

The Human Centered Design Podcast (Premium)
This is HCD
This is HCD: The Podcast for Human-Centered Design EnthusiastsWelcome to This is HCD, the premier podcast for human-centered design, with over 1 million downloads and hosted by Gerry Scullion.Our mission is to empower designers, changemakers, and innovators to craft a more inclusive and thoughtful future. Each episode brings you engaging conversations with leading voices across service design, UX, interaction design, product management, and more. Together, we explore the nuances of what it means to excel in human-centered design, offering insights, skills, and perspectives to elevate your practice.Whether you’re a seasoned professional or just beginning your journey, This is HCD is your destination for actionable ideas and inspiration to drive meaningful change through intentional design.Join our growing, ethically conscious design community—connect, learn, and get involved. Together, we’re building a private LinkedIn-style network for human-centered designers ready to make an impact.Tune in, get inspired, and shape the future with This is HCD!
Episodes
Mentioned books

Oct 29, 2019 • 32min
Alan Smith 'Helping businesses design value with Strategyzer'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
Hello, and welcome to Bringing Design Closer. My name is Gerry Scullion and I’m a service design trainer a practitioner based in Dublin City, Ireland. I was in Toronto recently for the service design networks global conference and caught up with Alan Smith, the wonderful co-founder and design leader at Strategyzer HQ at one of the coolest ends of the city. In this episode, we chat about the earlier days of forming the business with Alex Osterwalder and working with Yves Pigneur and how this led to becoming one of the most celebrated business educators on the planet.
Pre-order Validating Business Ideas bookhttps://www.strategyzer.com/books/testing-business-ideas-david-j-bland
Learn more about Strategyzer
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
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Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 24, 2019 • 28min
Laetitia Mimoun 'Inbetween states'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
Hello, and welcome to Decoding Culture Podcast on This is HCD. This is the first episode of Decoding Culture. I thought I’d give the listeners a short summary of what it’s all about. The podcast will focus on the importance that culture plays in all areas of business and society, from how it shapes organisations to how it influences consumer experience, design, and larger societal trends.
For this first episode, I spoke to Dr. Laetitia Mimoun, who’s a lecture on marketing at Cass Business School in London. We explored how her research interest was influenced by anthropological theory, especially around liminality and how this shapes area of consumer behaviour and culture. This is something she calls consumer liminality and she’s going to talk about this more in the podcast.
https://www.cass.city.ac.uk/faculties-and-research/experts/laetitia-mimoun
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 21, 2019 • 24min
Zoë Murray 'Moving careers into Design Research'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
Links in this episode
https://www.linkedin.com/in/zoemurray
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 15, 2019 • 29min
Melanie Rayment 'Using Service Design to deliver improved experiences for vulnerable children'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
In this episode we speak with Melanie Rayment, Head of Service Design for UK Charity, Barnardos. We learn about how they use Design to help improve social outcomes for some of the most vulnerable of children.
https://www.barnardos.org.uk/
https://twitter.com/melrayment?lang=en
https://www.linkedin.com/in/melanierayment/?originalSubdomain=uk
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 11, 2019 • 15min
SDGC19 Special / Laura Lorenzo 'What to do when your workshop is considered a taboo topic'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
We are thrilled to be official media partners for the Service Design Global Conference in Toronto this year and are sharing podcasts from the event as it happens. In this episode, I caught up with Laura Lorenzo about workshop taboo subjects.
https://www.linkedin.com/in/lauralorenzodegracia/?originalSubdomain=pt
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 11, 2019 • 16min
SDGC19 Special / Antonio Starnino & Antonio Iadarola 'Designing innovation spaces'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
We are thrilled to be official media partners for the Service Design Global Conference in Toronto this year and are sharing podcasts from the event as it happens. In this episode, I caught up with Antonio Starnino and Antonio Iadarola about their experience in designing innovation spaces.
http://studio-we.com
https://www.linkedin.com/in/astarnino/?originalSubdomain=ca
https://www.linkedin.com/in/antonioiadarola/
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 10, 2019 • 17min
SDGC19 Special / Josina Vink 'Making the invisible, visible'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
We are thrilled to be official media partners for the Service Design Global Conference in Toronto this year and are sharing podcasts from the event as it happens. In this episode, I caught up with Associate Professor of Design, Josina Vink from The Oslo School of Architecture and Design. We speak about the service ecosystems in the health space.
View Josinas slides
Josina on twitter
Zen and the art of motorcycle maintenance
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran

Oct 10, 2019 • 15min
SDGC19 Special / Marc Stickdorn 'Customer Journey Map Ops'
We are thrilled to be official media partners for the Service Design Global Conference in Toronto this year and are sharing podcasts from the event as it happens. The first episode is with Marc Stickdorn, CEO of More than Metrics and co-author of several leading service design textbooks, This is Service Design Thinking and This is Service Design Doing
Marc on Twitter
Smaply.com

Oct 10, 2019 • 53min
Lisa Welchman 'Managing Chaos'
Welcome to Power of Ten – a podcast about design operating at many levels, zooming out from thoughtful detail to organisational transformation and to changes in society and the world. I'm your host, Andy Polaine, a designer, educator and writer and currently Group Director of Client Evolution at Fjord.
My guest in this episode is Lisa Welchman. Lisa has written and blogged for 16 years about digital governance and wrote the leading book on this critical discipline called Managing Chaos. She also has a wonderful singing voice and a love of jazz, which makes her my new favourite guest.
Show Links
Lisa Welchman's website
Lisa's book, Managing Chaos
Lisa Welchman on Twitter

Oct 4, 2019 • 31min
Ben Crothers 'People not pixels'
This is HCD is brought to you by Humana Design and The Academy.ie - Design Training and Education
Have feedback on this episode? Click here to leave us a voice mail.
https://twitter.com/bencrothers
https://www.bencrothers.com/
Presto Sketching by Ben Crothers
We are hosting our first conference in Dublin - March 30, March 31 2020. Stay up to date by joining our newsletter
https://mailchi.mp/thisishcd/2020-dublin-hcd-conference
Connect with This is HCD
Follow This is HCD us on Twitter
Follow This is HCD on Instagram
Sign up for our newsletter (we have lots of design giveaways!)
Join the practitioner community on This is HCD Slack Channel
Read articles on our This is HCD Network on Medium
Other podcasts on This is HCD Network
Power of Ten with Andy Polaine
EthnoPod with Jay Hasbrouck
Bringing Design Closer with Gerry Scullion
ProdPod with Adrienne Tan
Getting Started in Design with Gerry Scullion
Talking Shop with Andy Polaine and Gerry Scullion
Decoding Culture with Dr. John Curran