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Lay of The Land

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Oct 3, 2024 • 59min

#186: Andrew Rising (Encore Venture Labs) — Bridging Cleveland's Industrial Heritage To Its Industrial Future

Andrew Rising, CEO of Encore Venture Labs, brings a wealth of experience from the Bay Area back to his hometown, Cleveland. He discusses the importance of blending the city's industrial heritage with future opportunities. Andrew explores the venture studio model and its potential to spark innovation. He also shares the launch of a clean energy fund aimed at tackling environmental issues. His passion for cultivating local leadership and promoting a collaborative entrepreneurial culture shines through, offering hope for Northeast Ohio's revitalization.
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Sep 26, 2024 • 1h 17min

#185: Franco Kraiselburd (Asclepii Inc.) — Building the Next Generation of Tissue Engineering and Regenerative Cell Therapeutics to Improve Human Health

Franco Kraiselburd — Co-Founder and CEO of Asclepii — building the next generation of tissue engineering therapeutics for wound healing.I’ve recently heard a life’s work described as a lifelong quest to build something for others that expresses who you are. It feels to me that Franco is not just building a company, but has found his life’s work and is truly pursuing a grand mission.Grounded in an international childhood living across the United States, Spain, Brazil, Argentina, and Chile, Franco began his scientific career at the early age of 12, and has spent the last 9 years dedicating his life to the development of accessible and impactful advanced medical devices, translating the ideas from several different labs within the Tissue Engineering field into reality and the market.After 5 years working in the University of São Paulo (Brazil), Franco moved to Cleveland, OH, to work in the Regenerative Medicine field as a Biomedical Engineering student at Case Western Reserve University with Dr. Arnold Caplan, the Father of Mesenchymal Stem Cells and the very person who’s research had inspired him to set off down this path in the first place.A scientist and entrepreneur, Franco is constantly trying to bridge the world's ideas and reality. His wound care innovations are internationally recognized, being awarded a Gold Medal at the 2019 GENIUS Olympiad, nominated for 2025 Forbes Under 30 and MIT Innovators Under 35, and a finalist in the Rising Tech Star category of Ohio's 2023 Best of Tech Awards.Accolades and recognition aside, I can just express personally having gotten to know Franco and listened to him tell his story, that his mind is a wonderful thing to behold and we’re lucky to have him as an entrepreneur in Cleveland-----LINKS:https://www.linkedin.com/in/francokrais/https://www.asclepii.com/home-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Sep 19, 2024 • 1h 9min

#184: John Vickers (Blue Abyss) — Building the World’s Foremost Extreme Environment R&D Facilities for Space and Deep Sea Exploration

John Vickers, Founder & CEO of Blue Abyss.John is building one of the most ambitious and inspiring projects I’ve encountered while exploring what people are building in Cleveland!After spending eight years in the British Army, John completed his service at the rank of Corporal in 1991 and transitioned to a civilian career where he worked in management consulting, and leadership roles across IBM and GE Capital.In 2014, grounded in his desire to prepare for an imagined future of proliferated human spaceflight and extreme environment exploration, he founded Blue Abyss to deliver the World’s foremost extreme environment research, development, testing and training facilities — unlocking our ability to ask and seek to answer some of the most important questions in the exploration of space, aerospace, medical, marine, and other robotic technologies.Adjacent to Cleveland Hopkins International Airport, and close to NASA Glenn’s headquarters, Blue Abyss is developing the world’s largest and deepest R&D Pool, measuring 40 meters by 50 meters on the surface with a 16m wide shaft plunging to a depth of 50 meters with a volume capacity of 42,000 cubic meters of water.The Facility will also house ancillary extreme environment capabilities forHuman Centrifuges to enable training and physiology research at high Gs.Hypobaric and Hyperbaric Chambers to enable training and research in pressurized environments.and Parabolic Flight to enable microgravity research, training, and public discovery.Furthermore, besides servicing the gamut of industries from offshore energy to the growing human spaceflight sector, John is deeply committed to educating and inspiring young people to explore and learn about the world around them.This conversation feels right out of science fiction, but it’s on track to become science reality.We discuss the balance of ambition and humility, the formative experience of his international upbringing, the influence of his military background and mentors like astronauts and his brother-in-law Sergeant Ian McKay, his appreciation of Cleveland, leadership, persistence, and ultimately the impact he hopes to have with Blue Abyss.-----LINKS:https://www.linkedin.com/in/johnvickers1https://blueabyss.uk/blog/post/blue-abyss-ohio-land-purchase-completehttps://www.youtube.com/watch?v=VbgJ01B89So&ab_channel=BlueAbyss-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Sep 12, 2024 • 1h 8min

#183: Laura Bennett & Alex Krooglik (Embrace Pet Insurance) — The Story of A Cleveland Unicorn

Laura Bennett and Alex Krooglik, co-founders of Embrace Pet Insurance, which was sold in 2023 for $1.5 billion to JAB Holding Company.The duo founded Embrace Pet Insurance after graduating from Penn’s Wharton School of Business in 2003 and moving to Cleveland, where they built and grew this e-commerce, specialist insurance company selling pet insurance directly to pet owners — from their first policy sold in October 2006 to insuring over 500,000 pets across the country and handling over 4.6 million claims to date, with more than 1 million in 2023 alone.Having both stepped away from their business a few years prior, this conversation is a truly reflective one. We cover the crucible moments for the company: effectively creating a new market category and overcoming the complex regulations of pet insurance, the evolution of their relationship as co-founders, the sheer tenacity, persistence, determination and consistency required of entrepreneurship, earned lessons on founder equity and company ownership, becoming one of Jumpstart’s first investments, the significance of immigrants and entrepreneurship in the US, ...and a whole lot more! I believe Laura and Alex’s story is one that should be familiar to far more in Cleveland than it may be, and I’m very excited to share it with you today!-----LINKS:https://www.linkedin.com/in/krooglik/https://www.linkedin.com/in/laurabennett/https://www.embracepetinsurance.com/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Sep 5, 2024 • 45min

#182: Dan Nitowsky (Tiger21) —  Wealth Preservation, Legacy, and Ultra-High-Net-Worth Peer Support

Dan Nitowsky, Chair of TIGER 21 Cleveland.Dan, like me is a native New Yorker who has made Cleveland his home & has spent 30 years here in Cleveland as a highly accomplished executive with a proven history of success in distribution and manufacturing, with leadership roles in the Electrical Distribution industry —  where expanded Mars Electric from one single location to 11 locations through Northeast Ohio and grew sales from under $10 million to over $53 million. This was all prior to his work in peer-group leadership, where his expertise led him to be a Peer Advisory Group Chair for Vistage Worldwide — one of the world’s largest executive coaching organizations for small and mid-sized businesses — in addition to his current work as the inaugural Chair for TIGER 21’s Cleveland Chapter.TIGER 21 is the premier peer membership organization for ultra-high-net-worth individuals. The organization has over 1,400 members with over $20 million in investable assets, respectively, across over 50 cities worldwide, and it has more than $160 billion in personal assets collectively.In his role as a Chair for TIGER 21 in this inaugural Cleveland Chapter, Dan facilitates a trusted and confidential community of entrepreneurs here that provides Members with their board of directors and helps facilitate learning and conversation for those who are motivated to grow and protect their wealth while building a lasting legacy.In our conversation, we explore what professional peer groups even are, the unique challenges that come after a major financial liquidity event, solutions for a balanced life, what kind of thought is afforded to legacy, how to instill good grounded values into your children with extraordinary family wealth, insights around wealth preservation, and many more esoteric topics discussed by TIGER 21 members.This is a fascinating discussion behind the scenes of what can transpire for those on the other side of entrepreneurial success and wealth-----LINKS:https://tiger21.com/locations/cleveland/https://www.linkedin.com/in/dnitowsky/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Aug 29, 2024 • 1h 16min

#181: Fred DiSanto (Ancora) — Connecting Dots, Activist Investing, Mentorship, and Deal Making

Fred DiSanto, Chairman and CEO of Ancora — the Cleveland-based investment firm with nearly $10B in assets under management and over 100 employees — which he’s led since 2006!Before Ancora, Fred had an expansive investing career, most recently overseeing investment management, private banking, and Trust and Banking Services at Fifth Third Bank. Fifth Third Bank acquired Maxus Investment Group in 2001, which previously merged with Gelfand Partners Asset Management back in 1997, where Fred served as Managing Partner.Today, Fred sits on the boards of Ampco-Pittsburgh Corporation (AP), The Eastern Company (EML), and Regional Brands, Inc. (RGBD). He is the former Chair of the Board of Regents of St. Ignatius High School in Ohio City, the former Chair and current Trustee of the Greater Cleveland Sports Commission, and the current Chair of the Board of Trustees at Case Western Reserve University where he also earned his Bachelor’s and MBA!This conversation is full of wisdom and amazing stories from Fred — we cover the influence of his competitive spirit, the business of activist investing — specifically exploring Fred’s approach through the lens of Ancora’s recent campaign to seat directors at Norfolk Southern in the wake of the catastrophic train derailment incident in East Palestine, Ohio — the lost of art of hand-written notes, lessons learned from his mentors, the power of employee ownership and incentives in driving behavior and outcomes, the importance of dot connecting, effective deal-making, and so much more!-----LINKS:https://ancora.net/https://www.linkedin.com/in/freddisanto/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Aug 22, 2024 • 1h 14min

#180: Taylor Evans (Rust Belt Recruiting) — Talent, Reindustrialization, and Manufacturing Recruiting

Taylor Evans — Founder and President of Rust Belt Recruiting, a leading local manufacturing recruiting agency, which also hosts a kindred-spirit podcast to Lay Of The Land, called Rust Belt Rundowns, where they are amplifying the stories of local manufacturing executives and leaders across Northeast Ohio.Today's conversation explores Taylor’s path to entrepreneurship grounded in his passions for economic and social impact, workforce development, and community revitalization.We’ll unpack the rich industrious history of the Rust Belt and Northeast Ohio, the 20th century hollowing out of that capacity, and the current signs of a manufacturing renaissance and return to skilled trades across manufacturing and light industrials! We talk about the differences in staffing and recruiting, the importance of brand, the power of business operating systems like EOS, the entrepreneurial operating system, and other macro topics like upskilling & re-shoring, all through the lens of building Rust Belt Recruiting and the learnings Taylor has acquired building over time!Outside of his work as a founder, Taylor is actively plugged in civically via the Council of Smaller Enterprises — the small business group of Greater Cleveland Partnership (GCP) — as the chair of COSE’s small business Caucus and Vice Chair of COSE’s board of advisors, in addition to his work on the Talent Development Council of Team NEO. I enjoyed hearing Taylor’s perspective on the future of manufacturing in Ohio and Rust Belt Recruiting’s role in it.-----LINKS:https://www.linkedin.com/in/taylorevans1/https://www.instagram.com/rustbeltrecruiting/https://rustbeltrecruiting.com/https://rustbeltrecruiting.com/podcast/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Aug 15, 2024 • 14min

[Bonus] Weekly Impact: Craig Hassall (Playhouse Square), IoVs and, Innovation Summit

My guests this week are my friends and partners over at Impact Architects —who many of you will note are the longest-time supporters of Lay of The Land and the community building work we’re doing together — Kris Snyder and Jim Haviland who’ve spent over a decade together as serial entrepreneurs building companies like Ninety, Vox, and Impact Architects here in Cleveland. For the last year or so: Kris, Jim, and I have sat down to to debrief Lay of The Land episodes after they are published — I’ve always been so enamored by the insights Jim and Kris have been able to extract from each episode, I’ve come to look forward to their learnings and musings like I do from my favorite podcasts that I listen to. So I’m thrilled to announce here that they’ve opened up these insights and weekly debriefs in the form of a video podcast so that more people can tune in and benefit from them! Available now, you can join their quick discussions, debrief of Lay of The Land, and recapping other developments in Cleveland’s entrepreneurial community going forward. In this week's episode, I’m republishing their account of Craig Hassall — CEO of Playhouse Square and Lay of The Land’s 175th conversation.  Weekly Impact by Lay of The Land is linked in today’s show notes and I’d encourage you to search for it in your podcast player now and subscribe not to miss episodes like this one and others like their reflections on Matt Buder Shapiro — Lay of The Land’s 14th and 170th episodes — who’s company Vytalize health was just ranked Number 1 on the 2024 Inc 5000 list, as the fastest growing company in the country with $1.5 billion in revenue last year, a three-year top line growth of 90,778 percent, and that is not a typo. So with that, please enjoy Weekly Impact with Kris Snyder and Jim Haviland.--------------------------------------TakeawaysChanging the negative perception of Cleveland and embracing its rich history and authenticity is crucial for the city's growth and success.Cities go through cyclical phases, and it's important to focus on a gentle rise rather than boom and bust cycles.Intentional introductions of value, infused with context and trust, can lead to meaningful connections and collaborations.Building high-trust relationships requires frequency, depth, and duration in conversations.Upcoming events like the Cleveland Innovation Summit provide opportunities for networking and learning from successful entrepreneurs.Sound Bites"Outside of maybe the US, no one thinks of Cleveland that way.""Every city has some cycles. I think he was advocating that we're probably on the upcycle.""Your purpose should be expansive as you want because you're not going to over-accomplish your purpose."ChaptersIntroduction and Non-Traditional Entrepreneurial JourneysAuthenticity and Active Pride in ClevelandThe Cyclical Nature of CitiesIntentional Introductions of Value and Building TrustUpcoming Events in ClevelandThis week's Lay of the Land episode reviewed:https://www.layoftheland.fm/175-craig-hassall-playhouse-square-inspire-the-world-clevelands-artistic-renaissance/Other Lay of the Land Episodes mentioned:https://www.layoftheland.fm/15-justin-bibb-mayor-of-cleveland/https://www.layoftheland.fm/20-mac-anderson-cleveland-kitchen/https://www.layoftheland.fm/86-dallas-hogensen-felux/https://www.layoftheland.fm/14https://www.layoftheland.fm/170Other References:https://www.onesixone.ventures/
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Aug 8, 2024 • 53min

#178: Jared Anderson & Sandor Gyerman (Andor Creative) — 100M+ Organic Views, Gen Z Marketing, and Social Media Authenticity

Sandor Gyerman and Jared Anderson, the dynamic co-founders of Andor Creative.Founded in 2018 when they were Sophomores at Cleveland State University, Andor Creative was born to find more innovative ways to produce advertising and marketing content for companies, bridging the gap between Gen Z and established businesses in Greater Cleveland.Since inception, their campaigns have generated over 100 million organic views across various social media platforms and their impressive and growing list of over 50 clients includes industry giants like Mercedes Benz USA, Nissan, and Volvo USA, to prominent individuals including a dozen NFL players, all from their office in Downtown Cleveland.In our conversation, we'll explore the origins of their friendship, the influence of D1 collegiate sports on their approach to business, hustling door to door to get the business off the ground, the influence Cleveland has had on their work, their creative process, their takes on Gen Z, how to break through the noise and stay relevant and authentic in the ever-changing world of social media, and lots more!-----LINKS:https://andorcreative.com/homehttps://www.instagram.com/andorcreative/https://www.linkedin.com/in/sandor-gyerman-108979172/https://www.linkedin.com/in/jared-anderson-03a1ba161/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Aug 1, 2024 • 1h 2min

#177: Joshua Edmonds (DigitalC) — Bridging the Digital Divide in Cleveland & Internet as a Human Right

Joshua Edmonds, an advocate for internet access as a human right, shares his passion for bridging the digital divide in Cleveland. He discusses the importance of recognizing internet access as fundamental and the challenges faced by nonprofits in achieving equitable connectivity. Edmonds emphasizes the need for both access and digital literacy, recounting his early experiences that fueled his commitment to civic innovation. He also highlights Cleveland's potential as a model for other cities and the power of community engagement in fostering change.

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