Marketers today must understand how to create and promote video. Our show this week brings together a documentary filmmaker with a top influencer marketing expert to explore the new world of video content.Mark Fidelman is the CEO for Fanatics Media, a digital Marketing Agency with a focus on B2B and B2C Influencer marketing. David Hoffman practices a simple but profound idea. Hoffman says” it's not what you say that your audience hears.

AI, machine learning, and predictive analytics rely on massive data sets. While holding the potential for great benefit to society, this explosion of data collection creates privacy and security risks for individuals. In this episode, one of the world's foremost privacy engineers explores the broad privacy implications of data and artificial intelligence.

We interact with the digital world through PCs and smartphone screens. According to Robert Scoble and Shel Israel, renowned authors of the new book “The Fourth Transformation,” that’s about to change dramatically as head-mounted virtual interfaces, powered by A.I., will immerse us in digital worlds. You’ll rethink every part of your digital strategy once you see the world through Scoble and Israel’s virtual reality goggles.

Fb shareTwitter ShareLinkedin ShareHow do computers think, and how is that changing? For a peek into the ethics and governance surrounding tomorrow’s advanced computing models, join us with Anthony Scriffignano, Chief Data Scientist from Dun & Bradstreet, and Stephen Wolfram, the creator of the powerful computing system Wolfram Alpha. Their deep perspectives have implications for both policymakers and corporate strategists.

Historically, financial services has lagged other industries in moving to the cloud based on concerns about security and data protection. As cloud gains greater acceptance, financial services organizations are adopting cloud computing in greater numbers. On this episode, we talk with one CIO who has adopted a cloud first approach to computing. Mary Cecola, the Chief Information Officer of Antares Capital, explains her approach to cloud and offers advice for making a smooth transition.

Digital transformation is part of the core strategy for many companies. Today, however, transformation involves not just organizational change but platforms, ecosystems, and technologies that enable organizations to use data in new ways. This episode explores the transition to new business models -- simplifying without gaining complexity -- using machine learning and cognitive computing as a foundation.

Companies like Coursera are changing education dramatically. From higher education to vocational and skills training, online courses offer high quality instruction at lower cost than ever before. On this episode, we talk with an online education pioneer to learn about the impact of technology on modern education.Rick Levin is the Chief Executive Officer of Coursera. In 2013, he completed a twenty-year term as President of Yale University, during which time he played an integral role in growing the University’s programs, resources and reputation internationally.

With the Chief Information Officer role in transition, business expectations of the CIO have also changed. In this episode, we talk with a seasoned CIO, Christian Anschuetz, who left that position to become Chief Digital Officer of Underwriters Laboratories. The discussion explores the Chief Digital Officer role and offers advice to both CIOs and their organizations.

Artificial Intelligence is surrounded by marketing hype, making it difficult to assess what's real and useful. In this episode, we talk with a venture capital investor and two software entrepreneurs to learn what's involved with creating products that rely on artificial intelligence and machine learning. Join us as we cut through the hype of AI.

Marketing’s future is digital, personal, and social. Ragy Thomas founded Sprinklr, a startup unicorn and social media management system that spans from Facebook to Pinterest, and from marketing to customer care. Tune in for his insights on how to wrangle social into an effective marketing channel without creeping out your customers.