful reminder to take bold action and trust the process, even when the path ahead feels uncertain.
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Dec 12, 2024 • 47min

Faith Meets Action: The Key to Achieving Your Dreams

In this episode, Cayla Craft and Cathy Greer dive into the transformative power of intentional decision-making and how aligning daily choices with long-term goals leads to success. They discuss the balance between faith and action, emphasizing that belief must be paired with consistent effort. Cathy opens up about overcoming limiting beliefs and the importance of mentorship in accelerating personal and professional growth. Together, they highlight building a legacy through meaningful relationships and learning from failures as critical aspects of achieving greatness. The conversation concludes with an inspiring call to take the first step, no matter how small, toward creating the life you desire. This episode is packed with actionable insights and encouragement for anyone ready to level up their mindset and life.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | FacebookGet in touch with Cathy Greerhttps://www.cathygreer.org/freedomInstagramKey Moments:The Power of Decision-Making (00:01:10 - 00:02:15)Cathy discusses how every decision, big or small, shapes the trajectory of our personal and professional lives.Faith and Action Go Hand in Hand (00:06:45 - 00:07:50)Both speakers emphasize that faith alone won’t drive success—it needs to be coupled with consistent, intentional effort.Confronting Self-Doubt (00:10:15 - 00:11:30)Cathy reflects on moments of self-doubt and shares how reframing her mindset allowed her to push past mental barriers.Relationships as a Foundation for Growth (00:18:30 - 00:19:45)The conversation highlights how building meaningful relationships is critical for creating a lasting legacy.Learning to Pivot After Failures (00:22:20 - 00:23:35)Cathy shares a personal story of a setback that forced her to reassess her goals and make strategic adjustments for greater success.The Role of Reflection in Business Success (00:26:10 - 00:27:20)In the later part of the podcast, Cathy discusses how taking time to reflect on past decisions provides clarity for future planning.Taking Action Before You’re Ready (00:28:45 - 00:30:10)The episode concludes with a powerful reminder that waiting for the “perfect moment” often leads to stagnation, encouraging listeners to start taking steps toward their goals today.
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Dec 5, 2024 • 22min

From Stress to Success: How Emotional Intelligence Fuels Business Growth

In her podcast episode on emotional intelligence, Cayla Craft explores how EQ is a game-changer for entrepreneurs. She defines emotional intelligence as the ability to understand and manage emotions effectively, using them as data for better decision-making. Cayla shares tips on staying calm during difficult conversations and highlights how EQ builds resilience by helping entrepreneurs learn from setbacks instead of dwelling on failures. She discusses the importance of empathy in leadership, explaining how it fosters trust and collaboration with teams and clients. Cayla also provides practical advice on regulating emotions during stressful situations, such as deep breathing and reframing perspectives. She concludes by emphasizing that developing EQ leads to stronger relationships, better decisions, and greater business success.Key Moments:Defining Emotional Intelligence (00:01:10 - 00:02:00): Cayla starts by explaining what emotional intelligence (EQ) means for entrepreneurs, emphasizing self-awareness and the ability to manage emotions effectively in business situations.Emotions as Data (00:03:15 - 00:04:10): She describes how emotions provide valuable data for decision-making, helping entrepreneurs recognize what triggers them and why, enabling more intentional responses.Handling Difficult Conversations (00:05:30 - 00:06:50): Cayla shares strategies for maintaining calm and clarity during high-pressure or emotionally charged discussions, a critical skill for leaders.Building Resilience through EQ (00:07:45 - 00:08:40): She emphasizes how emotional intelligence helps entrepreneurs bounce back from setbacks, focusing on the lessons learned rather than dwelling on failure.The Power of Empathy in Leadership (00:10:20 - 00:11:45): Cayla discusses the role of empathy in building strong relationships with team members and clients, fostering trust and collaboration.Regulating Emotions in Stressful Situations (00:12:35 - 00:13:50): She provides practical tips for managing stress, such as deep breathing and reframing perspectives, to maintain control and focus.The Link Between EQ and Business Success (00:15:10 - 00:16:40): Cayla concludes by highlighting how developing emotional intelligence can lead to better decision-making, stronger relationships, and overall business growth.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 28, 2024 • 12min

Why Trying to Please Everyone Is Destroying Your Brand

In the final episode of her Crafted Entrepreneur identity series, Cayla Craft discusses the critical importance of building a clear and authentic brand identity. She highlights the dangers of trying to appeal to everyone, explaining how it can dilute your message and create distrust. Cayla emphasizes the need for consistency and coherence in brand messaging to build trust and attract the right audience. She shares insights into balancing multiple passions within a brand, setting boundaries, and the value of saying no to opportunities that don’t align with your vision. Cayla also addresses the possibility of pivoting a brand, advising listeners to do so with intentionality and clear communication. The episode offers practical steps for creating a brand that resonates deeply with its audience while staying true to your personal and professional goals.Key Moments:The Pitfall of Being Everything to Everyone: Cayla explains how trying to appeal to everyone online creates mixed messages, lowering trust and confusing potential clients about your brand identity.The Importance of Clear Brand Identity: She emphasizes focusing on authenticity, consistency, and clarity in brand messaging to ensure people know exactly what to expect from you.Psychology of Trust: Cayla shares how the amygdala, our brain's alarm system, triggers distrust when people encounter inconsistency in brand messaging, underscoring the importance of coherence.Balancing Passions Within a Brand: Using examples, she demonstrates how to weave diverse interests into a cohesive brand narrative, ensuring they align with the audience's expectations.The Value of Saying No: Cayla highlights the importance of declining opportunities that don’t align with your brand vision to avoid burnout and attract the right audience.Staying Consistent and Listening to Feedback: She encourages maintaining consistent messaging while regularly seeking and acting on audience feedback to refine and enhance your brand.Pivoting with Intention: Cayla assures listeners that pivoting a brand is possible, but it requires clear communication, intentional messaging, and a solid plan to ensure audience alignment.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 26, 2024 • 16min

Why Your Personal Brand Is Failing—and How to Fix It Today

Why Your Personal Brand Is Failing—and How to Fix It TodayIn the latest episode of Crafted Entrepreneur, Cayla Craft delves into the art of building a powerful personal brand as part of her identity series. She discusses the challenges of defining brand values, finding an authentic voice, and creating consistent content that resonates with audiences. Drawing inspiration from experts like Simon Sinek, Gary Vee, and Seth Godin, Cayla emphasizes the importance of knowing your "why," embracing authenticity, and focusing on specificity to stand out online. She offers practical advice for content creation, encouraging listeners to start with one platform and gradually expand while tailoring content to fit each audience. Cayla also highlights the value of sharing lessons from personal experiences and seeking feedback from ideal customers to refine messaging. The episode provides actionable steps for entrepreneurs looking to create an authentic and impactful online presence.Key Moments:Introduction to Brand Identity: Cayla transitions from personal identity to brand identity, emphasizing the challenges of defining values, missions, and a unique voice to stand out online.Overcoming the Struggle of Authenticity: She discusses the common trap of mimicking others online, which dilutes uniqueness, and stresses the importance of finding and embracing one's authentic voice.The Power of Purpose (Your "Why"): Inspired by Simon Sinek, Cayla highlights the importance of understanding your "why," using it to resonate with your audience and differentiate your brand.Content Creation Without Burnout: Cayla advises starting with one platform, mastering it, and expanding gradually. She debunks the idea of simple content repurposing, advocating for tailored strategies per platform.Leveraging Lessons from Personal Stories: She encourages framing personal experiences in ways that serve the audience, sharing lessons learned while maintaining privacy and value.Creating Remarkable, Targeted Content: Drawing from marketing experts like Seth Godin and Marie Forleo, Cayla emphasizes narrowing focus to serve a specific audience and creating unique offerings that generate buzz.Practical Steps for Brand Consistency: She outlines actionable steps for building a brand identity, including defining core values, auditing content for alignment, and seeking feedback from ideal customers.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 18, 2024 • 20min

Build a Brand Identity That Turns Followers Into Fanatics!

Build a Brand Identity That Turns Followers Into Fanatics!In her latest podcast, Cayla Craft shares valuable insights on building a strong brand identity that converts followers into loyal customers. She emphasizes the importance of understanding your brand’s mission, vision, and core values, which guide the type of content and messaging you create. Cayla highlights the significance of knowing your target audience and suggests focusing on helping a former version of yourself to better understand their needs and challenges. She illustrates the power of specific messaging with examples like Bumble’s success, showing how addressing audience pain points can drive growth. Cayla also advises entrepreneurs to develop a brand personality that may differ from their personal identity, creating an alter ego to represent the brand’s voice. Finally, she discusses the value of feedback, encouraging listeners to use it constructively to refine their brand and better align with their audience.Key Moments:Understanding Brand Identity (00:00:30 - 00:01:24): Cayla emphasizes the importance of understanding your brand’s mission, vision, and purpose to create messaging that converts followers into loyal customers.The Role of Core Values (00:02:13 - 00:03:27): She explains that core values guide brand identity, using an example of a podcaster whose core value is fun, which dictates the type of content they produce.Knowing Your Audience (00:03:50 - 00:04:26): Cayla stresses the significance of clearly defining who you are speaking to in order to craft messaging that resonates deeply with your target audience.Helping a Former Version of Yourself (00:04:58 - 00:05:27): She suggests focusing on helping a former version of yourself, as this creates a natural understanding of the needs and challenges of your audience.The Power of Specific Messaging (00:05:27 - 00:06:14): Cayla uses the story of Bumble's founder to illustrate how understanding your audience’s needs can lead to massive business success.Creating a Brand Personality (00:09:18 - 00:10:08): She advises entrepreneurs to separate their personal identity from their brand identity and to create an alter ego that embodies the brand’s voice and traits.Feedback as a Tool for Growth (00:16:25 - 00:17:41): Cayla encourages taking feedback seriously but not personally, using it to adjust and improve brand messaging, ensuring it aligns with audience expectations and needs.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 11, 2024 • 28min

Stop Measuring Your Worth by Success: Discover the Truth About Your Value

In Part 7, the latest episode of her Identity Series, Cayla Craft dives into the concept of self-worth, emphasizing that it should be rooted in self-respect and God’s truth rather than external achievements or social validation. She invites listeners to actively engage by pausing to reflect and write down their thoughts on self-worth and whether they are truly satisfied with who they are. Cayla integrates biblical teachings, highlighting that God’s Word provides a timeless and solid foundation for understanding one's value. She explains that true self-worth remains stable even in the face of failure, as it is not dependent on business success or accolades. Cayla also stresses the importance of raising personal standards and setting boundaries to maintain healthy relationships. She concludes by encouraging listeners to seek answers and solutions in the Bible for lasting healing and transformation, rather than relying on superficial advice.Key Moments:Invitation to Take Action (00:01:23 - 00:02:14): Cayla emphasizes that the episode is interactive and encourages listeners to pause, reflect, and write down their answers to deepen their understanding of self-worth.Exploring Self-Worth (00:03:19 - 00:03:48): She introduces the concept of self-worth, explaining that it should not be tied to success, money, or social validation, but rather be rooted in a quiet sense of self-respect and satisfaction with who we are.Biblical Foundations of Identity (00:03:48 - 00:04:12): Cayla integrates Bible verses, highlighting that the truth about self-worth comes from God’s Word, which has stood the test of time and provides a solid foundation for believers.Interactive Reflection on Self-Worth (00:04:12 - 00:05:14): She asks listeners if they are glad to be themselves and whether they have a healthy sense of self-worth, urging them to reflect on whether they attach their value to external achievements.Separating Self-Worth from Success (00:11:21 - 00:12:17): Cayla explains that true self-worth is independent of business achievements, and while failure may still hurt, it shouldn’t devastate someone whose identity is rooted in God's truth.Raising Standards and Setting Boundaries (00:18:23 - 00:19:08): She discusses the importance of raising standards and being mindful of the people we allow into our lives, as low self-worth often correlates with tolerating unhealthy relationships.Applying God’s Truth to Personal Problems (00:27:17 - 00:29:00): Cayla concludes by challenging listeners to find specific solutions in the Bible for their problems and to rely on God’s Word rather than generic "bumper sticker" advice for true healing and transformation.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 7, 2024 • 23min

How Social Media is Sabotaging Your Self-Worth and Stealing Your Purpose

How Social Media is Sabotaging Your Self-Worth and Stealing Your PurposeIn her podcast episode "Distractions," Cayla Craft delves into the importance of guarding oneself against harmful influences that divert focus from God’s purpose. She describes distractions as traps that steal identity, leading people away from their true path. Social media comparisons and fear, she explains, are common distractions that fuel feelings of inadequacy and inhibit spiritual growth. Cayla emphasizes the power of prayer and the support of a strong community to combat these mental strongholds. She warns against idolizing anything above God, such as money or security, as this can shift priorities away from faith. Ultimately, Cayla urges listeners to embrace their true identity in God, reject worldly distractions, and walk confidently in their divine purpose.Key Moments:Guarding Your Heart Against Poison (00:00:00 - 00:00:16): Cayla emphasizes the importance of protecting oneself from harmful influences and distractions that can infiltrate the mind and pull one away from their true purpose.Distractions as Identity Thieves (00:00:49 - 00:01:03): She discusses how distractions work as traps set by the enemy to lead people away from their true identity and prevent them from living out God’s purpose.The Inferiority Complex Trap (00:02:18 - 00:03:33): Cayla warns against comparing oneself to others, particularly on social media, which can lead to feelings of inadequacy and hinder spiritual growth.The Role of Fear in Blocking Purpose (00:12:19 - 00:13:10): She identifies fear as a tactic that distorts reality, trapping people in negative thoughts and preventing them from pursuing God’s plan for their lives.The Power of Prayer and Spiritual Warfare (00:08:28 - 00:09:08): Cayla encourages listeners to combat feelings of inferiority and fear through prayer, enlisting the support of friends and mentors to help overcome these mental strongholds.Rebuking Idolatry and Placing God First (00:19:02 - 00:19:24): She speaks about the dangers of placing anything above God, such as money or security, which can steal blessings and lead to misplaced priorities.Living in True Identity and Rejecting Lies (00:21:06 - 00:22:10): Cayla concludes by reminding listeners to embrace their identity as “kings and queens” in God’s eyes, to guard against worldly distractions, and to walk confidently in their purpose.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Nov 6, 2024 • 16min

Scarcity vs. Abundance: Choose the Mindset That Changes Everything

Scarcity vs. Abundance: Choose the Mindset That Changes EverythingIn her podcast episode "World View," Cayla Craft explores the empowering concept of living from a place of victory, trusting that God has already overcome challenges. She emphasizes discovering and embracing one’s unique identity, free from the expectations of others. Cayla contrasts two competing worldviews: one rooted in scarcity and separation, which fuels fear and competition, and another based on abundance and connection. She encourages listeners to adopt the latter, trusting that God is the ultimate source of all resources, opportunities, and creativity. This abundant perspective, she explains, brings peace and allows for generosity. Concluding, Cayla challenges her audience to consciously choose this worldview daily, enabling them to live with confidence, purpose, and faith.Key Moments:Fighting from Victory, Not for Victory (00:00:00 - 00:00:15): Cayla encourages listeners to walk through life feeling victorious because they serve a God who has already defeated the enemy, allowing them to move forward with confidence.Discovering True Identity (00:00:40 - 00:01:04): She emphasizes the importance of embracing one's unique purpose and truth rather than conforming to others' expectations, as part of her ongoing identity series.Two Competing World Stories (00:01:49 - 00:02:04): Cayla introduces the concept of two "world stories" that constantly vie for attention: one rooted in separation and scarcity, and the other in abundance and connection.The Story of Separation and Scarcity (00:06:06 - 00:08:10): She describes the world story of separation, which centers on fear, competition, and the belief that there isn’t enough to go around, leading to self-focus and constant comparison.Shifting to a World of Connection and Abundance (00:09:59 - 00:11:16): Cayla explains the alternative worldview, one of connection, where individuals believe in abundance, embrace mystery, and trust that God provides enough for everyone.God as the Source of Abundance (00:13:01 - 00:13:04): She reassures listeners that God is the ultimate source of everything—money, opportunities, creativity—and that trusting in this abundance brings peace.Choosing a Worldview Daily (00:13:34 - 00:15:44): Cayla concludes by challenging listeners to intentionally choose a worldview of abundance each day, which allows them to operate with generosity, peace, and an authentic belief in their worth and purpose.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook
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Oct 31, 2024 • 16min

Stop Chasing Validation: Discover Your True Worth in God’s Purpose

Stop Chasing Validation: Discover Your True Worth in God’s PurposeIn her podcast, "You Are Unique," Cayla Craft encourages listeners to root their identity in their God-given purpose rather than in external validation or social success. She stresses the importance of separating personal identity from brand identity, reminding her audience that self-worth should not be tied to sales or social approval. Sharing a personal story, Cayla reflects on the pressures she faced in her 20s, which led her to make choices based on appearance rather than faith. She emphasizes that true self-worth comes from being a child of God and warns against the pitfalls of comparison on social media. Cayla guides listeners through a visualization exercise to connect with Jesus personally and encourages daily reflection and journaling to stay aligned with God’s guidance. Ultimately, she inspires her audience to embrace their unique path and purpose.Key Moments:Understanding Your Unique Purpose (00:00:00 - 00:00:06): Cayla opens by encouraging listeners to discover what they were born to do and to root their identity in who God created them to be, rather than external measures of success.Separating Personal Identity from Brand Identity (00:01:20 - 00:02:00): She explains the importance of differentiating personal identity from brand identity, emphasizing that sales and social validation should not define one's worth.Reflecting on Past Decisions (00:02:43 - 00:03:12): Cayla shares a personal story about getting breast implants in her early 20s due to societal pressures, later realizing the importance of rooting identity in faith rather than appearance.Finding Your Self-Worth in Christ (00:05:22 - 00:06:03): She emphasizes that true self-worth is found in being a child of God, urging listeners to reject societal standards and embrace their value as created beings.Avoiding Comparison and Copying (00:04:47 - 00:05:03): Cayla warns against the temptation to mimic others on social media, encouraging her audience to stay authentic and follow the unique path God has set for them.The Power of Personal Reflection (00:10:59 - 00:11:06): She leads listeners through a guided exercise to visualize their favorite place and experience Jesus's presence there, fostering a personal connection with faith.Daily Reflection and Journaling (00:15:08 - 00:15:22): Cayla suggests journaling and reflecting on God's guidance daily, explaining that asking one question each day helps clarify God’s purpose and deepen one's identity.Links + Resources:Are you committed to reaching 7 figures this year? Check Out LUXEAre you charging what you're worth? Grab my free Profit Accelerator Pack for Coaches and stop leaving money on the table.Discover Your True Desires: Get my book What Do You Really Want? to uncover the path to more abundance, meaning, and connection.Achieve Your Goals with Executive Coaching: Apply for personalized coaching and unlock your full potential with my executive coaching program.Maximize Your Impact with GameChangers: Increase your income, portfolio, and impact by joining GameChangers. Get started today!Stay Informed and Inspired: Stay up-to-date with all my latest insights, tips, and resources by visiting my site. Visit CaylaCraft.comFollow Cayla CraftInstagram | YouTube | TikTok | Facebook

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