The Frictionless Experience
Blue Triangle
Welcome to The Frictionless Experience, the podcast where we lay waste to digital friction. This podcast is for leaders who want more out of their existing online presence. Join us for conversations with innovative leaders and industry experts who refuse to settle for mediocrity in the digital realm! Get ready for practical wisdom that will transform your user's experience and help you drive maximum customer loyalty and revenue from your website and mobile app. If you're seeking advice and strategies that could only come from a community of digital experience savants, then you’ve come to the right place. Welcome to The Frictionless Experience!
Episodes
Mentioned books
Oct 16, 2023 • 49min
Minimizing Customer Friction with Usability and Functionality for Maximum Loyalty with Mike Shady of Lowe’s
Have you ever encountered a usability or functionality issue on your website or app that caused a customer to abandon the page?Join us and industry rockstar, Mike Shady, former Senior Vice PResident of Online for Lowe’s, as we tap into his extensive omni-channel retail and eCommerce experience delivering significant business growth and customer loyalty improvements. We explore how Usability and Functionality, one of the Five Friction Forces in digital experiences, affects customers transacting on your site and mobile app. Mike shares the many successes, and trials and tribulations, of growing a prominent online business by billions of dollars, adding thousands of functionality improvements, and establishing the company as a leader in home improvement.Join us as we discuss:Creating frictionless digital and physical shopping experiences for customers by using a customer-first mentality.The importance of aligning actions with customer needs to avoid costly ripple effects hurting conversions and brand reputation.Delivering on promises made online and ensuring the overall experience meets customer expectations to maintain customer loyalty.If you enjoyed Part 1: Usability and Functionality in our series on the Five Friction Forces, stay tuned for Part 2: Speed.
Jul 24, 2023 • 7min
TRAILER - Slaying Digital Friction
Join co-host Nick Paladino and Chuck Moxley for The Frictionless Experience. This podcast delves deep into the world of user-centric enchantment to revolutionize your digital success. We’ll talk about what digital friction is, why it's important to eliminate it, and how to identify friction so that you can get rid of it. Because life is too short for slow websites and clunky user interfaces.Thanks for tuning in to The Frictionless Experience, brought to you by Blue Triangle—the podcast where we give you tools to slay the digital friction standing between you and your customers. Never miss an episode; subscribe wherever you listen to podcasts. Want to learn more about The Frictionless Experience? Check out our blog. Connect with Chuck Moxley and Nick Paladino on LinkedIn.
