
The Storytelling Lab
The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your audiences better with real-life examples and experts. Hosted on Acast. See acast.com/privacy for more information.
Latest episodes

Dec 13, 2018 • 27min
Ep 8: Graphics
Welcome to another episode of the Storytelling Lab! Today, Rain explains the best ways to use graphics in your storytelling. We’ll explore the importance of text graphics, animation, infographics, and subtitles (which are SO effective for social media storytelling). Listen in to learn simple ways to use graphics to bump your visual storytelling to the next level! Hosted on Acast. See acast.com/privacy for more information.

Nov 29, 2018 • 21min
Ep 5: ABCs of Storytelling
Explore the fundamentals of storytelling structure and how it applies to different mediums, including writing and filmmaking. Learn about character development and the impact of relatable characters. Discover the power of storytelling through a day in the life of a shared to-go container. Understand the significance of simplicity and how themes emerge in storytelling. Start with the basics of a story and gradually add depth for a captivating narrative.

Nov 29, 2018 • 19min
Ep 4: Storytelling Tools
Explore storytelling tools including social media, podcasts, graphics, gifs, and memes. Learn how to use Instagram stories for engaging storytelling and the power of visual storytelling through graphics and images. Discover the significance of storytelling and the various tools available in different mediums.

Nov 26, 2018 • 7min
Ep 1: Intro
Welcome to the first episode of the Storytelling Lab with Rain Bennett, professional documentarian and competitive storyteller! In this series, Rain will break down the art and science of storytelling, and together we will learn how to start seeing our “flaws” as super powers. Hosted on Acast. See acast.com/privacy for more information.

Nov 26, 2018 • 9min
Ep 2: Why Storytelling
Today we’ll be talking about the ‘why’ of storytelling. Why do we love stories? And, why does storytelling work? Join Rain, our storytelling expert, as he talks branded content and storytelling as a method to build trust. Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.

Nov 26, 2018 • 12min
Ep 3: Why Short Form
Explore the advantages of short form storytelling, including the iconic six-word story by Ernest Hemingway. Learn how to cut unnecessary elements and grab your audience's attention in the first 5 seconds. Discover the power of short form content in capturing audience attention in today's world of short attention spans. Understand the importance of efficiency and avoiding redundancy in storytelling.