Healthcare Rethink
FinThrive
Rethinking healthcare takes more than just disruption. It takes more than thought leaders. It takes change makers and doers. That's who we'll be speaking to on the Healthcare Rethink podcast giving you our dedicated listeners a rich body of insights to make your own change. This is Healthcare Rethink.
Episodes
Mentioned books
Dec 20, 2023 • 49min
Person First, Then Patient...The Real Human Centered Design
At a time when healthcare faces the dual challenge of escalating costs and the need for personalized care, human-centered design stands out as a critical solution. Studies reveal that human-centered design approaches in healthcare can lead to a significant reduction in healthcare costs. This approach, prioritizing individual patient experiences and needs, marks a crucial evolution in healthcare, offering a path to improve patient outcomes and make healthcare systems more efficient and cost-effective.In the latest episode of Healthcare Rethink, a FinThrive podcast, host Brian Urban sits down with Dr. Craig Joseph, Chief Medical Officer at Nordic Global. Their discussion delves into the role of human-centered design in healthcare, drawing from Dr. Joseph’s rich experience and his co-authored book, “Designing for Health: The Human-Centered Approach.”Key highlights of the episode include:Seeing Beyond the Illness: Emphasizing the importance of recognizing each patient as a unique individualHarmonizing Technology with Compassion: Optimizing Electronic Health Records (EHRs) to strengthen the patient-care provider bondThe Power of Feedback: Discussing the critical role of continuous feedback in refining healthcare systems to align with actual patient needsDr. Craig Joseph’s transition from a computer science background to a medical professional and healthcare IT leader gives him a unique lens to view technology integration and patient care. His insights and experiences underscore the importance of human-centered design in creating healthcare systems that are not only technologically advanced but also profoundly attuned to the human element they serve.Key Phrase: human-centered designSEO tags: human-centered design, Dr. Craig Joseph, FinThrive, Brian Urban, Nordic Global, Designing for Health: The Human-Centered Approach
Dec 18, 2023 • 33min
If You Don't Know... Now, You Know... DUOS
Finding ways to stand out in the crowded Medicare Advantage Plans space can be a challenge in today’s continually evolving healthcare industry. On Healthcare Rethink, a FinThrive podcast, host Brian Urban welcomes Jenn Kerfoot, Chief Strategy Officer at DUOS, to share her journey from a Navy Corpsman to a healthcare executive and how her experiences shape her approach to innovation in managed care.With a passion matched only by her diverse background, Jenn Kerfoot brings a unique perspective to DUOS. Drawing wisdom from her days in the military, she emphasizes the importance of aligning leadership and staying true to one's course amidst the distractions of growth and excitement. Kerfoot recognizes the critical need for safety and compliance, especially in startups navigating the complex regulatory environment of managed care.In a market buzzing with technological advancements, DUOS aims to simplify the healthcare experience for members by providing digital and telephonic care navigation. Kerfoot’s approach—ensuring clarity and trust in member engagements—reflects a deep understanding that effective communication is the foundation of healthcare delivery. She highlights the necessity of sharing knowledge within the industry to democratize healthcare and empower the community. This episode reveals how DUOS and leaders like Kerfoot are reshaping the future of healthcare by focusing on transparency, trust, and a culture of compliance.Key Phrase: Medicare Advantage PlansSEO tags: Medicare Advantage Plans, Medicare, Healthcare Rethink Podcast, FinThrive, Brian Urban, Jenn Kerfoot, DUOSSubtitle: Healthcare Rethink explores making a difference in Medicare Advantage Plans with DUOS’ Chief Strategy Officer, Jenn Kerfoot.
Dec 18, 2023 • 33min
If You Don't Know... Now, You Know... DUOS
Finding ways to stand out in the crowded Medicare Advantage Plans space can be a challenge in today’s continually evolving healthcare industry. On Healthcare Rethink, a FinThrive podcast, host Brian Urban welcomes Jenn Kerfoot, Chief Strategy Officer at DUOS, to share her journey from a Navy Corpsman to a healthcare executive and how her experiences shape her approach to innovation in managed care.With a passion matched only by her diverse background, Jenn Kerfoot brings a unique perspective to DUOS. Drawing wisdom from her days in the military, she emphasizes the importance of aligning leadership and staying true to one's course amidst the distractions of growth and excitement. Kerfoot recognizes the critical need for safety and compliance, especially in startups navigating the complex regulatory environment of managed care.In a market buzzing with technological advancements, DUOS aims to simplify the healthcare experience for members by providing digital and telephonic care navigation. Kerfoot’s approach—ensuring clarity and trust in member engagements—reflects a deep understanding that effective communication is the foundation of healthcare delivery. She highlights the necessity of sharing knowledge within the industry to democratize healthcare and empower the community. This episode reveals how DUOS and leaders like Kerfoot are reshaping the future of healthcare by focusing on transparency, trust, and a culture of compliance.Key Phrase: Medicare Advantage PlansSEO tags: Medicare Advantage Plans, Medicare, Healthcare Rethink Podcast, FinThrive, Brian Urban, Jenn Kerfoot, DUOSSubtitle: Healthcare Rethink explores making a difference in Medicare Advantage Plans with DUOS’ Chief Strategy Officer, Jenn Kerfoot.
Dec 13, 2023 • 41min
Healthcare Tech is Bridging the Gap in Member Engagement
The healthcare industry is undergoing a notable transformation that’s being driven by technology startups. These emerging companies are currently reshaping how healthcare is delivered, accessed, and experienced. Amid this evolution, Reciprocity Health, headed by its CEO Matt Swanson, stands out for its innovative approach. Today, healthcare technology startups are not just a trend but a necessity, and they are geared to address the growing demands of an aging population and the increasing burden of chronic diseases.How are technology startups like Reciprocity Health redefining the healthcare landscape? What makes their approach unique and effective in addressing the complex challenges of modern healthcare?On the latest segment of "Healthcare Rethink," host Brian Urban explores the world of healthcare technology startups with special guest Matt Swanson of Reciprocity Health. The two explored how these startups are transforming the healthcare industry, Reciprocity Health's unique approach, and Swanson’s journey and insights in the sector.During their conversation, Urban and Swanson also discussed:The evolution of healthcare technology startups and their growing impact on the industry.The unique approach of Reciprocity Health in addressing healthcare challenges through innovation.Matt Swanson's personal journey and experiences, shaping his vision for Reciprocity Health.Matt Swanson is the CEO of Reciprocity Health. He has an extensive background in healthcare and technology and is also an adjunct professor at Alfred Lerner College of Business and Economics at University of Delaware. Swanson's journey is marked by a series of innovative endeavors, from involvement in inner-city education projects to pioneering work in healthcare technology. His experiences have equipped him with a perspective towards innovation in the healthcare sector.Keyphrase: Technology StartupsSubtitle: Matt Swanson, CEO of Reciprocity Health, details the growth of technology startups and how leveraging technology is reshaping the healthcare landscape.Tags: Brian Urban, Healthcare Rethink, FinThrive, Matt Swanson, Reciprocity Health, technology startups, healthcare, innovation,
Dec 13, 2023 • 41min
Healthcare Tech is Bridging the Gap in Member Engagement
The healthcare industry is undergoing a notable transformation that’s being driven by technology startups. These emerging companies are currently reshaping how healthcare is delivered, accessed, and experienced. Amid this evolution, Reciprocity Health, headed by its CEO Matt Swanson, stands out for its innovative approach. Today, healthcare technology startups are not just a trend but a necessity, and they are geared to address the growing demands of an aging population and the increasing burden of chronic diseases.How are technology startups like Reciprocity Health redefining the healthcare landscape? What makes their approach unique and effective in addressing the complex challenges of modern healthcare?On the latest segment of "Healthcare Rethink," host Brian Urban explores the world of healthcare technology startups with special guest Matt Swanson of Reciprocity Health. The two explored how these startups are transforming the healthcare industry, Reciprocity Health's unique approach, and Swanson’s journey and insights in the sector.During their conversation, Urban and Swanson also discussed:The evolution of healthcare technology startups and their growing impact on the industry.The unique approach of Reciprocity Health in addressing healthcare challenges through innovation.Matt Swanson's personal journey and experiences, shaping his vision for Reciprocity Health.Matt Swanson is the CEO of Reciprocity Health. He has an extensive background in healthcare and technology and is also an adjunct professor at Alfred Lerner College of Business and Economics at University of Delaware. Swanson's journey is marked by a series of innovative endeavors, from involvement in inner-city education projects to pioneering work in healthcare technology. His experiences have equipped him with a perspective towards innovation in the healthcare sector.Keyphrase: Technology StartupsSubtitle: Matt Swanson, CEO of Reciprocity Health, details the growth of technology startups and how leveraging technology is reshaping the healthcare landscape.Tags: Brian Urban, Healthcare Rethink, FinThrive, Matt Swanson, Reciprocity Health, technology startups, healthcare, innovation,
Dec 11, 2023 • 31min
Healthcare Startups Need More Than Innovation
Healthcare startups need more than innovation; they require dynamic leaders willing to take these endeavors beyond the ordinary into uncharted waters to generate unparalleled success and lead the industry forward.In the latest episode of The Healthcare Rethink Podcast, host Brian Urban sits down with multifaceted healthcare leader Jonathan Baktari, MD, CEO of eNational Testing & e7 Health & US Drug Test Centers. Baktari brings invaluable insights into the significance of coupling innovation with solid leadership.Dr. Baktari shares his journey from medical student to healthcare CEO, revealing the evolution of his role from clinician to tech-savvy entrepreneur. This episode delves into the origins of Dr. Baktari's ventures, and how e7 Health gave rise to sister companies like US Drug Test Centers and eNational Testing. Beyond the narrative of his career, Dr. Baktari underscores the importance of administrative roles, mentoring, and the strategic use of technology in expanding healthcare businesses.With over 10,000 followers, Dr. Baktari has established a notable social media presence and hosts a podcast, imparting wisdom to up-and-coming CEOs. The conversation touches on the adaptability of healthcare startups during the COVID-19 pandemic, spotlighting US Drug Test Centers' proactive response in providing nationwide testing. Dr. Baktari's story is a testament to how dynamic leadership and technological acumen can foster growth and resilience in the competitive landscape of healthcare startups.Key Phrase: healthcare startupsSubtitle: Healthcare leader Jonathan Baktari, MD, joins the Healthcare Rethink Podcast to talk about the role dynamic leadership plays in creating thriving healthcare startups.
Dec 11, 2023 • 31min
Healthcare Startups Need More Than Innovation
Healthcare startups need more than innovation; they require dynamic leaders willing to take these endeavors beyond the ordinary into uncharted waters to generate unparalleled success and lead the industry forward.In the latest episode of The Healthcare Rethink Podcast, host Brian Urban sits down with multifaceted healthcare leader Jonathan Baktari, MD, CEO of eNational Testing & e7 Health & US Drug Test Centers. Baktari brings invaluable insights into the significance of coupling innovation with solid leadership.Dr. Baktari shares his journey from medical student to healthcare CEO, revealing the evolution of his role from clinician to tech-savvy entrepreneur. This episode delves into the origins of Dr. Baktari's ventures, and how e7 Health gave rise to sister companies like US Drug Test Centers and eNational Testing. Beyond the narrative of his career, Dr. Baktari underscores the importance of administrative roles, mentoring, and the strategic use of technology in expanding healthcare businesses.With over 10,000 followers, Dr. Baktari has established a notable social media presence and hosts a podcast, imparting wisdom to up-and-coming CEOs. The conversation touches on the adaptability of healthcare startups during the COVID-19 pandemic, spotlighting US Drug Test Centers' proactive response in providing nationwide testing. Dr. Baktari's story is a testament to how dynamic leadership and technological acumen can foster growth and resilience in the competitive landscape of healthcare startups.Key Phrase: healthcare startupsSubtitle: Healthcare leader Jonathan Baktari, MD, joins the Healthcare Rethink Podcast to talk about the role dynamic leadership plays in creating thriving healthcare startups.
Dec 8, 2023 • 35min
Next Level Innovation Requires Next Level Data... and Courage
In the vanguard of healthcare transformation, next-level data emerges as a tool and a catalyst for courageous innovation that Dr. Emily Lindemer and Morgan Health are championing.Healthcare Rethink, a FinThrive podcast hosted by Brian Urban, delves into this fusion of next-level data and healthcare innovation with guest Emily Lindemer, PhD, the VP of Healthcare Innovation at Morgan Health of JPMorgan Chase & Co. Together, Urban and Lindemer unpack the transformative role of data in shaping healthcare delivery.Lindemer shares her journey from neuroscience to spearheading healthcare transformation through data analysis. Her personal story, beginning with a teenager’s confrontation with dementia’s impact on her family, showcases the driving force behind her passion for healthcare innovation. McGill University’s unique computational neuroscience program laid her academic foundation, leading to Lindemer’s pursuit of understanding the underlying mechanisms of health issues through data.This episode delivers profound insights into how harnessing next-level-data approaches improves health outcomes and the overall healthcare ecosystem, particularly in employer-sponsored insurance.Key Phrase: next-level dataSEO tags: next-level data, healthcare data, Brian Urban, Healthcare Rethink Podcast, FinThrive, Emily Lindemer, Morgan Health, healthcare data analysisSubtitle: Emily Lindemer, VP of Healthcare Innovation at Morgan Health, reveals how next-level data in healthcare leads to next-level innovation.
29 snips
Dec 8, 2023 • 35min
Next Level Innovation Requires Next Level Data... and Courage
Dr. Emily Lindemer, VP of Healthcare Innovation at Morgan Health, discusses the transformative role of next-level data in healthcare delivery and its impact on health outcomes and the overall healthcare ecosystem. Topics covered include her personal journey, the intersection of healthcare and technology, promoting diversity and interdisciplinary programs, understanding the patient experience in healthcare startups, and advancing healthcare innovation to close health equity gaps.
Dec 6, 2023 • 47min
From Disney, to Cancer Survivor, to CEO...Who is Shawn Nason?
In the latest episode of Healthcare Rethink, a FinThrive podcast host, Brian Urban, engages with Shawn Nason, a maverick who brought a Disney-inspired vision to healthcare. Nason, the founder of MOFI, a former Disney Imagineer, and a cancer survivor, shares his transformational journey, advocating for patient-centric experiences.Shawn Nason’s unconventional career—morphing from a Disney Imagineer to a healthcare CEO—is a testament to innovation’s power in healthcare. On Healthcare Rethink, Nason discusses with Urban how his diverse experiences, including his battle with cancer, have shaped his approach to improving patient care. Nason, who once created magic under Cinderella’s Castle, now seeks to sprinkle some of that Disney fairy dust on the healthcare industry. With his emphasis on human experience, Nason challenges traditional healthcare models, advocating for a system where patient experience is paramount. His insights reveal a pressing need for transformative thinking, mirroring Disney’s ethos of creating memorable experiences to address the complexities of healthcare delivery.Key Phrase: cancer survivorSEO tags: cancer survivor, Shawn Nason, Mofi, Disney, Healthcare Rethink Podcast, Brian UrbanSubtitle: Former Disney Imagineer, cancer survivor, and CEO of Mofi, Shawn Nason, brings his refreshingly untraditional approach to healthcare to the Healthcare Rethink podcast.


