The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books
Aug 27, 2024 • 40min
The Future of Neurofeedback and Research with Dr. Andrew Hill | POP 1063
Why should therapists and neurofeedback professionals work together? How does the biopsychosocial approach shed more light on what’s ailing a client and new ways to resolve it? Can you integrate […]
The post The Future of Neurofeedback and Research with Dr. Andrew Hill | POP 1063 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 26, 2024 • 32min
Three Ways to Improve Your Marketing with Peter Lewis | POP 1062
Do you want some quick tips on how you can get over the initial jitters of filming social media content? Are you working with remote marketers on a budget? Why […]
The post Three Ways to Improve Your Marketing with Peter Lewis | POP 1062 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 24, 2024 • 40min
The Value of Being Different and the Meaning of Life with Silicon Valley Investor Mike Maples Jnr. [One of Joe’s favorite interviews ever!] | POP 1061
Are you making your daily choices with intention and awareness? When last did you allow yourself the chance to experiment without being attached to the outcome? Why does good capitalism […]
The post The Value of Being Different and the Meaning of Life with Silicon Valley Investor Mike Maples Jnr. [One of Joe’s favorite interviews ever!] | POP 1061 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 23, 2024 • 29min
How to Think About Intakes and Sales with Dr. Yaniv Zaid | POP 1060
What do you feel commonly stops you from marketing or speaking about your business? How can you increase the success of your client intakes? Why is telling stories an important […]
The post How to Think About Intakes and Sales with Dr. Yaniv Zaid | POP 1060 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 22, 2024 • 28min
Selling on Amazon and Starting a Podcast with Dr. Beverley Boothe | POP 1059
Do you have an idea you want to explore? How does one go from experimenting with a new idea to selling it online? Are you trying to reinvent the wheel […]
The post Selling on Amazon and Starting a Podcast with Dr. Beverley Boothe | POP 1059 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 21, 2024 • 37min
Optimizing Your Website to Get More Clients with Whitney Bateson | POP 1058
Shouldn’t you offer opt-ins to new clients who visit your website? Why should you use your client’s language on your homepage? What is AI’s role in designing, streamlining, or editing […]
The post Optimizing Your Website to Get More Clients with Whitney Bateson | POP 1058 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 20, 2024 • 31min
How Entrepreneurial Women Can Think Bigger with Andrea Liebross | POP 1057
Do you only start to think big when you are frustrated with the present situation? What do big thinkers do when they take action? How can you own and hone […]
The post How Entrepreneurial Women Can Think Bigger with Andrea Liebross | POP 1057 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 19, 2024 • 31min
Attracting and Keeping Top Talent with HR Huntsman | POP 1056
How can leaders retain their top talent? Why is talent retention sometimes more important than client conversion? What does a leader need to do to create a culture that is […]
The post Attracting and Keeping Top Talent with HR Huntsman | POP 1056 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 17, 2024 • 30min
There’s a Difference Between Scaling and Growth with Rob Bier | POP 1055
What is the important distinction between “growth” and “scaling” in business? Why should you structure your systems from the conversations that happen between you and your key staff? How can […]
The post There’s a Difference Between Scaling and Growth with Rob Bier | POP 1055 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
Aug 17, 2024 • 33min
Kevin Cannella Started a non-profit to Fund Psychedelic Therapy | POP 1054
What are the common barriers to clients accessing psychedelic-assisted therapy? How can everyday therapists make this modality more accessible to the people who need it but cannot afford it? Why […]
The post Kevin Cannella Started a non-profit to Fund Psychedelic Therapy | POP 1054 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.
