

This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast
Gerry Scullion
Welcome to This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast, the global show for designers, innovators, and changemakers who want to create better products, services, and experiences.
Hosted by Gerry Scullion, with over 1-million downloads worldwide.
Each episode dives into conversations with leading voices in service design, UX design, interaction design, customer experience, and design strategy. Together, we explore the methods, mindsets, and real-world stories that bring human-centered design and design thinking to life.
Whether you’re a UX researcher, service design practitioner, product manager, or design leader, you’ll find actionable insights, practical tools, and inspiration to elevate your practice and drive meaningful change.
Tune in and join the global human-centered design community — learn how to design with purpose, create inclusive solutions, and shape a more thoughtful future.
Hosted by Gerry Scullion, with over 1-million downloads worldwide.
Each episode dives into conversations with leading voices in service design, UX design, interaction design, customer experience, and design strategy. Together, we explore the methods, mindsets, and real-world stories that bring human-centered design and design thinking to life.
Whether you’re a UX researcher, service design practitioner, product manager, or design leader, you’ll find actionable insights, practical tools, and inspiration to elevate your practice and drive meaningful change.
Tune in and join the global human-centered design community — learn how to design with purpose, create inclusive solutions, and shape a more thoughtful future.
Episodes
Mentioned books

Jan 6, 2023 • 42min
Sarah Kearns 'Life as a nurse in Ireland - A peek behind the curtain'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up with Sarah Kearns, a nurse from Dublin, Ireland. Myself and Sarah connected through a mutual desire to create a service to reward the incredible nurses, alongside the incredibly talented Amy Huberman in Ireland - and the 3 of us are working on a project at the moment called Thank You Nurses. More on that later in this episode.In this episode you will hear the real life stories from Sarah of what life is and was life during the global pandemic, how hard these incredible people work. I wanted to shine a light on this area of society, where the work we do as system and service designers has an direct relationship often with life and death -I don’t say this lightly, but Sarah is one of my heroes. They all are. I know you’re going to love this episode.https://www.linkedin.com/in/sarah-kearns-5b99361a2/https://handsonhealth.ieCreators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 20, 2022 • 40min
Jo Szczepanska 'Is it time to refresh, repair or retire your personas?'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up with Jo Szczepanska - a phenomenal design talent based out of Melbourne, Australia. Jo sent me an article that they wrote a while ago about persona’s, and it was so good that I thought we should do an episode to dig into it a little deeper. Jo’s one of my favourite people and designers and is a great brain, and heavily involved in the co-design space.Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 14, 2022 • 1h 8min
John Booth 'Data centers: Data theatre and the tsunami of frivolous data'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdJohn Booth is a well-known figure in EU data centre circles, primarily for his role as reviewer for the EU Code of Conduct for Data Centres and his work with the Certified Energy Efficiency Data Centre Award. I started by asking John if he thinks data centers are doing enough to conserve energy, water and materials in this time of crisis. I gave an example of a 2021 survey which found that 63% of data center managers thought “there is no business justification for collecting water usage data.”Yes, thought there are laws coming from the EU that should change that attitude.Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 12, 2022 • 36min
Royce Wong 'Scaling Design at Big Commerce & Building the future of asynchronous collaboration'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up Royce Wong, Co-Founder and CEO of InOrbit and Global Director - Product Design at BigCommerce. Royce is based out of Sydney, Australia and in this conversation we speak about Big Commerce’s growth, a strategic direction and differentiation. We speak about the balancing of two titles with his start up InOrbit, that is setting out to tackle the asynchronous collaboration space. Royce is awesome and I know you’re going to love this episode.Transcript & Shownotes:https://www.linkedin.com/in/roycewong/https://www.inorbit.ioCreators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 8, 2022 • 35min
Amy Bucher 'Applying behavioural science within the healthcare realm'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up with great friend of the podcast, Amy Bucher. Amy is author of Engaged on Rosenfeld Media and we chat about her role of CBO (chief behavioural officer) at Lirio. On Lirio's website, they state 'Our purpose is to combine the power of behavioural science with artificial intelligence to drive positive behavior change for the betterment of all people'.Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 7, 2022 • 29min
Helana Darwin 'The Dark Side of Gender Inequality within Academia'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdIn this episode I speak with Dr Helena Darwin, a UX Researcher based in New York City. Helana has a doctorate in Sociology and is the author of the book ‘Redoing Gender: How Nonbinary Gender Contributes toward Social Change’.We connected recently on LinkedIn about a series of posts that Helana made about the affect that businesses can put on people to train outside of work hours. I had several conversations with people I’ve coached over the years about this topic, and as you will see, it’s a pandoras box that Helana fantastically describes in great detail.We had a few technical issues on this episode, but thanks to the wonderful editors on the show, we managed to put all the pieces together! Let’s jump in...Learn more about Helana / https://helanadarwin.com/Connect with Helana on LinkedIn / https://www.linkedin.com/in/helana-darwin-phd-4b5100b1/?trk=public_post_feed-actor-nameCreators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 6, 2022 • 32min
Kelly O'Dowd 'They want you to have so many skills for an entry level job'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdIn this episode I chat with Kelly O Dowd, a recently graduate from NCAD in Ireland. We chat about what the experience was like leaving University, her search for jobs, and where they feel there’s opportunity for universities to better support students in that highly emotional stage of life - the transitional period between Uni and Working life.Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Dec 2, 2022 • 31min
Mansi Gupta 'Design for Women'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up Mansi Gupta, founder of Unconform. Mansi is a designer, researcher and is working to increase the dialogue regarding the intersection of women and design. She’s been exploring the short comings of Human Centered Design, and we chat openly about where and how she sees the problems. Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Nov 29, 2022 • 33min
Scott Jenson 'From Apple, Symbian to Google - Exploring the World of Free and Open Source Software (FOSS)'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI caught up Scott Jenson recently - Scott refers to himself as a battle scarred veteran of the software industry. He has been doing user interface design and strategic planning for over 30 years. He worked at Apple on System 7, Newton, and the Apple Human Interface guidelines. He was UX director of Symbian, VP of product design for Cognima, managed mobile UX for Google and was a creative director at frog design in San Francisco.Scott returned to Google in 2013 to lead the Physical Web project and research future Android UX concepts. In 2021, Scott left Google to explore life outside.Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10

Nov 25, 2022 • 43min
John Collins 'The business of value-led content marketing at Intercom & beyond'
If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better.Leave a review (+ help us grow): https://ratethispodcast.com/hcdI recently caught up for coffee with John Collins, also based in Dublin, and the former Director of Content for Intercom and now an independent consultant working in content marketing for businesses around the world.In this conversation we chat about the role of Content Marketing vs Product Marketing and chat about the massive growth of Intercom over the 7 years that John was there. I put John on the spot (you’re welcome John!) and asked him for the 5-key learnings during this period and also the things that they did that led the business to generating over 1/4 million business leads in that time. Follow Gerry Scullion on Twitter / https://twitter.com/gerrycircusFollow John Collins on LinkedIn / https://www.linkedin.com/in/johncollinsireland/Creators & Guests
Gerry Scullion - Host
Stef Murphy - Producer
Like what we do? Make a Tip.OrLeave a review: https://ratethispodcast.com/hcdSponsor links10x your service design offering with Smaply. Take 20% off your order with ''ThisisHCD20off'Sign up https://auth.smaply.app/sign-upCheck out This is HCD x Sutsu range. Gerry wears and endorses Sutsu ethical clothing. Get 10% off ScenarioCards.org when you used our link https://scenariocards.org/HCD10