Surf and Sales

After 18 years in corporate sales in big tech, it was time to leap into her starting her own business. Oh, and along the way, she had some of the biggest personal challenges, particularly as a mom. What it means to fail forward Fear of success can be as powerful as fear of failure. Why farming is entrepreneurial The wrong image of postpartum depression Finding the balance as a mom and a career woman. Why culture starts bottom up with front line leadership than top down. The cues that your culture is bad. What founders need to understand about culture going from Seed to A, to B.

When does the capacity of technology start hurting the experience? Many tools in the sales stack are built with intent, not purpose. We create tools because the VC market wants to make money. Technology is changing the buyer's behavior but will it stop the spam or keep making it worse? What do we do when the customer is in a constant state of shift? We have to be constantly agile, says Dr. Dover. Scaling culture does not mean replicating the 0 to 10 team member culture. Culture through contagion, not just deployment of strategy. Gen Z wants the opposite of Millennials - so what is it?

Did you hear the one about... When you're taught to lie to your customers at your first sales job. When your leadership tells you to lie to your customers The time the mob said meet me outside in my black Cadillac When the customer pulled the baseball bat during the walking-in cold call Why betting on yourself will always get you through the scariest moments.

The skills you learn early in your sales career never go away as you grow your career, even when you become a founder. What it means to slow down to speed up Navigating the founder mindset to focus on the "one thing." Two keys to successful leadership. The difference between rejection as a founder and sales. The value of time is driving decisions Chasing time is more valuable than chasing money. Why the sales interview process is still broken

ROI is the biggest behind Crypto Understanding how the economic downturn helps your company. The insights economic downturns teach founders. Brute force to first $1m-$2m will not get $100m Finding thought partners with your first customers is the most important thing. Founders must show their early customers they care, not pitch "the baby" How to get your first customer to be a big customer. Enlightened self-interest is greater than humility. Time is more scarce than money.

What if you were a founder with an engineering degree and an MBA? Well, Monique Mills is that person. This episode will let you bridge the gap between being a revenue individual and a technical founder. Dealing with a Technical Founder as a Sales LeaderThe origin story from engineering to sales and leadership Connecting the dots be Providing value to someone willing to Everything must have value to someone else, not just you. How does a founder know when to let go? I give people the things I wish I had

There is only one way to describe this episode. Pure Fire. So much wisdom dropped. What are your 5 Dream Lives7 figures are the NEW 6 figures You cannot make your identity based on your money The 12-Week Year We all need running mates, mentors, and mentees Sometimes we have to embrace the suck

Jen started her sales career non-traditionally. She started as an account manager and customer service; then she decided to move into sales. What you should be teaching your new reps first and it's not about the product.The Challenger Methodology does not mean ignoring relationship selling How tonality matter How to value your worth as a keynote speaker You will never be excellent in sales What does the role of evangelizing role really mean

Knowing your audience is key in sales. Amarpreet has been working to solve this problem so that we don't have to spend hours researching. He shares his wisdom on solving the issue as well as taking an idea to product and the product market fit. The struggles of early-stage product market fit. Finding the right balance of product market fit between growth and your roadmapPersonalization / Relevance - No…Buyer Intelligence is what's next More than teaching reps how to use information Understanding why to do something comes before teaching how.

Kurt Wilkin has been doing sales and executive recruiting for a very long time. And he shares what's broken and how to fix it. What's wrong with the recruiting pricing model Retrain your brain on how to leverage the recruiter relationship better Why do most companies not get the recruiter relationship wrong? The blindspots of entrepreneurs when it comes to growing The four questions you should ask about your current team to grow to the next level Does your employee have the experience and skills to get to the next level?