
RealTrending
The RealTrending podcast features conversations with the brightest minds in real estate. Every Monday, brokerage leaders, top agents, team leaders, and industry experts join us to share their secrets to success, trends, and the lessons they’ve learned. Hosted by Tracey Velt and produced by the HousingWire Content Studio.
Latest episodes

Apr 22, 2020 • 16min
James O'Bryon, CEO, RE/MAX Gold, California
Coming in at No. 22 by closed transaction sides on the 2020 REAL Trends 500 top brokerages, RE/MAX Gold has grown considerably. Hear from CEO James O'Bryon about how he built a leadership team of believers and how his avoidance of fads and misdirects keeps his company strong. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 17, 2020 • 11min
Candace Adams, CEO, Berkshire Hathaway HomeService, New England, New York and Westchester Properties
Located in one of the harder-hit areas of the U.S., Adams and her leadership team took a deep dive into their marketing budget, halted all sponsorships and started a weekly communication plan with staff, agents and leadership. Find out what other steps she took to minimize losses due to the coronavirus. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 14, 2020 • 8min
Ep. 73:Getting Close to Your People, Preserving cash, and How to Bet on the Future.
From REAL Trends, the trusted source for real estate industry news and trends. This is REAL Trending episode 73. We're analyzing the most important trends affecting brokerage companies and their agents. I'm Steve Murray, president of REAL Trends. Today, we're discussing getting close to your people, preserving cash, but a new topic, how to bet on the future. What do these trends mean and how can brokerage firms best deal with them? Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 10, 2020 • 15min
REAL Trending Podcast Special Edition: Leading Through A Challenging Market - Lennox Scott
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Apr 7, 2020 • 22min
REAL Trends 500 Podcast: Eden Sunshine, CEO, Realty Executives, Phoenix, Ariz. No. 85 by Transaction Sides
Figuring out the puzzle of communicating with and serving virtual agents is vital to growth. Find out how Sunshine uses collaboration and culture to recruit and retain agents and how it relates to the growth the company had over the past few years. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 3, 2020 • 18min
REAL Trending Podcast Special Edition: Leading Through A Challenging Market - Jack Fry
Within 48 hours of notice that coronavirus was going to impact real estate in Pennsylvania (and all over the U.S.), Jack Fry, broker-owner of RE/MAX of Reading, rebuilt his entire budget for the year. Find out what other actions he took to minimize loss during this pandemic. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 31, 2020 • 7min
Ep. 72: Coronavirus, Present and Future.
From REAL Trends, the trusted source for real estate industry trends and news. This is REAL Trending episode 72 we're analyzing the most important trends affecting brokerage companies and their agents. I'm Steve Murray, president of real trends and today we're discussing the future. Once we get past this, we're going to focus today on the statement once made by Rahm Emanuel, then chief of staff to President Obama back in '09 when he said never, "Let a good crisis pass you by." What he meant was what can we do because of the crisis that we might otherwise not be able to do, so let's cover three things that could be potential impacts to our industry as a result of the COVID-19 crisis, which we're all dealing with right now in the present, but we will be there in the future. I'm betting on it. For all of those listening to this, what are the implications of a crisis like this and what does the future look like differently than the past. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 17, 2020 • 13min
Ep: 71: The Motivation, A Review of Top Performing Brokerage Companies, and a Preview of the REAL Trends 500,
From REAL Trends, the trusted source for real estate industry trends and news. This is REAL Trending, episode 71. We're analyzing some important trends affecting brokerage companies and their agents. I'm Steve Murray, president of REAL Trends. Today we're discussing a new book by Patrick Lencioni called The Motivation. We'll look at a review of top-performing brokerage companies, and a preview of the REAL Trends 500, and what does it mean for our industry. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mar 3, 2020 • 12min
Ep. 70: Coronavirus, Year-end Earnings Reports, and Commentary on Data Tech and Data
From REAL Trends, the trusted source for real estate industry news and trends, this is REAL Trending episode 70. We're analyzing the most important trends affecting brokerage companies and their agents. I'm Steve Murray, President of REAL Trends. Today we're discussing the 9/11 event, Coronavirus, year-end earnings reports and commentary on data tech and data. Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 18, 2020 • 13min
Ep. 69: Regulators Running Wild, Congress Threatens the Independent Contractor Status, and what Redfin's 2019 Results Tell Us
I'm Steve Murray, President of REAL Trends and today we're discussing regulators running wild. Congress threatens the independent contractor status and what Redfin's 2019 results tell us about the direction of the brokerage industry. What do these trends mean and how can brokerage firms best deal with them? But first, a quick message about an upcoming event Learn more about your ad choices. Visit megaphone.fm/adchoices
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